In the swim of technology
PENNY Heyns knows all too well how important it is to build a personal brand on an international level.
Now the legendary swimmer is on a mission to help South Africa’s aquatic athletes unlock commercial opportunities in the build-up to the Tokyo 2020 Olympic Games.
“As a former Olympic champion, I can firmly attest the fact that although building your profile as an international athlete is important, the true value will be evident as you pursue your post-pool career.
“Today’s athletes are blessed with the potential that technology affords them. They are
