Ebook240 pages7 hours
Cases in Marketing Financial Services
By Christine Ennew, Trevor Watkins and Mike Wright
Rating: 0 out of 5 stars
()
About this ebook
Cases in Marketing Financial Services presents several cases from different countries relating to the marketing of financial service. The book tackles both strategic and tactical marketing issues, and then covers a wide range of institutions and markets. The text will be of great use to professionals in the financial service industry.
Related to Cases in Marketing Financial Services
Related ebooks
Why Integration Marketing: Essential of Integrated Marketing Communications Rating: 0 out of 5 stars0 ratingsSuccessful Marketing: Short and Sweet Rating: 0 out of 5 stars0 ratingsMarketing Plan A Complete Guide - 2021 Edition Rating: 0 out of 5 stars0 ratingsSpike your Brand ROI: How to Maximize Reputation and Get Results Rating: 0 out of 5 stars0 ratingsMarketing and Finance: Creating Shareholder Value Rating: 0 out of 5 stars0 ratingsBrand Loyalty A Complete Guide - 2020 Edition Rating: 0 out of 5 stars0 ratingsYour Career Marketing Plan Rating: 0 out of 5 stars0 ratingsYour Brand Is Your Business: Creating Value in Your Brands and Branding Strategy Rating: 0 out of 5 stars0 ratingsCommunication Strategy A Complete Guide - 2020 Edition Rating: 0 out of 5 stars0 ratingsWINNING CLIENTS’ LOYALTY: Seven Proven Practices to Convert Clients into Amazing Fans Rating: 0 out of 5 stars0 ratingsMarketing Metrics: 3-in-1 Guide to Master Marketing Analytics, Key Performance Indicators (KPI's) & Marketing Automation Rating: 0 out of 5 stars0 ratingsTrade marketing Second Edition Rating: 0 out of 5 stars0 ratingsIntro to Social Media Marketing for Businesses, Nonprofits, and Brands - Second Edition Rating: 0 out of 5 stars0 ratingsBrand Architecture A Complete Guide - 2019 Edition Rating: 0 out of 5 stars0 ratingsThe Owned Media Doctrine: Marketing Operations Theory, Strategy, and Execution for the 21St Century Real–Time Brand Rating: 0 out of 5 stars0 ratingsMarket Segmentation A Complete Guide - 2020 Edition Rating: 0 out of 5 stars0 ratingsJust Good Business: The Strategic Guide to Aligning Corporate Responsibility and Brand Rating: 0 out of 5 stars0 ratingsMarketing Services and Resources in Information Organizations Rating: 5 out of 5 stars5/5Partnership Model A Complete Guide - 2019 Edition Rating: 0 out of 5 stars0 ratingsMarket Strategy A Complete Guide - 2021 Edition Rating: 0 out of 5 stars0 ratingsFive Steps to Creative Marketing: How to Sell More Stuff, Get More Customers, And Gain More Media Coverage Rating: 0 out of 5 stars0 ratingsThe Business Battlecard (fixed format iPad): Winning Moves for Growing Companies Rating: 0 out of 5 stars0 ratingsBrand Reputation Management A Clear and Concise Reference Rating: 0 out of 5 stars0 ratingsTechnobrands: How to Create & Use “Brand Identity” to Market, Advertise & Sell Technology Products Rating: 0 out of 5 stars0 ratingsExperiential Marketing Second Edition Rating: 0 out of 5 stars0 ratingsCommunications Guide for Startups: How to Win Customers, Investors, and new Talent through Inspiring Messaging Rating: 0 out of 5 stars0 ratingsUnique Selling Proposition A Complete Guide - 2020 Edition Rating: 0 out of 5 stars0 ratingsThe One-Day Marketing Plan: Organizing and Completing a Plan that Works Rating: 3 out of 5 stars3/5B2B Marketing Automation Third Edition Rating: 0 out of 5 stars0 ratingsTarget Market Segmentation A Complete Guide - 2020 Edition Rating: 0 out of 5 stars0 ratings
Marketing For You
The Copywriter's Handbook: A Step-By-Step Guide To Writing Copy That Sells (4th Edition) Rating: 4 out of 5 stars4/5The Passive Income Cheat Sheet Rating: 4 out of 5 stars4/5Mastering ChatGPT: 21 Prompts Templates for Effortless Writing Rating: 5 out of 5 stars5/5Affiliate Marketing For Dummies Rating: 0 out of 5 stars0 ratingsWin In Court Every Time Rating: 5 out of 5 stars5/5The Best Credit Repair Manual Ever Written Rating: 5 out of 5 stars5/52022 Best Ways To Make Money Online Rating: 4 out of 5 stars4/5Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life Rating: 4 out of 5 stars4/5Emotional Intelligence: Exploring the Most Powerful Intelligence Ever Discovered Rating: 5 out of 5 stars5/5Quiet Leadership: Six Steps to Transforming Performance at Work Rating: 4 out of 5 stars4/5The Freedom Shortcut: How Anyone Can Generate True Passive Income Online, Escape the 9-5, and Live Anywhere Rating: 5 out of 5 stars5/580/20 Sales and Marketing: The Definitive Guide to Working Less and Making More Rating: 4 out of 5 stars4/5INSPIRED: How to Create Tech Products Customers Love Rating: 5 out of 5 stars5/5Wanting: The Power of Mimetic Desire in Everyday Life Rating: 0 out of 5 stars0 ratingsThe Passive Income Playbook Rating: 5 out of 5 stars5/5The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue Rating: 4 out of 5 stars4/5Six Figure Blogging Blueprint Rating: 5 out of 5 stars5/5How to Write Copy That Sells: The Step-By-Step System For More Sales, to More Customers, More Often Rating: 4 out of 5 stars4/5Influencer: Building Your Personal Brand in the Age of Social Media Rating: 4 out of 5 stars4/5The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible Rating: 4 out of 5 stars4/5Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content Rating: 4 out of 5 stars4/5Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business Rating: 5 out of 5 stars5/5Ogilvy on Advertising in the Digital Age Rating: 5 out of 5 stars5/5Building a StoryBrand: Clarify Your Message So Customers Will Listen Rating: 4 out of 5 stars4/5Robert Cialdini's Influence: The Psychology of Persuasion Summary Rating: 4 out of 5 stars4/5Advertising Headlines That Make You Rich: Create Winning Ads, Web Pages, Sales Letters and More Rating: 4 out of 5 stars4/5The Art of Closing the Sale: The Key to Making More Money Faster in the World of Professional Selling Rating: 5 out of 5 stars5/5Exactly What to Say: The Magic Words for Influence and Impact Rating: 4 out of 5 stars4/5
Reviews for Cases in Marketing Financial Services
Rating: 0 out of 5 stars
0 ratings
0 ratings0 reviews
Book preview
Cases in Marketing Financial Services - Christine Ennew
Enjoying the preview?
Page 1 of 1