Real Influence: Persuade Without Pushing and Gain Without Giving In
By Mark Goulston and Dr. John Ullmen
4/5
()
Currently unavailable
Currently unavailable
About this ebook
Authentic influence is about more than creating a strong initial connection--it’s about sustaining professional relationships long after an agreement has been reached.
When others sense they are being pushed, their guard goes up. In business interactions, even if the person you are pitching to does comply with your requests, lingering resentment may undermine the relationship forever. So why do most books on influence still portray it as something you do to someone else to get your way?
Based on their commitment to listening, genuine engagement, and the pursuit of win-win outcomes, doctors and authors Mark Goulston and John Ullmen share a new method that business leaders can utilize to persuade others.
In Real Influence, Goulston and Ullem teach you how to:
- examine priorities,
- learn about the needs of key players,
- earn others’ attention,
- motivate others to hear more,
- and add value with question and actions.
Outdated approaches that portray influence as a means to get your way invites resistance and cynicism from those who recognize the techniques. Manipulative tactics fail to produce the mutual trust that sustains successful relationships.
Complete with examples of the steps in action and insights from real-world “power influencers,” Real Influence is a one-of-a-kind guide that showcases how being straight with everyone means winning for all.
Mark Goulston
Mark Goulston, MD, FAPA is a board-certified psychiatrist, fellow of the American Psychiatric Association, former assistant clinical professor of psychiatry at UCLA NPI, and a former FBI and police hostage negotiation trainer. He is the creator of Theory Y Executive Coaching—which he provides to CEOs, presidents, founders, and entrepreneurs—and is a TEDx and international keynote speaker. He is the creator and developer of Surgical Empathy, a process to help people recover and heal from PTSD, prevent suicide in teenagers and young adults, and help organizations overcome implicit bias. Dr. Goulston is the author or principal author of seven prior books, including Why Cope When you Can Heal: How Healthcare Heroes of COVID-19 Can Recover from PTSD, PTSD for Dummies, Get Out of Your Own Way: Overcoming Self-Defeating Behavior, Just Listen: Discover the Secret to Getting Through to Absolutely Anyone, Real Influence: Persuade Without Pushing and Gain Without Giving In, and Talking to Crazy: How to Deal with the Irrational and Impossible People in Your Life. He hosts the My Wakeup Call podcast, where he speaks with influencers about their purpose in life and the wakeup calls that led them there. He also is the co-creator and moderator of the multi-honored documentary Stay Alive: An Intimate Conversation About Suicide Prevention. He appears frequently as a human psychology and behavior subject-area expert across all media, including news outlets ABC, NBC, CBS, and BBC News, as well as CNN, Today, Oprah, the New York Times, the Wall Street Journal, Forbes, Fortune, Harvard Business Review, Business Insider, Fast Company, Huffington Post, and Westwood One.
Read more from Mark Goulston
Just Listen: Discover the Secret to Getting Through to Absolutely Anyone Rating: 4 out of 5 stars4/5This Book Will Motivate You: 100 Ways to Kick-Start Your Life Goals Rating: 4 out of 5 stars4/5Talking to 'Crazy': How to Deal with the Irrational and Impossible People in Your Life Rating: 0 out of 5 stars0 ratingsReal Influence: Persuade Without Pushing and Gain Without Giving In Rating: 4 out of 5 stars4/5Post-Traumatic Stress Disorder For Dummies Rating: 0 out of 5 stars0 ratingsWhy Cope When You Can Heal?: How Healthcare Heroes of COVID-19 Can Recover from PTSD Rating: 0 out of 5 stars0 ratingsTrauma to Triumph: A Roadmap for Leading Through Disruption (and Thriving on the Other Side) Rating: 0 out of 5 stars0 ratings
Related to Real Influence
Related ebooks
