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Make Your Idea Matter: Stand Out With a Better Story

Make Your Idea Matter: Stand Out With a Better Story

Geschrieben von Bernadette Jiwa

Erzählt von Bernadette Jiwa


Make Your Idea Matter: Stand Out With a Better Story

Geschrieben von Bernadette Jiwa

Erzählt von Bernadette Jiwa

Bewertungen:
4.5/5 (43 Bewertungen)
Länge:
1 Stunde
Herausgeber:
Freigegeben:
Dec 18, 2012
ISBN:
9781469086088
Format:
Hörbuch

Beschreibung

Make Your Idea Matter is a call to action for entrepreneurs, emerging brands and anyone with a great idea, who knows that to stand out in today's noisy world they need to tell a better story. It is full of bite-sized business and brand storytelling ideas originally sparked on Bernadette Jiwa's award-winning business blog TheStoryofTelling.com. Use this book as both inspiration and guide to help you tell the best stories you can tell about your business, your ideas and the work that matters to you. Reawaken a thought or an idea you've already had. Spark new ones. Discover different ways of thinking about your business, what you do and how you tell your story. Then go make your idea matter.
Herausgeber:
Freigegeben:
Dec 18, 2012
ISBN:
9781469086088
Format:
Hörbuch


Über den Autor

Bernadette Jiwa is a global authority on the role of story in business, innovation and marketing and the author of five bestselling books on marketing and brand storytelling. She advises, consults and speaks to entrepreneurs and business leaders who want to build meaningful brands. Her work takes her from Sydney to New York (and everywhere in between).

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Rezensionen

Was die anderen über Make Your Idea Matter denken

4.4
43 Bewertungen / 7 Rezensionen
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Bewertung: 0 von 5 Sternen

Leser-Rezensionen

  • (2/5)
    Easy to listen but didn't get any note worthy ideas or points out of it.
  • (5/5)
    Short, punchy, Godin-esque advice. Enjoyed the pacing and the passion-infused motivation.
  • (5/5)
    The story is more important as I thought.
    This is a great and detailed book about branding.
    Thanks Bernadette.
  • (5/5)
    Three hours and packs a lot of great information, perfect for re listening as well. If you are going into business, I highly recommend this one!
  • (5/5)
    Wow. I can’t believe how much was packed in only 4 chapters. I only hope there’s a follow up. I absolutely love it.
  • (2/5)
    Very simple but effective. It Could have been a lot more in depth. The case studies and examples she used were repetitive throughout.
  • (2/5)

    1 Person fand dies hilfreich

    Her voice is tiresome. She starts off this mess of a book droning on with a list. Then she used the cliche "_____ defines _____ as ______" The moment I heard this I deleted the book so I could come write this warning to anyone thinking of listening. Listen at your own discretion.

    1 Person fand dies hilfreich