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7 Steps To

Maximize
GSA Schedule Sales

7 Steps to Maximize GSA Schedule Sales


Agenda
Introductions Presentation Q&A

7 Steps to Maximize GSA Schedule Sales


Introductions:
NCRC / SBTC - Small Business Teaming Center Ed Saltzberg ERS Advisors Jennifer Schaus JS & Associates

7 Steps to Maximize GSA Schedule Sales


NCRC SBTC
National Community Reinvestment Coalition / Small Business Teaming Center Funded by SBA Jobs Act 2010 Training & JVs Government Contracting

7 Steps to Maximize GSA Schedule Sales


ERS Advisors
Government contract consulting Environmental sector Washington, DC based

7 Steps to Maximize GSA Schedule Sales


Jennifer Schaus & Associates
B2G Services and events
GSA Schedules / 8a Cert / Proposal Writing Security Clearances / SBIRs / DCAA Compliance Fed Sales, Marketing, Lobbying, Biz Dev

# 1: STW Spread The Word!


GSA Logo & Contract #
Website Business Card Auto-Signature Marketing Materials Cap Statement

# 2: BCC Be Compliant & Current


GSA Price List & Terms / Conditions
GSA Advantage = Product Listing GSA E-Library = T/Cs GSA E-Buy = RFP Push

# 3: Sleeping with The Enemy


Friend or Foe?
Complimentary Competitors Partners & Teaming Mentor-Protg Sub-Contractors & Primes SDVO, 8a, HUBzone, etc.

# 4: Who Loves You?


GSA Eligible Buyers - State & Local Govt - Quasi Govt - Non-Obvious

# 5: Call the Doctor


Heartbeat Required
Sales 101 RELATIONSHIPS! Human Needed

Diagnose & Remedy


Fresh Perspective Refresh B2G Biz Plan

# 6: Stay Informed
Knowledge is Power
GSA initiatives / changes
GSA Interact FSSI SSQ GSA Confs

# 7: Be The Crossing Guard


Stop, Direct, Keep It Moving
Stop Competition Direct contract thru GSA Sched Keep your project moving
Test or Pilot Program Trial Period On-site Demo

Thank You !!

Thank You !!
Jennifer Schaus & Associates JSchaus @ JenniferSchaus . com www . JenniferSchaus . com +12023650598

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