Entrepreneur

3-D Tech Lets Online Shoppers 'Try on' Clothes

Metail creates a 3-D avatar of shoppers then digitizes clothing collections and merges the garment images with the customer's avatar.
Tailor-made: Metail's Tom Adeyoola.
Tailor-made: Metail's Tom Adeyoola.
Photo Š Andrea Bakacs

Apparel is one of the fastest-growing online segments in the U.S. Last year, thanks to better merchandise visuals and free on returns, sales were up 15.4 percent to $224.2 billion, according to a report by eMarketer., a London-based technology company, may have the answer to this dilemma.

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