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MailChimp // Creating an Email Newsletter

Guide to
creating an online
newsletter

start >

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MailChimp // Creating an Email Newsletter

CONTENTS
Creating a new list

setting up a new list 3


adding email addresses to a list 4
deleting email addresses from a list 6
deleting a list 7

Creating a new Design template

Template designer 8

Creating A new campaign

Step by step campaign builder 15


Share your newsletter on twitter 20

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MailChimp // Creating an Email Newsletter > contents

Creating a new list

setting up a new list

> Once on the dashboard select either ‘list’ or ‘create a list’

> Set up your list by completing the details


> Save

< > Yo u r n e w l i s t i s s u c c e s s f u l l y c r e a t e d >


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MailChimp // Creating an Email Newsletter > contents

Creating a new list

Adding email addresses to a list

> If you have a list of people you would like to upload, type
them up on Microsoft excel

> Select copy/paste from excel


> Import List

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MailChimp // Creating an Email Newsletter > contents

Creating a new list

> If you would like to individually add people to a list select


“add people”

> Enter the persons details


> Subscribe

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MailChimp // Creating an Email Newsletter > contents

Creating a new list

deleting email addresses from a list

> To d e l e t e s o m e o n e f r o m a l i s t s e l e c t ‘ r e m o v e p e o p l e ’

> Either type in there email address and unsubscribe OR


select ‘view all’

> Delete

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MailChimp // Creating an Email Newsletter > contents

Creating a new list

deleting a list

> Selcet Lists on the top navigation bar


> Delete List

> Confirm Deletion

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MailChimp // Creating an Email Newsletter > contents

Creating a new Design template

Template designer

> Once on the dashboard select my templates

> Select ‘New tempate’

> Select the one you want to use

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MailChimp // Creating an Email Newsletter > contents

Creating a new Design template

Template designer

> To U p l o a d y o u r h e a d e r i m a g e s e l e c t ‘ a d d ’ ( m a k e s u r e i t
has been previously sized to 600pixels wide)

> Upload an image from your computer


> If you are happy with the preview select ‘save’

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MailChimp // Creating an Email Newsletter > contents

Creating a new Design template

Template designer

> Yo u c a n n o w c h a n g e t h e b a c k g r o u n d c o l o u r b y c l i c k i n g
inside the background box

> Now add a border to the entire page, select ‘border’ and
then enter in your desired line weight

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MailChimp // Creating an Email Newsletter > contents

Creating a new Design template

Template designer

> Select the ‘Header’ bar


> Select ‘top bar’ and change ‘background’ to your desired
colour by clicking in the background box
> Yo u c a n a l s o c h a n g e t h e t e x t a l i g n m e n t t o l e f t , r i g h t o r
centre and add a border if you wish
> T h e s e o p t i o n s a r e a l s o a v a i l a b l e f o r t h e b o d y, s i d e
column and footer which can be selected along the
navigation bar

> Within the body and side column bars you can change the
heading font sizes, and text colour etc

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MailChimp // Creating an Email Newsletter > contents

Creating a new Design template

Template designer

> Next click inside the desired text box to edit the content

> Here you can edit the subheading and content size, font
and colour

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MailChimp // Creating an Email Newsletter > contents

Creating a new Design template

Template designer

> Yo u c a n a l s o a d d i m a g e s w i t h i n t h e t e x t b y s e l e c t i n g t h e
insert image button (ensure that you have clicked on
the area you want your image to be placed)

> Choose the image file from your computer


> Send it to the Server

> Select the ‘image info bar’


> Change the width of the image (you can come back here
later if you decide the image is the wrong size)

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MailChimp // Creating an Email Newsletter > contents

Creating a new Design template

Template designer

> Check over all your settings until you are happy with it

> Select save and exit


> Name template and ‘Save as...”
> Finished

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MailChimp // Creating an Email Newsletter > contents

Creating A new campaign

Step by step campaign builder

> Once on the dashboard select either ‘campaigns’ or


‘create a campaign’

> Select regular ol’campaign

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MailChimp // Creating an Email Newsletter > contents

Creating A new campaign

Step by step campaign builder

> Select the list you would like the Newsletter to go to, the
PapakuraMuseum list is the list associated with sign
ups from the website
> Next

> Insert Campaign Information


> Next

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MailChimp // Creating an Email Newsletter > contents

Creating A new campaign

Step by step campaign builder

> S e l e c t t h e t e m p l a t e y o u w a n t t o u s e ( Yo u c a n e a s i l y
change the images already in templates)
> Next

> Alternatively you can start from scratch and select new
email, if you don’t want to use one of your templates
> Next

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MailChimp // Creating an Email Newsletter > contents

Creating A new campaign

Step by step campaign builder

> T h i s i s a t e m p l a t e a l r e a d y s e t u p , r e f e r b a c k t o Te m p l a t e
Designer pg 8, to learn how to edit/change images, text and
colours
> When you have finished the newsletter select ‘next’

> This is the plain text format of your newsletter


> Select ‘next’

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MailChimp // Creating an Email Newsletter > contents

Creating A new campaign

Step by step campaign builder

> This is the final step, make sure all the sections have a
green tick
> Select ‘Popup preview’ to double check everything looks
good and you are happy with the content
> If you would like ‘Send test’ to yorself to once again
check everything looks good
> Finally select ‘Send Now’

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MailChimp // Creating an Email Newsletter > contents

Creating A new campaign

share your newsletter on twitter

> A f t e r y o u h a v e s e n t y o u r n e w s l t t e r, t h i s w i n d o w w i l l
a p p e a r, a l t e r n a t i v e l y s e l e c t ‘ c a m p a i g n s ’ t h e n ‘ s o c i a l
share’ like in the second image
> Select ‘share on social media sites’

> Enter your twitter login details along with message


> Post it

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