The Power of Visual Storytelling (Review and Analysis of Walter and Gioglio's Book)
()
About this ebook
This complete summary of the ideas from Ekaterina Walter and Jessica Gioglio's book "The Power of Visual Storytelling" tells you how to use engaging visuals and graphics to tell the story of your business. According to Walter and Gioglio, all successful social media marketing includes visuals and infographics. It is vital to stay up to date and engage people with your visuals and grab their attention. The authors encourage using visual storytelling to increase brand awareness, strengthen customer relationships, enhance customer loyalty, tell your company's story and present information concisely. If you want your marketing to achieve these five goals, this summary is a must-read.
Added-value of this summary:
• Save time
• Learn about the benefits of visual storytelling
• Get your brand message across and get people interested
To learn more, read “The Power of Visual Storytelling” and find out how to use visual storytelling as a marketing tool so you don’t get left behind!
Read more from Business News Publishing
MONEY Master the Game (Review and Analysis of Robbins' Book) Rating: 5 out of 5 stars5/5Positioning, The Battle for Your Mind (Review and Analysis of Ries and Trout's Book) Rating: 5 out of 5 stars5/5The Art of Explanation (Review and Analysis of Lefever's Book) Rating: 0 out of 5 stars0 ratingsThe Art of Strategy (Review and Analysis of Dixit and Nalebuff's Book) Rating: 0 out of 5 stars0 ratingsRule #1 (Review and Analysis of Town's Book) Rating: 5 out of 5 stars5/5Profit First (Review and Analysis of Michalowicz's Book) Rating: 5 out of 5 stars5/5Zero to One (Review and Analysis of Thiel and Masters' Book) Rating: 4 out of 5 stars4/5Summary: Competing on Analytics: Review and Analysis of Davenport and Harris' Book Rating: 5 out of 5 stars5/5Great Communication Secrets of Great Leaders (Review and Analysis of Baldoni's Book) Rating: 0 out of 5 stars0 ratingsSummary: Executing Your Strategy: Review and Analysis of Morgan, Levitt and Malek's Book Rating: 0 out of 5 stars0 ratingsThe Knowing-Doing Gap (Review and Analysis of Pfeffer and Sutton's Book) Rating: 0 out of 5 stars0 ratingsWinning Decisions (Review and Analysis of Russo and Schoemaker's Book) Rating: 0 out of 5 stars0 ratingsThe E-Myth Revisited (Review and Analysis of Gerber's Book) Rating: 0 out of 5 stars0 ratingsSummary: Information Rules: Review and Analysis of Shapiro and Varian's Book Rating: 4 out of 5 stars4/5Intuition at Work (Review and Analysis of Klein's Book) Rating: 0 out of 5 stars0 ratingsThe Creator's Code (Review and Analysis of Wilkinson's Book) Rating: 0 out of 5 stars0 ratingsHooked (Review and Analysis of Eyal and Hoover's Book) Rating: 0 out of 5 stars0 ratingsCo-Opetition (Review and Analysis of Brandenburger and Nalebuff's Book) Rating: 0 out of 5 stars0 ratingsAutomatic Wealth for Grads (Review and Analysis of Masterson's Book) Rating: 0 out of 5 stars0 ratingsThink Better (Review and Analysis of Hurson's Book) Rating: 0 out of 5 stars0 ratingsThe Customer-Funded Business (Review and Analysis of Mullins' Book) Rating: 5 out of 5 stars5/5Word of Mouth Marketing (Review and Analysis of Sernovitz's Book) Rating: 0 out of 5 stars0 ratingsSNAP Selling (Review and Analysis of Konrath's Book) Rating: 0 out of 5 stars0 ratingsContagious (Review and Analysis of Berger's Book) Rating: 5 out of 5 stars5/5Guide to Creating a Cash Machine for Life (Review and Analysis of Langemeier's Book) Rating: 0 out of 5 stars0 ratingsBusiness Plans that Win $$$ (Review and Analysis of Rich and Gumpert's Book) Rating: 0 out of 5 stars0 ratingsThe Power of Why (Review and Analysis of Weylman's Book) Rating: 0 out of 5 stars0 ratingsThe Achievement Habit (Review and Analysis of Roth's Book) Rating: 4 out of 5 stars4/5Summary: Copycats: Review and Analysis of Shenkar's Book Rating: 0 out of 5 stars0 ratings
