It’s Not Callout Culture. It’s Accountability.

The police killing of George Floyd continues to inspire a bracingly physical uprising, with protesters still taking to the streets and still being torn down. Butfierce confrontation, campaigning, and figurehead-toppling has happened online, too. In recent weeks, Twitter has exploded with stories from people of color about pay disparities, discrimination, and offensive speech in their workplaces. It’s also been a place where historical instances of insensitivity by companies and entertainers have been put on blast. The results of such outcries have been swift and concrete, with many brands, celebs, and CEOs issuing apologies, action plans, and resignation announcements. To pick a few examples: have left after being accused of creating hostile workplaces for people of color, has for calling the police on a black cast member without reason, and 500 gyms have dropped their affiliation after its founder trivialized the concerns of Black Lives Matter.