India Today

Following their hearts

Success is sweet but there is always a lot of hard work involved. Two entrepreneurs tell us about their key challenges.

Swati Bhargava Co-founder, Cashkaro, Gurgaon www.cashkaro.com

My husband Rohan and I discovered some cashback sites when we were both working in the UK. We found the concept interesting and started Pouring Pounds, our UK-based cashback venture in 2011. Its success encouraged us to launch a cashback site in India and we launched CashKaro in 2013. It saw immense growth in a short span of time and reinforced our belief that Indians love to save money and would take an instant

You're reading a preview, sign up to read more.

More from India Today

India Today2 min readSociety
Jailhouse Blues | Kerala
After three years in power, Chief Minister Pinarayi Vijayan has finally realised that the state police are doing him more harm than good. Having gotten over his aversion to the police-a result of his experiences during the Emergency-Vijayan had backe
India Today4 min read
Global Classrooms | E-Learning
It doesn't matter which college you go to or what field your career is in; e-learning platforms can augment your skill set. Five experts on why massive online open courses are the way forward: There is a notable demand for educational programmes from
India Today2 min read
The Problem of Being Naresh Goyal
A look-out circular by the Ministry of Home Affairs (MHA), a probe by the Serious Fraud Investigation Office (SFIO) and an income tax investigation- Naresh Goyal, former chairman of Jet Airways, has received a lot of attention since he was ousted fro