Related to The Power of Visual Storytelling (Review and Analysis of Walter and Gioglio's Book)
Related ebooks
Brand Story that Works: Creating Branded Stories in the Era of Social Content Rating: 0 out of 5 stars0 ratingsThe Power Of Storytelling: Dominate the Market With Your Story: Internet Marketing Guide, #2 Rating: 4 out of 5 stars4/5Successful Storytelling for Business: How to grab attention and communicate effectively with any audience Rating: 4 out of 5 stars4/5The Owned Media Doctrine: Marketing Operations Theory, Strategy, and Execution for the 21St Century Real–Time Brand Rating: 0 out of 5 stars0 ratingsContagious (Review and Analysis of Berger's Book) Rating: 5 out of 5 stars5/5Infographics: The Power of Visual Storytelling Rating: 4 out of 5 stars4/5Conversation Marketing: How to Be Relevant and Engage Your Customer by Speaking Human Rating: 0 out of 5 stars0 ratingsA Joosr Guide to... Contagious by Jonah Berger: Why Things Catch On Rating: 0 out of 5 stars0 ratingsTelling Your Story (Online) Rating: 0 out of 5 stars0 ratingsCaptivology: The Science of Capturing People's Attention Rating: 4 out of 5 stars4/5Jab, Jab, Jab, Right Hook (Review and Analysis of Vaynerchuk's Book) Rating: 4 out of 5 stars4/5Follow the Feeling: Brand Building in a Noisy World Rating: 0 out of 5 stars0 ratingsEveryday Storytelling For Success: LD Leadership Development, #1 Rating: 0 out of 5 stars0 ratingsStorytelling in Business: The Authentic and Fluent Organization Rating: 2 out of 5 stars2/5The Laws of Brand Storytelling: Win—and Keep—Your Customers’ Hearts and Minds: Win—and Keep—Your Customers’ Hearts and Minds Rating: 0 out of 5 stars0 ratingsCreating Signature Stories: Strategic Messaging that Persuades, Energizes and Inspires Rating: 0 out of 5 stars0 ratingsLet the Story Do the Work: The Art of Storytelling for Business Success Rating: 4 out of 5 stars4/5Circle of the 9 Muses: A Storytelling Field Guide for Innovators and Meaning Makers Rating: 0 out of 5 stars0 ratingsPutting Stories to Work: Mastering Business Storytelling Rating: 4 out of 5 stars4/5Powered by Storytelling: Excavate, Craft, and Present Stories to Transform Business Communication Rating: 3 out of 5 stars3/5The Best Story Wins: How to Leverage Hollywood Storytelling in Business & Beyond Rating: 5 out of 5 stars5/5Stories for Work: The Essential Guide to Business Storytelling Rating: 0 out of 5 stars0 ratingsBrand Storytelling in the Digital Age: Theories, Practice and Application Rating: 0 out of 5 stars0 ratingsPower Stories: The 8 Stories You Must Tell to Build an Epic Business Rating: 4 out of 5 stars4/5Story Design: Storyteller's Handbook for Writers & Dream Merchants Rating: 5 out of 5 stars5/5Storytelling Rating: 0 out of 5 stars0 ratingsEveryday Storytelling Workbook: LD Leadership Development, #2 Rating: 0 out of 5 stars0 ratingsStory 10x: Turn the Impossible Into the Inevitable Rating: 0 out of 5 stars0 ratings
Marketing For You