Maximum Influence: The 12 Universal Laws of Power Persuasion Rating: 0 out of 5 stars0 ratingsPersuasion IQ: The 10 Skills You Need to Get Exactly What You Want Rating: 4 out of 5 stars4/5Dynamic Communication: 27 Strategies to Grow, Lead, and Manage Your Business Rating: 0 out of 5 stars0 ratingsPersuasion Equation: The Subtle Science of Getting Your Way Rating: 0 out of 5 stars0 ratingsThe Laws of Charisma: How to Captivate, Inspire, and Influence for Maximum Success Rating: 0 out of 5 stars0 ratingsTalk Less, Say More: Three Habits to Influence Others and Make Things Happen Rating: 4 out of 5 stars4/5Engagement: Transforming Difficult Relationships at Work Rating: 0 out of 5 stars0 ratingsAsk More: The Power of Questions to Open Doors, Uncover Solutions, and Spark Change Rating: 4 out of 5 stars4/5Speak with Impact: How to Command the Room and Influence Others Rating: 5 out of 5 stars5/5You've Got 8 Seconds: Communication Secrets for a Distracted World Rating: 4 out of 5 stars4/5The Secret Language of Influence: Master the One Skill Every Sales Pro Needs Rating: 0 out of 5 stars0 ratingsConversational Intelligence: How Great Leaders Build Trust & Get Extraordinary Results Rating: 4 out of 5 stars4/5How to Tell Anyone Anything: Breakthrough Techniques for Handling Difficult Conversations at Work Rating: 0 out of 5 stars0 ratingsThe Discomfort Zone: How Leaders Turn Difficult Conversations Into Breakthroughs Rating: 4 out of 5 stars4/5Lead with a Story: A Guide to Crafting Business Narratives That Captivate, Convince, and Inspire Rating: 4 out of 5 stars4/5Communicate to Influence: How to Inspire Your Audience to Action Rating: 5 out of 5 stars5/5The Introvert's Edge: How the Quiet and Shy Can Outsell Anyone Rating: 4 out of 5 stars4/5Trauma to Triumph: A Roadmap for Leading Through Disruption (and Thriving on the Other Side) Rating: 0 out of 5 stars0 ratingsFred 2.0: New Ideas on How to Keep Delivering Extraordinary Results Rating: 4 out of 5 stars4/5Questions Are the Answer: A Breakthrough Approach to Your Most Vexing Problems at Work and in Life Rating: 4 out of 5 stars4/5What Got You Here Won't Get You There in Sales: How Successful Salespeople Take it to the Next Level Rating: 4 out of 5 stars4/5Creating Personal Presence: Look, Talk, Think, and Act Like a Leader Rating: 3 out of 5 stars3/5The Silent Language of Leaders: How Body Language Can Help--or Hurt--How You Lead Rating: 4 out of 5 stars4/5Power Questions: Build Relationships, Win New Business, and Influence Others Rating: 4 out of 5 stars4/5Communicate Like a Leader: Connecting Strategically to Coach, Inspire, and Get Things Done Rating: 0 out of 5 stars0 ratingsThe Power of Presence: Unlock Your Potential to Influence and Engage Others Rating: 2 out of 5 stars2/5The Art of Connection: 7 Relationship-Building Skills Every Leader Needs Now Rating: 0 out of 5 stars0 ratings5 Voices: How to Communicate Effectively with Everyone You Lead Rating: 5 out of 5 stars5/5
Marketing For You
Exactly What to Say: The Magic Words for Influence and Impact Rating: 4 out of 5 stars4/5Pre-Suasion: A Revolutionary Way to Influence and Persuade Rating: 4 out of 5 stars4/5How to Talk to Anyone: 92 Little Tricks for Big Success in Relationships Rating: 4 out of 5 stars4/5Building a StoryBrand: Clarify Your Message So Customers Will Listen Rating: 4 out of 5 stars4/5How to Start a Nonprofit Organization: The Complete Guide to Start Non Profit Organization (NPO) Rating: 4 out of 5 stars4/5The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible Rating: 4 out of 5 stars4/5Emotional Intelligence: Exploring the Most Powerful Intelligence Ever Discovered Rating: 5 out of 5 stars5/5The Millionaire Next Door Rating: 4 out of 5 stars4/5Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business Rating: 5 out of 5 stars5/5Robert Cialdini's Influence: The Psychology of Persuasion Summary Rating: 4 out of 5 stars4/5Invisible Influence: The Hidden Forces that Shape Behavior Rating: 4 out of 5 stars4/5The Passive Income Cheat Sheet Rating: 4 out of 5 stars4/5The Catalyst: How to Change Anyone's Mind Rating: 4 out of 5 stars4/5Win In Court Every Time Rating: 5 out of 5 stars5/5The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue Rating: 4 out of 5 stars4/5The Best Credit Repair Manual Ever Written Rating: 5 out of 5 stars5/5Ogilvy on Advertising in the Digital Age Rating: 5 out of 5 stars5/5The Freedom Shortcut: How Anyone Can Generate True Passive Income Online, Escape the 9-5, and Live Anywhere Rating: 5 out of 5 stars5/5How to Write Copy That Sells: The Step-By-Step System For More Sales, to More Customers, More Often Rating: 4 out of 5 stars4/5Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content Rating: 4 out of 5 stars4/5Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life Rating: 4 out of 5 stars4/5Propaganda Rating: 4 out of 5 stars4/5Wanting: The Power of Mimetic Desire in Everyday Life Rating: 0 out of 5 stars0 ratingsInfluencer: Building Your Personal Brand in the Age of Social Media Rating: 4 out of 5 stars4/5Mastering ChatGPT: 21 Prompts Templates for Effortless Writing Rating: 5 out of 5 stars5/5
Reviews for Real Influence
9 ratings0 reviews