Play With Me

Carmen Ely

STARTUP COSTS: ‘I kept these to a minimum,’ Carmen says. ‘Using my own laptop, I saved money by creating my own website. My biggest expense was buying the products, because you can’t launch a store without them!’

CURRENT TURNOVER: ‘I would say, month-on-month, we’ve increased our turnover by 33%.’

It was a failed marriage, of all things, that led to Carmen Ely launching an adult intimate store. With a background in project management and anew-found passion for finding accessories that help you embrace your sensuality to enhance your sex life, she’s on a mission to change how we see adult toys.

How did Play With Me come about?

The idea started 12 years ago after a colleague mentioned to me how difficult it was for her to even park her car outside an adult shop, let alone going into one and buying something. It got me thinking:

Sie lesen eine Vorschau. Registrieren Sie sich, um mehr zu lesen.

Mehr von Fairlady

Fairlady2 min gelesen
Editor’s Letter
I love Robyn MacLarty’s story on book clubs (page 42) because I love my own book club so deeply. The eight of us (we used to be nine) have been together for 21 years, through four divorces, one wedding, many children, too many deaths, many triumphs,
Fairlady6 min gelesenFashion
Lockdown initiated a necessity for clear-outs – mountains of unworn clothes had to move to make way for a home office or returning family members. Unintentionally, a new generation of green shoppers joined the party and are living their best thrift l
Fairlady10 min gelesen
Why DOLLY PARTON IS A Feminist Icon
I've been a fan of Dolly’s for ever. (‘Is it okay if I call you Dolly?’ ‘What else would you call me – Reba?’) I loved her long before her Glastonbury appearance in 2014 rebadged her as ‘cool’ – as if she cares about cool – and in the weeks leading u