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QUESTIONNAIRE ON PROMOTIONAL STRATEGIES

This questionnaire is just for an educational purpose. Your information will be kept confidential and identity will not be disclosed. Name (Optional) Age Gender Occupation Company (optional)

Q :Which promotional tools are more effective for Basant Overseas ? Advertising () public selling () direct marketing () sales promotion () event & experience () public relation ()

Q2 : Do you think discount offer made by the company is beneficial for you ? Yes () No ()

Q3 : Do you think promotion through social networking websites will be helpful for Basant Overseas ? Yes () No ()

Q4 : If Basant Overseas is to be endorsed by celebrity will it effect your purchasing decision ? Yes () No ()

Q5: Which of the following tools are more effective to promote Basant Overseas according to you? Advertising () Public relation () Sales promotion () Direct marketing () Blogs () All ()

Q6 : Do you think Basant Overseas should be collaborate with any big brand ? Yes () No ()

Q7 : How did you come to know about Basant Overseas ? Advertising () Internet () Print media () Blogs ()

Q8 : Will you purchase product if company give you good discounts incompare with other companies ? Yes () No ()

Q9 : Punch line 'COMFORT FEETS LIVE IN COMFORT SHOES' for Basant Overseas makes some identification for promotion ? Yes () No ()

Q 10 : What type of shoes do you wear ? Court () pump () flat () sking () T-bar ()

Q 11 : What type of heel do you wear ? Platform ( ) Kitten ( ) Cone ( ) Wedge ( ) Stacked ( )

Q12 : Do you wear half size ? Yes () No ( ) Q13 : What is important when buying shoes ? Comfort () Design () Quaoity () Cost of shoe ()

Q14 : what is your ethnic background ? White () Black () Asian () Chinese () Japanese () Other ()

Thanks for your valuable time. -Deeptansh Sharma

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