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INDUSTRY PROFILE The tire industry is essentially an automobile ancillary business. The demand for its products emanates from the Original Equipment Manufacturer (OEM), replacement & export market. All these segments are equally important in terms of volume of business. The tire industrys growth is linked to the growth in demand from vehicle manufacturers & the aftermarket. During 2005-06, the growth in production of two or three wheelers & the aftermarket demand were buoyant. Consequently there was a substantial growth in the sales of 2/3 wheelers tires. Input costs especially the price of natural rubber & fabric remained high due to increased demand for tires in passenger car & commercial vehicle segments &also export of natural rubber. The tire industry in India appears to be on the verge of changes due to the ongoing process of globalization. Some foreign companies are making efforts to establish a manufacturing facility in India by setting up joint ventures to cater to local demand as well as for buyback. Indian companies are also stepping up their efforts & working to capture new markets. Regional trade agreements may also have an impaction the industry future performance & development. They tire industry has shown tremendous growth during the year .The 2/3 wheeler industry also witnessed substantial growth in the period under review. There has been a marked shift in consumer preference away from mopeds & scooters & towards motorcycles. The motorcycle tire segment is estimated to grow at 15% per annum. Given the current economic realities, the industry will witness fierce competition between companies of varying size & stature including multinational companies. The tyre industry is essentially an automobile ancillary business. The demand for its products emanates from the original equipment manufactures replacement and export market all these segment are equally important is terms of volume of business. The tyre industries growth is linked to the growth in demand from vehicle manufactures and the after market During 2008-09 the growth in production of 2 and 3 wheeler increased as the market demand were buoyant. Consequently there was a substantial growth in the sales of 2 and 3 wheeler tyres input costs, especially the price of natural rubber and fabric remained high due to increased demand for tyre in passenger car and commercial vehicle segment and also due to export of natural rubber. The tyre industry in India appear to be the verge of changes due to the ongoing process of globalization some foreign companies are marketing efforts to establish a
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The Major Raw Material & their weight age in the total raw material structure are: 1. Natural Rubber 2. Synthetic Rubber 3. Carbon Black 4. Nylon Tire Cord/yarn 5. Share of Raw Material 25% 14% 13% 34% 14%
1. NATURAL RUBBER It is the most important raw material used in the manufacture of tires. Natural rubber accounts for about 40% (by weight) of the total raw material requirement in the manufacture
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4. NYLON YARN/FABRIC/TIRE CORD Nylon tire cords are an essential reinforcement material weigh- age Nylon tire materials used in the manufacture of Nylon tire cord. To sum up the tire industry is highly raw material intensive with raw material accounting for 70% of the cost of production. The export-import policy allows free import of all tires of new tires & tubes. However, import of retreated tires either for use or for reclamation of rubber is restricted. This has led to use tires being smuggled into the country under the label of new tires. Though tire imports & all raw materials for tires except natural rubber are under Open General Licenses (OGL) only import of natural rubber from Srilanka is eligible under OGL. The profitability of the industry has high correlation with the price of key raw materials such as rubber & crude oil. They account for more than 70% of the total cost. The tire industry is also capital intensive industry as it requires around Rs. 4 billion to set up a radial tire plant(tire having fabric layers parallel) & around 1.5 to 2 billion for a cross poly tires. Functions Of The Tire: yarn
in term of cost of raw materials used in the highest at about 27%. Caprolactum is a major raw
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Features of the Tires: 1. The tires have a stylish look. 2. The tires are made up of a unique thread design which provides unbeaten balance coupled with low rolling resistance of gripping. 3. The performance level of tires is high. 4. The tires are durable. 5. Tires are specially created of unit directional patterns for optimum performance. 6. Tires give smooth driving comfort. 7. Product variety two, three & four wheelers.