Exactly What to Say: The Magic Words for Influence and Impact Rating: 4 out of 5 stars4/5The Catalyst: How to Change Anyone's Mind Rating: 4 out of 5 stars4/5Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content Rating: 4 out of 5 stars4/5Emotional Intelligence: Exploring the Most Powerful Intelligence Ever Discovered Rating: 5 out of 5 stars5/5The Millionaire Next Door Rating: 4 out of 5 stars4/5Building a StoryBrand: Clarify Your Message So Customers Will Listen Rating: 4 out of 5 stars4/5Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business Rating: 5 out of 5 stars5/5Win In Court Every Time Rating: 5 out of 5 stars5/5The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible Rating: 4 out of 5 stars4/5Pre-Suasion: A Revolutionary Way to Influence and Persuade Rating: 4 out of 5 stars4/5The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue Rating: 4 out of 5 stars4/5The Freedom Shortcut: How Anyone Can Generate True Passive Income Online, Escape the 9-5, and Live Anywhere Rating: 5 out of 5 stars5/5Invisible Influence: The Hidden Forces that Shape Behavior Rating: 4 out of 5 stars4/5The Passive Income Cheat Sheet Rating: 4 out of 5 stars4/5How to Write Copy That Sells: The Step-By-Step System For More Sales, to More Customers, More Often Rating: 4 out of 5 stars4/5Summary of Derral Eves's The YouTube Formula Rating: 5 out of 5 stars5/5Quiet Leadership: Six Steps to Transforming Performance at Work Rating: 4 out of 5 stars4/5Built to Last: Successful Habits of Visionary Companies Rating: 4 out of 5 stars4/5Mastering ChatGPT: 21 Prompts Templates for Effortless Writing Rating: 5 out of 5 stars5/5Ogilvy on Advertising in the Digital Age Rating: 5 out of 5 stars5/5The Best Credit Repair Manual Ever Written Rating: 5 out of 5 stars5/5Advertising Headlines That Make You Rich: Create Winning Ads, Web Pages, Sales Letters and More Rating: 4 out of 5 stars4/580/20 Sales and Marketing: The Definitive Guide to Working Less and Making More Rating: 4 out of 5 stars4/5Wanting: The Power of Mimetic Desire in Everyday Life Rating: 0 out of 5 stars0 ratingsHow to Start a Nonprofit Organization: The Complete Guide to Start Non Profit Organization (NPO) Rating: 4 out of 5 stars4/5
Reviews for The Power of Visual Storytelling (Review and Analysis of Walter and Gioglio's Book)
0 ratings0 reviews
Book preview
The Power of Visual Storytelling (Review and Analysis of Walter and Gioglio's Book) - BusinessNews Publishing
Book Presentation: The Power Of Visual Storytelling by Ekaterina Walter and Jessica Gioglio
Summary of The Power Of Visual Storytelling (Ekaterina Walter and Jessica Gioglio)
Book Abstract
The best way to cut through the clutter and to really stand out is to tell your story online using compelling graphics and visuals.
All of the social media marketing tools which have come to prominence today work exceptionally well when you integrate photos, visuals, infographics, videos and other compelling images. People will be attracted by your visuals and will then be more receptive to read what you have to say. Visual storytelling can:
Increase awareness of your brand.
Strengthen customer relationships.
Enhance customer loyalty and retention.
Convey what you stand for as a brand.
Tell your story quickly and concisely.
If you really want to get your message across, do like they do in school – show and tell. The world is shifting more and more towards visual storytelling. Don't miss out.
In the age of infobesity, there are several ways to stand out from the noise and draw attention to your content in an organic way. And visual storytelling is one of them. Visual storytelling isn't just a shiny new phenomenon. It's here to stay, and it will continue to evolve as new social media platforms enter into the mix. As this happens, leveraging photos, videos, infographics, presentations, and more will only increase in importance. There's no time like the present to get started and begin creating!
- Ekaterina Walter and Jessica Gioglio
About the Author
EKATERINA WALTER is cofounder and CMO of BRANDERATI. She specializes in social