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    Look Smart, Be Smart: How to Create a New Image for a New Job
    Look Smart, Be Smart: How to Create a New Image for a New Job
    Look Smart, Be Smart: How to Create a New Image for a New Job
    Ebook133 pages1 hour

    Look Smart, Be Smart: How to Create a New Image for a New Job

    By Melissa Newton

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    About this ebook

    Do you like your job? Is how you make a living what you thought it would be? Are you one of the millions who got caught in the wave of unemployment? Look Smart, Be Smart gives you a three step plan to create a new image for a new job. See yourself transform into the confident, smart, and knowledgeable person you always imagined.

    LanguageEnglish
    PublisherMelissa Newton
    Release dateJul 11, 2010
    ISBN9781452369563
    Look Smart, Be Smart: How to Create a New Image for a New Job
    Author

    Melissa Newton

    Hi there! I appreciate you are taking a few minutes to get to know about me. I've enjoyed a fascinating journey of learning and experiences over the years. Since publishing my Smashwords books, I have moved on from writing about banking and personal finance. However, I have chosen to keep these works alive in the digital world. I have been writing since my college years and have so enjoyed the world of writing, books, and publishing since that time. During my corporate years in banking and personal finance, I liked sharing financial knowledge to empower consumers to make better money decisions. In addition to giving educational workshops, working with the Federal Reserve Bank of Chicago with MoneySmart Week, I wrote and published books in the personal finance genre, some of which are available here on Smashwords. I also thrived in my side-gig as a managing editor and publisher of several digital magazines, i.e., a literary magazine for women and then later a personal finance magazine. I was definitely a busy person during my corporate years! However, I consider myself lucky to follow new dreams in the latter part of my career. It was in 2014 that I said goodbye to the corporate world to follow my passion for writing, research, ghostwriting, publishing, and nature photography full-time. Below is my formal profile that I now have on LinkedIn. You can also visit my personal website at MelissaNewton.com to learn more about my work now as a ghostwriter and publisher, and access free downloadable ebooks on different topics in writing. Melissa ________________________ I'm Melissa Newton, Founder and President of Millcreek Media Group, Inc. (MMG), a publishing and content media group. In addition to being an author, ghostwriter, and writing coach, I can take you through every step to publish your book. I consider myself lucky to follow new dreams in the latter part of my career. I want to help you fulfill your dreams as an author! Live the Life You've Imagined The above quote from Henry David Thoreau is a promise of what life can be IF we choose to make it so. Do you want to take your ideas, experience, and stories and write a book? Your experience needs an experienced ghostwriter or writer/editor. I'm here to help you succeed. Ghostwriting, Writer/Editor, Book Project Manager With decades of writing, ghostwriting, and publishing experience, I bring a rich background to our collab...

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      Book preview

      Look Smart, Be Smart - Melissa Newton

      Look Smart, Be Smart: How to Create a New Image for a New Job

      Melissa Newton

      Smashwords Edition

      Copyright 2010 Melissa Newton

      www.smashwords.com/profile/view/MelissaNewton

      Smashwords Edition, License Notes

      This ebook is licensed for your personal enjoyment only. This ebook may not be resold or given away to other people. If you would like to share this book with another person, please purchase an additional copy for each person you share it with. If you’re reading this book and did not purchase it, or it was not purchased for your use only, then you should return to Smashwords.com and purchase your own copy. Thank you for respecting the hard work of this author.

      ****

      Table of Contents

      Acknowledgements

      About the Author

      Chapter 1: Stranger on a Train

      Chapter 2: To Improve is to Change

      You are What People Perceive

      You are a Commodity

      Chapter 3: The Three Step Plan to Create a New You

      A Word of Advice on the Plan

      Chapter 4: Step One: Learn to Speak with Confidence

      Why Speaking Well Matters

      Learn to Speak Like the Pros

      Public Speaking Communities to Visit

      A Personal Story

      The Time for Action!

      Chapter 5: Step Two: Expand What You Know

      Why Does Sounding Smart Matter?

      Start Thinking of Yourself as a Strategist

      Creating Your ABC Strategy Action Plan

      Resources to Build Your Reservoir of Knowledge

      A Lifetime of Learning

      Chapter 6: Step Three: Connect With People for Success

      Networking is About Conversation

      Networking - A Paradigm Shift

      Identifying Your Communication Channels

      Communication Channel #1: Face-to-Face

      Strategies for the Shy or Uncomfortable Networker

      Partner Networking Can Get You Connected

      Communication Channel #2: The Written Word

      Communication Channel #3: Technology as Your Springboard

      Your Networking Plan, Your Communication Channels

      Chapter 7: Your Responsibility in the Networking Process

      The 4-B Principles

      Be a Connected Partner

      Be a Good Listener

      Balance Skepticism and Idealism

      Back to Basics: How We Treat Others

      Closing Comments on Networking

      Chapter 8: What You Haven’t Been Told About Marketing Yourself

      Creating the Image of Your Expertise in Your Industry

      A Professional Personal Website

      Start Public Speaking

      YouTube.com

      The Three Truths of Meeting and Talking With People

      Outplacement and Employer Assistance

      What a Recruiter or Employer Won’t Tell You

      Working with Executive Assistants

      Make It Happen

      Chapter 9: You Have a Story to Tell

      Your Story, Our Experience

      Share Your Story

      Chapter 10: The Wrap Up

      The Companion Discussion Handbook

      Sources and Credits

      ****

      Acknowledgements

      To life’s unexpected byways, to the friends, colleagues, and those whom I have been introduced through every media but never met, I extend my deepest appreciation. If it were not for your influence, my journey would have been very different. I also most gratefully thank my father for bequeathing his gift of ideas, my mother her passion for learning, and my family for their unwavering support.

