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    YaronBaba
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    The document presents a rotated component matrix from a principal component analysis of various social media platforms. It shows that Facebook, Twitter, Twoo, Badoo, Youtube, BlackBerry and Skype load highly onto the first component, while Others loads highly onto the second component. The analysis aimed to group related social media platforms together.

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    The document presents a rotated component matrix from a principal component analysis of various social media platforms. It shows that Facebook, Twitter, Twoo, Badoo, Youtube, BlackBerry and Skype load highly onto the first component, while Others loads highly onto the second component. The analysis aimed to group related social media platforms together.

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    Attribution Non-Commercial (BY-NC)
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    55 Ansichten1 Seite

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    Hochgeladen von

    YaronBaba
    The document presents a rotated component matrix from a principal component analysis of various social media platforms. It shows that Facebook, Twitter, Twoo, Badoo, Youtube, BlackBerry and Skype load highly onto the first component, while Others loads highly onto the second component. The analysis aimed to group related social media platforms together.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Als RTF, PDF, TXT herunterladen oder online auf Scribd lesen
    Markieren Sie unangemessene Inhalte
    von 1

    Rotated Component Matrixa Component 1 Facebook Twitter Twoo Badoo Youtube BlackBerr y Skype Others .030 .826 .

    894 .825 .715 .756 .834 .217 2 .860 .092 .064 .268 .253 .218 -.004 .699

    Extraction Method: Principal Component Analysis. Rotation Method: Varimax with Kaiser Normalization.a a. Rotation converged in 3 iterations.

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