Pricing For Profit
They’re not just numbers – correct pricing can strike the difference between a successful biz and a struggle. It’s all down to what it represents: the prices you put out in the world communicate the value of your work. While it’s primarily about money, the impact of pricing often reaches beyond you and your customers in other ways too. So, it’s important to understand the different factors involved before you get down to the maths. Sounds daunting? Don’t worry – we’ve got plenty of advice and some excellent expert guidance so you can confidently set your prices.
Fundamentally, pricingismadeupofyour costs and profit, and