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COMPANY PROFILE Company history Mr. H.D Shetty & a group of professionals promoted FALCON TYRES LIMITED(FTL) in 1973 & it started commercial production in 1975.Then it was taken over by JUMBO group in 1987 headed by Mr. M.R.Chhabria, NRI business tycoon in December 2005 organization was taken over by P.K.RUIA group. Dunlop has a 47% stake in Falcon Tires however the company functions independently. Company engages in the business of manufacturing of a wide range of Nylon bias play tires & buty1 tubes for two & three wheelers passengers cars, jeep, light commercial vehicles under DUNLOP brand for the domestic market & FALCON brand for the overseas market. It is location in the garden city Mysore, situated in Metagalli industrial area of Karnataka industrial development board Mysore in 18 acres land area. Falcon is a company registered under companies Act & under license from Dunlop India limited to manufacture tires & tubes using state of the art technology. Falcons Mysore factory manufactures 5400000 tires & 3600000 buty1 tubes per year. Falcon tires is the preferred choice of all leading vehicle manufactures in India like Bajaj Auto
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Falcon tires limited global operations include exporting tires to Bangladesh, Srilanka, Peru Nepal, European countries etc. Falcon has acquired modern & sophisticated technology for producing quality tires & tubes. It has imported high speed machines from Korea, Taiwan &United Kingdom etc. Close interaction with the customers has familiarized with their needs & has therefore helped the company to create quality products such as the JAP series & latest M & Z series of tires. This move has enabled the company to gain a major chunk of the market in the two & three wheeler segment. Falcon is the first & largest company in India to supply high speed, high performance Low Aspect Ratio directional bias tires advanced & high powered new generation motorcycles being introduced successfully on the Indian roads. Falcon tire meets international organization for standardization bureau of India standard wherever applicable Falcons R & D center is engaged upgrading the product performance, quality &introduction of new products Falcons aim is to satisfaction to its customers by offering high & cost effective tires & tubes. OBJECTIVES OF THE COMPANY Supply of the quality products. On time delivery.
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BACKGROUND & INCEPTION OF THE COMPANY Milestone of Falcon tires 1974: FTL was promoted by a group of professionals. 1975: FTL started its commercial production. 1983: Company started with its loss. 1987: The Company was taken over by Mr. Chabria & it becomes a part of jumbo group of industries.
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AREA OF OPERATION Falcon manufactures & markets Nylon bias poly tires & buty1 tubes for two & three wheeler passengers cars & jeeps light commercial vehicles under the Dunlop brand the domestic & Falcon brand for the overseas market. FTL in the year 1987 company has taken over by DUNLOP INDIA LIMITED. Even though it is subsidiary of India Ltd. It is a separate entity & profits enter by it being a subsidiary of Dunlop. Falcon has the stable assistance of the SUITOMO industries of Japan. The company supplies products to the Original Equipment Manufacturers (OEM) & replacement throughout the nation & exports products to the developing countries like South East Asia & Latin America. Therefore it operates globally, nationally & regionally. VISSION, MISSION AND QUALITY POLICY VISSION STATEMENT The company believes in the philosophy of continuous improvement in all facts of its operation & to have leadership status in two & three wheeler segment. To set global benchmark in each segment of our operation & in the process delight all our customers, employees & stakeholders. MISSION STATEMENT The Falcon Tyres Ltd. Will always strive to be a socially responsible corporate citizen, dedicated to providing value for money to its customers through the operational excellence of its process, partners & employees where the focus is on continuous improvement of the quality of all its products & processes. To focus on 2 & 3 wheeler business along with capacity expansion of existing capacity To mark Falcon Tyres available all across India. Improvement in costumer relations & production quality.
