EVOLUTION OF

MODERN RETAIL IN
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 Retail : The Evolution…
The first phase- Introduction stage
The second phase- Growth stage
The third phase- Mature stage
The fourth phase- Saturation to
decline
 Evolution of Indian retail Modern Formats/
Historic/Rural Traditional/Perva Government
International
Reach sive Reach Supported

Exclusive Brand
Outlets
Hyper/Super
Markets
Department Stores
PDS Outlets
Khadi Stores
Cooperatives

Convenience
Stores
Mom and
Pop/Kiranas
Weekly
Markets
Village Fairs
Melas
Source of Neighborhood Availability/ Shopping
Entertainmen Stores/Convenie Low Costs / Experience/Efficie
t nce Distribution ncy
Evolution of Indian retail

l Informal retailing Sector

l Typically small retailers.

l Evasion of taxes

lDifficulty in enforcing tax

collection mechanisms
l No monitoring of labor laws

l Formal Retailing Sector

l Typically large retailers

l Greater enforcement of taxation

mechanisms
l High level of labor usage monitoring
 EVOLUTION OF RETAIL
EARLY TRADES
Barter System
MODERN RETAIL SCANERIO
EMERGING VARIOUS FORMATS

CHANGING LIFESTYLE SCANERIO

EMERGING AS A GLOBAL MARKET

LIBERLISATION
FACTORS AFFECTING MODERN
RETAIL
CHANGING CONSUMER TASTE & BEHAVIOUR
INCOME OF THE BUYER
STRONG ECONOMY
MARKET GROWTH
MARKET OPPURTUNITIES
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