Rainmaking Conversations (Review and Analysis of Schultz and Doerr's Book)
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About this ebook
This complete summary of the ideas from Mike Schultz and John E. Doerr's book "Rainmaking Conversations" explains that sales conversations which fill the new customer pipeline, win new deals and create new opportunities are based on the RAIN acronym: Rapport, Aspirations & Afflictions, Impact and New Reality. In their book, the authors explain each of these aspects and how you can learn and apply them to your own conversations and reap the rewards. This summary also highlights the keys to rainmaking success and the 10 rainmaker principles for your business in order to improve selling targets.
Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge
To learn more, read "Rainmaking Conversations" and discover the key to selling more and making it rain.
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Rainmaking Conversations (Review and Analysis of Schultz and Doerr's Book) - BusinessNews Publishing
Book Presentation Rainmaking Conversations by Mike Schultz and John E. Doerr
Book Abstract
About the Author
Important Note About This Ebook
Summary of Rainmaking Conversations (Mike Schultz and John E. Doerr)
Book Abstract
MAIN IDEA
Rainmaking conversations are sales conversations which fill the new customer pipeline, win new deals and create new opportunities for great things to happen in the future. They’re based around the RAIN acronym:
To get more sales for your firm learn how to prepare for and then have more RAIN conversations. Getting to this stage requires that you prepare well, understand the RAIN roadmap, focus on the RASP keys of rainmaking success and apply the 10 Rainmaker Principles.
The RAIN acronym is also a nod to the fact this process is focused on rainmakers – a common name for people who bring the most new clients and revenue into an organization. RAIN is your guide to leading successful sales conversations.
– Mike Schultz and John Doerr
"We developed the RAIN Selling method to provide a framework, road map, and learning process for those who want to become rainmakers. Follow the Rainmaker Conversations road map and it will help you to sell effectively. But if you really want to achieve and join the rank of the rainmaker elite, you should take the 10 Rainmaker Principles to heart. Here’s to the beginning of your long and fruitful journey down that path. Rainmakers have it good. Now, go out and make