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Praxishandbuch Design Thinking: Tipps & Tools

Praxishandbuch Design Thinking: Tipps & Tools

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Praxishandbuch Design Thinking: Tipps & Tools

Länge:
510 Seiten
3 Stunden
Herausgeber:
Freigegeben:
Dec 13, 2018
ISBN:
9783748160694
Format:
Buch

Beschreibung

Design Thinking ist ein kundenorientierter Innovationsansatz, der die Generierung und Entwicklung von kreativen Geschäftsideen bzw. ganzen Geschäftsmodellen zum Ziel hat. In diesem Buch bekommen Sie das ganze Wissen über Design Thinking aus einer Business-Perspektive umfassend dargestellt. Entlang des Design-Thinking-Prozesses finden Sie hier unzählige Tipps, Empfehlungen, Checklisten und Tools, um erfolgreich Geschäftsideen zu generieren und entwickeln.
Herausgeber:
Freigegeben:
Dec 13, 2018
ISBN:
9783748160694
Format:
Buch

Über den Autor

Dr. Christian Müller-Roterberg is professor at the Ruhr West University of Applied Sciences in the field of technology and innovation management as well as entrepreneurship. Prof. Dr. Christian Müller-Roterberg has several years of experience in the implementation of innovation projects in cooperation with companies. He works in projects with internationally active industrial and service companies as well as numerous start-up companies. He also advises companies and holds workshops using methods such as design thinking, the lean startup approach and the business model canvas. He has published several books and more than 30 German and English publications in the field of innovation management and entrepreneurship. He was actively involved in several start-up projects and carried out the due diligence review for the IPO of a start-up company. He also worked for the German Federal Ministry of Education and Research, where he was responsible for the promotion of research projects, in particular with regard to start-ups and cooperation between industry and science. Prior to that, he was responsible for technology transfer at the Charité University Hospital in Berlin. There he supervised company founders and advised on patents. He had completed a distance learning course in the field of industrial property rights. He also qualified as an internal auditor in the field of quality management. He wrote his doctorate in business administration at the Technical University of Hamburg at the Institute for Technology and Innovation Management. He spent several months in Japan to conduct a study on entrepreneurship activities in Japan. He received his diploma from Braunschweig Technical University and spent a year in the USA at the Massachusetts Institute of Technology (MIT) for his thesis. Further information can be found at www.innovationsratgeber.de.


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