Fortune

The Startup Scandal Scale

On a scale of one to Theranos, how serious is your startup scandal? Using our own gauge of intensity (inspired by one created by venture capitalist Phil Libin), Fortune ranks some recent episodes.

FALLING SHORT OF HYPE

A once-hot company stumbles, with slowing growth, layoffs, and fears that the company was overvalued and overhyped. It’s common and survivable.

THE HONEST COMPANY: Jessica Alba’s consumer-products

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