How to Become a Franchisee
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About this ebook
A franchise business is an option worth considering by anyone who wishes to start up his/her own business but doesn't have a specific business idea. It is an ideal proposition for those who prefer the security offered by a well tried and tested business concept.. This brief guide provides you with what you need to know to decide if franchising is for you. It illustrates how you can find the right franchise, and outlines the key issues you need to consider when you choose a franchise.
In 30 minutes, learn how to: (a) Differentiate between different business formats, (b) Identify the pros and cons of different franchise businesses, (c) Conduct a preliminary assessment of a franchise, (d) Work out the costs of a franchise business and (e) Evaluate a franchise
Dr Jim Porter
Dr Jim Porter is a chartered engineer, qualified to a PhD level from London University, with more the 25 years business experience. He has worked for several multinational companies in Europe and the USA. His experience stretches from new products development, project management, new business building, profit and loss responsibility, to the creation of several successful joint ventures and acquisitions.Currently, he is a senior executive, responsible for strategy development and growth initiatives, including partnerships and new businesses building. Dr Porter is particularly interested in business incubation, helping entrepreneurs and start up business owners to achieve their personal and business objectives.Dr Porter is the author of several publications, including a book titled “How to bake your business idea and eat it”, and the creator of “Entrepreneurs Brief Guides” series.Dr Porter is a Fellow Member of several professional organizations and institutions in Europe and the USA. He can be contacted on his email TheJimPorter@gmail.com .
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