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Self-Presentation

Definition

Any behavior intended to create, modify, or maintain an impression of ourselves in the minds of others (Brown, 1998)

Types of Self-Presentation
Ingratiation Self-Promotion Intimidation Exemplification Supplication

The Spotlight Effect

The tendency to believe that others are paying more attention to us than they actually are.
T-shirt study Spilled drink study

Functions of Self-Presentation
Facilitate social interaction Gain material and social rewards Self-Construction

Schlenker et al. (1994)


Self-Presentation Self-Evaluation

Public commitment is the key. This effect only occurs when there are public implications

Individual Differences in SelfPresentation

Self-Monitoringdegree to which people monitor their social behavior. High self-monitors tend to tailor their behavior to the situation/audience. Low self-monitors tend to use their own attitudes and values to guide their behavior.

The Ubiquity of SelfPresentation


Self-Presentation is involved in: Self-handicapping Cognitive dissonance Conformity The foot-in-the-door phenomenon Social facilitation

Biased perception of SAT scores (Shepperd, 1993)


N
Participants Perception Reported score was too high 6 Reported score was accurate 66 Reported score was too low 74 Reported score was inaccurate, but didnt say how 9 1357 1255 1154 1169
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