Everand Logo

Welcome to Everand!

  • Discover millions of ebooks, audiobooks, and so much more with a free trial

    Only $11.99/month after trial. Cancel anytime.

    Relationship Management
    Relationship Management
    Relationship Management
    Ebook26 pages19 minutes

    Relationship Management

    By IntroBooks Team

    ()

    Switch to audiobook
    Read preview

    About this ebook

    Relationship management can be defined as the art of handling
    people using a specific set of skills. These skills emphasis on
    the power of influence in relations with the people. Every
    relationship has influences – positive and negative. There are
    certain skills that is required to manage and balance
    relationships when it comes to business and customers. The
    market is competitive and each business needs to have a
    strategic approach on how to handle their customers and
    business. Failing to manage customers and business partners
    can lead to a failed business or business losses. Cultivating long
    term engagement with customers and partners help in fostering
    loyalty thereby helping the company to flourish and grow.

    LanguageEnglish
    PublisherIntroBooks
    Release dateNov 27, 2019
    ISBN9781393222958

    Read more from Intro Books Team

    Related to Relationship Management

    Related ebooks

    Business For You

    View More
    View More

    Related podcast episodes

    Related articles

    • Article

      Giving Warnings In The Workplace

      Dec 30, 2019

      Maintaining discipline in the workplace is crucial for ensuring productivity and creating a positive working environment. The foundation of this discipline is a disciplinary code clearly setting out the rules and procedures that must be followed by a

      2 min read

    • Article

      Networking: What Leaders Need to Know

      Sep 1, 2019

      You have said that networks matter to outcomes that are important for both individuals and organizations. How so? The easiest way to think about it is that nobody can do it alone. We are no longer able to perform our complicated, interdependent jobs

      6 min read

    • Article

      Trust, Teams And Changing Times

      Jun 2, 2022

      Long-time FM contributor Marie-Claire Ross wants to talk about trust. Her work, through her business, Trustologie, helps leaders, senior and middle management and their teams to build connections, first and foremost, across people and teams. COVID-19

      4 min read

    • Article

      Embracing A Culture Of Care

      Apr 20, 2022

      Embracing A Culture Of Care
      5 min read

    • Article

      When Positivity Becomes Toxic

      Jun 11, 2021

      When Positivity Becomes Toxic
      2 min read

    • Article

      Tuned In To Employees’ Needs

      Mar 25, 2022

      ▸ THE DYNAMICS OF the talent market have evolved significantly in the last year, owing to the ongoing talent war and palpable skills gaps. Employees today hold greater sway over negotiations with employers and there’s much more at stake than just com

      2 min read

    • Article

      Discipline Is Sexy. Motivation Isn’t

      Apr 20, 2022

      What if an over-reliance on inspirational speakers is the reason your salespeople are failing? Motivation is often bandied around as what salespeople need. That kick in the ass, or coaching and mentoring. Inspirational words and support. But what if

      2 min read

    • Article

      Paying Attention

      Mar 20, 2018

      As the old phrase goes, everyone has a story in them. And that’s where most of them should stay. But with media outlets still cutting back on editorial resource and the rise of new digital tools that have allowed brands to talk directly to consumers

      3 min read

    • Article

      From Impossible To Possible:

      Mar 13, 2020

      From Impossible To Possible:
      4 min read

    • Article

      A Theory of Workplace Anxiety

      Sep 1, 2018

      A Theory of Workplace Anxiety
      9 min read

    • Article

      Claiming Your 4 Superpowers

      Jan 21, 2021

      Claiming Your 4 Superpowers
      4 min read

    • Article

      Restructuring: Get Your Employees On Board

      Apr 27, 2020

      Businesses often operate in an extremely challenging environment. Sometimes, external forces can leave management with little choice but to realign, restructure or reorganise the operation to become more competitive, or simply to maintain the company

      2 min read

    • Article

      A Refreshed Vision And Refocused Strategic Pillars

      Jun 18, 2017

      After my first month stepping in from the Marketing Association (MA) board to be the acting CEO, I’ve been focused on bringing to life the strategic plan that was developed in conjunction with many stakeholders. I’d like to take this opportunity to s

      4 min read

    • Article

      8 Essential HR Metrics For Business Leaders

      Oct 19, 2022

      People analytics is a relatively new concept, especially compared to other well-known metrics used to calculate a business's success. Unlike profit and loss, capturing meaningful data on employees has historically been a more difficult task. Collecti

      1 min read

    • Article

      The Wise Leader

      Jan 25, 2021

      The Wise Leader
      6 min read

    Related categories

    Reviews for Relationship Management

    0 ratings

    0 ratings0 reviews

    What did you think?

    Tap to rate

    Review must be at least 10 words

      Book preview

      Relationship Management - IntroBooks Team

      Relationship Management

      IntroBooks #498

      readintrobooks.com

      Copyright © 2018 IntroBooks

      ALL RIGHTS RESERVED.

      Preface

      Relationship management can be defined as the art of handling people using a specific set of skills. These skills emphasis on the power of influence in relations with the people. Every relationship has influences – positive and negative. There are certain skills that is required to manage and balance relationships when it comes to business and customers. The market is competitive and each business needs to have a strategic approach on how to handle their customers and business. Failing to manage customers and business partners can lead to a failed business or business losses. Cultivating long term engagement with customers and partners help in fostering loyalty thereby helping the company to flourish and grow.

      Summary

      Relationship management helps organizations and business to maintain a certain level of engagement with its audience and it can happen between two businesses or a business and its customers. This relationship that is maintained with the partners and customers is more than transactional and it helps in building the brand loyalty for the specific business. Mostly relationship building happens on the customer level but when there are partners and clients establishing relationship with them is significant as well. The task of managing relationships on a professional level is not an easy task. Studying the mentalities of people overall and their reactions to different products or advertisements or social media interactions may be different each time. This is why companies and businesses hire relationship managers to take care of relationship management. It is important that the company

      Enjoying the preview?
      Page 1 of 1