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JEEP AND LCV Road track Rod track major Road star plus Border XM rib extra
TRACTOR Front jap 910 Front Mahan Mahan LR5 Power tills Reaper jap 940 Rear jap 930 Trailer RK 59
OWNERSHIP PATTERN Falcon Tyres Company is private limited company 91.06% of shares of the company are in the electronic from share holding pattern as on 30th September 2011. PARTICULARS NO. OF SHARES HELD % OF SHARE HOLDING
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GRAND TOTAL
34085532
100.00
COMPETATORS INFORMATION MADRAS RUBBER FACTORY (MRF) A leading company in the tyre industry MRF Ltd. Boasts of an enviable track record. The company has continued in the same vein & has been posting excellent results, notwithstanding the winds of recession blowing across the economy performance of the
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INFRASTRUCTURAL FACILITIES 1. It has 18 acres of land. 2. Canteen facilities. 3. Medical & health care facilities.
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I.ACHIEVEMENT/AWARDS Central Excise has termed FTL as good payer Sales Tax Department & the Electricity Board have giving GORDCARD to FTL> The PF Department has termed FTL as BEST ENTERPRISE.
OTHER AWARDS ISO 9001:2000 certificate in March 2003. ISO/TS 16949:2002 certificate in April 2004. ISO 40001; 2004 certificate in September 2005. OHSAS 18001:1999 certificate in October 2005.
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Receipt of stock
Final mixing
Receipt of chemical
Testing
R A W M A T E R I A L S T O R E
Inspection SCRAP [Type text] Page 17 Precutting WORK AWAY
Extrusion
WORK AWAY
AGEING
Splicing
WORK AWAY
Valve, paint
valve
base
Finished Goods
Work flow model gives the detailed tyres manufacturing process & also tube manufacturing process. It is systematic process which is explained in detail as follows: TUBE MANUFACTURING PROCESS & PROCESS SPECIFICATION RAW MATERIALS BUTYL Butyl rubber a copolymer of isobutylene & isoprene is used in the manufacture of automotive tubes because of its low permeability of gases. EPDM It is a copolymer of ethylene & propylene which posses very good resistance to ageing & also low cost since it is used butyl for manufacturing of tubes. CARBON BLACK Carbon black used in rubber compounds to provide increased strength & produced by burning crude oil in a special type of furnace. OIL Paraffin/Aromatic/Naphthenic oils are used as an extender ZINC OXIDE Used as an activator in butyl rubber compound. STEARIC ACID Stearic acid in combination with acid & acts as a activator & also act as an internal lubricant. RECCLAIM RUBBER Butyl reclaim is a processing aid.
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To further introduce advanced technology tyres of directional pattern design and conventional pattern in motorcycle segment.
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STRUCTURE FTL has both horizontal and vertical organization structure. Where there are different departments and under these departments there are sub managers according to their preferred jobs.FTL is an independent an organized structure in itself. The lower level and functional level managers are consulted and consultation is analyzed before the top management any decisions.
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Vice President
General Manager
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Manager
Officer
Board of directors in FTL Mr. Pawan Kumar Ruia, Chairman Mr. S.Ravi, Director Mr.Ambuj Kumar Jain, Director Mr. Kokkarne Natarajan Prithviraj, Director Mr. Prakash P Mallya, Director Mr. S Badrinarayanan, Director Mr. Ashok Agarwal, Director Mr. Ashok Guptta, Whole Time Director Mr. Sunil Bhansali, Executive Director
Functional department of DPPL industry There are the functional at DPPL Finance Human resource management
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SKILL A skill is the ability, knowledge, understanding and judgment to accomplish a task. Skills may be defined as what the company does best; the distinctive capabilities and competencies that reside in the organization. The job requirements, type of job and important of job gives rise to different skills in the different jobs and different departments of the company. The skills differ with respect to performance of the job for instance- in quality control they need an engineer and in HR.Department they require post graduate with specialization in HRM. The manpower at FTL a huge and capable. The workers are very skilled so the company is capable of accepting and performing any type of the orders and executing it will
