One of the best ways to participate in, and help define, contemporary literature is to start your own press or literary publication. This may sound intimidating, but you might be surprised to find that such projects need not be prohibitively expensive or overwhelmingly difficult. This talk will discuss a variety of media (print and electronic) and a variety of projects (magazine, blog-zine, chapbook press, and full-length book publications) and how to make your project sustainable, enjoyable, and meaningful.