      ****

      Chapter 1

      Stranger on a Train

      The sun had barely risen behind the cloud cover before men and women were moving into their fast-paced routine of the day. There was a chill in the air on that rainy March morning. Drops of water dribbled down the window blurring the faces of the waiting group on the train platform. In Illinois, Chicago commuters are a hardy bunch. Even as the Burlington Northern slowed, comfortable suburbanites prepare to zero in on their favorite seat for the thirty minute ride into the city.

      The familiar click, click, click of the conductor punching rail tickets goes unnoticed. The snap of a folding newspaper, a quiet discussion between two passengers on some topic or another, all familiar as the schedule Chuck was reviewing in his calendar for the day. It was a typical work day for Chuck. But, it was a day that would change the rest of his life.

      A man sat down on the seat next to Chuck. From the cut of his raincoat to the damp shine of his shoes, he recognized a fellow businessman. He had not recalled seeing the man before on the train, but that wasn’t unusual. Although he might see the same people day in and day out, it was a matter of chance as the express trains were always packed with passengers.

      Being a man who enjoyed conversation, Chuck introduced himself and the pleasantries exchanged between men of business commenced. How long have you lived in Chicago? Do you think the Cubs can bring home a win this season? What is it that you do? While discussing his work, Chuck mentioned that he would like to teach some day. He really wanted to make a difference and help people. The problem was he didn’t know how to get started. The man made a suggestion that had Chuck immediately sitting taller in his seat. A management association existed in the Chicago area where business professionals taught classes in the evenings on subjects in business for employees of companies.

      Chuck obtained the contact details from the man and thanked him for the information. He subsequently met with the management association, and it wasn’t long before he had his first teaching assignment.

      He would teach for the next twenty-five years, a journey he would continue until the end of his life. Teaching encouraged Chuck to obtain a Ph.D. in business, which in turn opened the opportunity for him to teach at colleges and universities in the Chicago area. Chuck also served a term on the local school board in his community. During a downsizing at his company in the early 1980s, Chuck was prepared. He had already laid the foundation to become an entrepreneur. He established his own consulting company whereby he counseled presidents and executives of companies on business matters and continued to teach part-time.

      Chuck’s life was enriched because of one chance encounter on a thirty minute train ride to the city. He decided on that rainy morning that he was going to make a change. He wanted his dream of teaching to become a reality. Chuck would live the life he imagined, ultimately creating a consulting company and teach - making a living in the kind of job he really loved. Why did this all come about? He was willing to make a change to improve his professional life.

      ****

      Chapter 2

      To Improve is to Change

      Do you really like your job? Is how you make a living what you thought it would be or do you wish things were different?

      Since you are reading this book, you may be thinking about making a change. Perhaps you don’t want to go through another year doing the same kind of work or job. You have imagined yourself in a different place than you are now. Would one of these situations describe your present circumstance?

      Situation #1: I fell into my job and never really made a choice about what I wanted to do for a living.

      Situation #2: I am one of the millions who got caught in the wave of unemployment during the Great Recession and can’t find a job.

      Situation #3: I would like to transition to another career entirely.

      Situation #4: I am ready to move up the corporate ladder but don’t seem to be making any progress.

      No matter where you find yourself at this moment, you don’t have to stay in the same place. You CAN take control of your situation. To gain control and improve your work life experience to the level you have always wanted, you have to shift direction and chart a new course.

      To improve is to change; to be perfect is to have changed often.1

      Winston Churchill

      Howard Schultz has always navigated his professional life embracing the principle of change. As a consequence of change, he also welcomed growth. Indeed, when he planned a trip to Italy in 1983, he could not have known how change and growth would so profoundly influence his life and the lifestyle of millions in the years to come.

      When Howard began working for the Starbucks Coffee, Tea, and Spice store in the early 1980s, he already had a great interest in the business. In fact, he would leave a lucrative job, accept a pay cut, become an equity investor, and relocate to Seattle, Washington where the Starbucks store was located.

      During his 1983 trip to Italy, he noticed the ambience and community that the cafes offered. A light bulb blinked to life in Howard’s head. He had a vision of creating the café model in the United States. Unfortunately, his vision for growth and change was received with less than enthusiastic feedback from his employers. Howard was motivated to make change. He would have to go out on his own.

      He parted ways with the Starbucks Coffee, Tea, and Spice store. He raised $3.8 million through a group of investors and launched Il Giornale in 1987. On the heels of this investment, the Starbucks Coffee, Tea, and Spice store was put up for sale. Howard jumped at the opportunity to purchase the company, raising $4 million in capital. Employing a strong executive team, within four years, Starbucks would grow from $4 million to $273 million. And, as they say, the rest is history. 2

      Chuck and Howard provide an example of how change can be a positive choice. They became an active agent in shaping their future prospects. You can do the same. Are

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