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SHARED VALUE It refers to the core of fundamental values that are widely shared in the organization and serve as guiding principles that are important. The values and believes of the company ultimately guide employees to-wards valued behavior. The values might well include simple goal statements in determining corporate destiny. To fit the concept, most people in the organization must share the values. FTL believes in the philosophy of continuous improvement in all the aspects of its operations. The organization has the common goals of having production of 500 crores in next 3years. The company considers employees are the greatest of its assets. Production and productivity comes only to employee welfare FTL believes that productivity comes only next to employee welfare. The companys focus on the customer and creating culture of interdependence are embodied in its mission statement. SWOT ANALYSIS
STRENGH
OPPERTUNITIES
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WEAKNESS
THREADS
Strategic
management
is
concerned
with establishing
proper
organization
environment fit. It involves watching the organization factors with the environment factor. Strategic management therefore, involves analysis of the organization factors. SWOT means analysis and assessment of comparative strengths and weakness of a firm in relation with their competitors and environment opportunities and threats, which a company may likely to face SWOT analysis is as such a systematic study and identification on of those aspects and strategies that best suit the individual company position in a given situation . it should be based on logic and rational thinking such that a proper strategy improves an organization business strengths and opportunities and at the same time reduce its weakness and threats . The SWOT analysis of FTL is given below;
STRENGTHS; Brand equity of DUNLOP Necessary infrastructures and additional capacities created to cuter to the marketing requirement. The company has increase its presence in all the markets viz, original equipment replacement exports. Consistent quality and after sales service with full fledged R&D backup.
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WEAKNESS; Dependence on original equipment customers. Loss of flexibility in pricing of the products due to severe cultroat computation. Non-participation in OEM,S like TVS , Honda companies. Very less expenditure on R&D. Less range of tyre in 4 wheelers. Out dated labour laws. motors, etc and fast growing
OPPORTUNITIES; Projected growth trajectory of the automobile industry, indicating increase in the OEM demand. Rise in replacement market demand. Extensive distribution network to cater to the requirements of the replacement market.
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1 2
6 48043.19 20.15 16109.28 1107.52 23930.35 9536.46 6851.71 2448.85 5171.94 19497.00 _ 4372.13 8863.00 23698.29 9139.97 11383.37 2779.96 4898.22
7 8 9 10 11 12
84631.94
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OBJECTIVS OF THE STUDY To know the effect of capital structure planning on companys profit. To study the capital structure of the company. To examine the leverage analysis of company. METHODOLOGY OF THE STUDY Data is obtained from various reports available with company. The information collected through secondary sources of data, which included companys reports, manuals, and websites. LIMITATION OF THE STUDY These were the constrains which have faced at the time of study
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CAPITAL STRUCTURE MEANING OF CAPITAL STRUCTURE The term capital structure is used to represent the proportionate relationship b/w debt & equity. Estimation of capital requirement is necessary but the formation of capital structure is important. The term capital structure refers to the relation between various long term form of financing such as equity share capital, preference share capital & debenture. Capital structure refers to the way corporation finance its assets through some combination of equity debt. The term capital structure refers to the relationship between the various long term sources financing such as equity capital, preference capital and debt capital. Deciding the suitable capital structure is the important decision of the financial management because it is closely related to the value of the firm. According to Prasanna Chandra the composition of a firms financing consists of equity, preference and debt. Types of capital structure: 1. Simple capital structure 2. Compound capital structure 3. Complex capital structure 1. Simple capital structure: A simple capital structure consists of single security base as a source of found to finance the activities of a concern. 2. Compound capital structure: In compound capital structure a combination of two security base in the form of equity and preference capital or equity share capital and debenture are used as a sources of funds.
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CAPITAL STRUCTURE PLANNING INTRODUCTION Effective business management requires careful planning and decision-making about the balance of debt and equity used in financing the business. The key for business owners is to evaluate their company's particular situation and determine its optimal capital structure. An optimal capital structure is one that strikes a balance between risk and return and maximizes the price of the stock while simultaneously minimizing the cost of capital. Companies use both debt and equity to finance their activities and the mix of debt and equity constitute a businesss capital structure. Companies choose between debt and equity depending on their current and expected future profitability. In general, the use of debt can put certain financial constraints on a business, but in exchange it allows greater returns for the companies current equity holders. The cost of debt often is cheaper than the cost of equity, but the use of debt can have a potentially negative effect on the overall future financing cost of a company. Capital structure planning refers to the designing of an appropriate capital structure in the context of facts & circumstances of each firm. Planning the capital structure means selecting a desired debt-equity combination in advance. The initial capital structure is determined at the time the firm is promoted. So, this structure should be designed very carefully. Deciding the suitable capital structure is the important decision of the financial management because it is closely related to the value of the firm. Capital structure is the permanent financing of the company represented primarily by long-term debt & equity. A widely used financial technique to design an appropriate capital structure is EBIT-EPS analysis. As a method of capital structure planning, it essentially involves the comparison of alternatives of financing under various assumptions of EBIT. The choice of combination of sources with the capital structure would be one which, for a given
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Advantages of Equity Financing Equity financing do not create any obligation to pay a fixed rate of dividend. Equity financing can be issued without creating any charge over the assets of the company. It is a permanent source of capital and the company has not to repay it except under liquidation. The investments do not increase a companys fixed costs or fixed payment burden. Equity financing do not require a pledge of collateral.
Disadvantages of Equity Financing If only equity financing issued, the company cannot take the advantage of trading on equity. As equity capital cannot be redeemed, there is a danger of over capitalization.
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EBIT-EPS ANALYSIS The EBIT-EPs analysis is one of the important tools in the hands of financial manager to get an insight into the firms capital structure. The earnings before interest & tax (EBIT) & earnings per share (EPS) analysis useful in examining the effect of financial leverage to analyze the behavior of EPS with varying levels of EBIT under alternative financial plans. A capital structure may consist of debt & equity in different proportions. When EBIT and EPS analysis is used, the stress is to select the financial plan that will give the highest value of EPS. Fundamentally, there is no conflict between the two approaches, i.e., financial leverage and EBIT analysis. EBIT analysis shows the effect of financial leverage on EPS. Thus, both the approaches can be simultaneously used for decision-making. LEVERAGES Leverages a business term that refers to borrowing. If a business is leveraged it means that the business has borrowed money to finance the purchase of assets. The other way to purchase assets is through use of owner funds or equity. One way to determine leverage is to calculate the Debt-to-Equity ratio showing how much of the assets of the business are financed by debt and how much by equity. Leverage is not necessarily a bad thing. Leverage is useful to fund company growth and development through the purchase of assets. But if the company has too much borrowing, it may not be able to pay back all of its debts. The degree to which an investor or business is utilizing borrowed money. Companies that are highly leveraged may be at risk of bankruptcy if they are unable to make payments on their debt; they may also be unable to find new lenders in the future. TYPES OF LEVERAGES Operating leverage
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Operating Leverage The percentage of fixed costs in a companys cost. Generally, the higher the operating leverage, the more a companys income is affected by fluctuation in sales volume. The higher income vs. sales ratio results from a smaller portion of variable costs, which means the company, does not have to pay as much additional money for each unit produced or sold. Operating Leverage= Contribution (sales Variable Cost) Operating profit (Contribution Fixed Cost) OR Contribution EBIT Financial Leverage The use of borrowed money to increase production volume, and thus sales and earnings. It is measured as the ratio of total debt to total assets. The greater the amount of debt, the greater the financial leverage. Since interest is a fixed cost (which can be written off against revenue) a loan allows an organization to generate more earnings without a corresponding increase in the equity capital requiring increased dividend payments (which cannot be written off against the earnings). However, while high leverage may be beneficial in boom periods, it may cause serious flow problems in recessionary periods because there might not be enough sales revenue to cover the interest payments. Called gearing in UK see also investment leverage and operating leverage. Financial Leverage = PBIT PBT
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