Persuasion Tips By David Barron dr.barron@changework.com www.power-persuasion.

com
Hello! This is a PDF of my outline for one of my most popular products The Whammy. There is a great deal of information in this document. Enjoy it and feel free to send me any comments or uestions. Warmly! Da"id #arron $$$.po$er%persuasion.com $$$.change$or&.com ''''''''''''''''''''' Elicitation, nchoring and The !hammy

What you(re going to find is that as you learn these s&ills and see yourself applying them in your life you(re going to get e)cited. *et e)cited a+out ,earning not just these s&ills +ut a+out learning all you can a+out persuasion and then learning e"en more. #ecause there is no end to $hat you can learn. -a&e yourself a de"out learner of all that is out there and you(ll find you(ll ha"e more ,o"e! more po$er! more confidence and more control in your life and free yourself from $orries a+out money! lac& of security and fears of failure. .&ay! let(s get started. Today /0m going to +e tal&ing a+out three aspects of ho$ to entrance and enchant $ith 1,P. They are first 2tate Elicitation! then 3nchoring and then $hat / call The Whammy. 3nd you0ll find that they really partner up $ith each other uite $ell. 3nd you0ll further disco"er that this is a progression $ith each thing that / descri+e +uilt on the pre"ious so it(s really "ital that you focus in on each of these steps. What you0re going to get from this is an understanding of ho$ to deeply affect people in positi"e and po$erful $ays. 1ormally / teach a+out persuasion! the secrets of getting $hat you $ant from people. This topic is less self ser"ing +ecause it0s a+out guiding people! anyone really! into "ery positi"e and resourceful emotional states. 2o you can use this in any of your rolls as a friend! lo"er! counselor or coach. What $e0re going to tal& a+out first is state Elicitation. 2tate elicitation is a $ay of calling forth a specific emotional state in someone. /t

could +e the state of resourcefulness! intrigue! passion or confidence. 3ny state that someone has either felt in their life or can imagine feeling. 3s al$ays in order to use these s&ills rapport is essential. 2o use e"erything you &no$ a+out gaining and maintaining rapport. The other thing that is most important in any form of 2tate Elicitation is 2ensory 3cuity. /0m assuming that you ha"e some e)perience $ith using rapport techni ues. #ut if you0re interested in really getting a structured handle on these t$o concepts / encourage you to purchase Foundations of Persuasion from my $e+ site or The Po$er Persuasion 3udio and Wor&+oo& -anual $hich includes Foundations of Persuasion. 2tate elicitation comes in t$o $ays one +y just paying attention to the other persons state and responding to it. This is $hat / call the conditioning method. The other! $hich / go into later! is the Traditional elicitation method. 2o let0s discuss the 4onditioning -ethod of 2tate elicitation. Here your sensory acuity must +e on high -eaning your Ha"e to truly pay attention to the other person and they0re emotional and mental state. With the conditioning method you are not guiding the person to an emotional state you are simply responding positi"ely $hen they either enter the emotional state...or e"en get close to ...the emotional state you desire. /t0s important to remem+er that human +eings seldom jump from one e)treme emotional state to another $ithout ha"ing a fe$ su+tle changes in +et$een. They also may go into se"eral states +efore they enter the emotional state you are loo&ing for. 2eldom $ill someone go from disinterest to that of a gro"eling +uyer $ithout a fe$ other steps. ,i&e$ise you $ill seldom see people go from loathing to lust $ithout ha"ing a series of emotional state in +et$een. The 4onditioning -ethod can +e the more su+tle $ay of the t$o elicitation methods for most people +ecause it re uires some "ery simple positi"e conditioning. That means that $hen $home"er you0re $ith is entering the emotional state or is e"en close to the state you are see&ing you gi"e a re$ard. The re$ard doesn0t ha"e to +e much just added attention or a smile or a sincere compliment a touch on the arm! or tilt of head...$hate"er. 3 re$ard can +e as simple as gi"ing the person your complete attention. When they are not heading to$ard the state you $ant or not responding you simply don0t gi"e any re$ards. This is not a punishment it0s simply an a+sence of re$ard. This process $or&s $onderfully $hen you ha"e a lot of time to simple +e around the person. 5sing the conditioning method you can! o"er time! use that re$ard to go right into the state that you $ant most. That re$ard can +ecome the anchor to that state $hich /(ll tal& a+out later. The conditioning elicitation method is "ery good for relationships. /n fact my personal +elief is if $e &ne$ this and used it in our e"eryday life e"eryone $ould +e in much happier relationships. Thin& a+out! there(s no punishment and $hen you(re in the positi"e emotional states you get lot of attention and re$ards. 3 good +oo& to refer to on this is called 6Don0t 2hoot the Dog % The art of teaching

and training6 +y 7aren Pryor. 8ust +y using the conditioning method you +egin to po$erfully strengthen your sensory acuity and your a+ility to communicate and encourage +eha"ior $ithout using punishments li&e yelling! cursing! crying etc. When you master just the conditioning method of state elicitation you are on your $ay to much more enjoya+le relationships. 2o that0s the 4onditioning method of state elicitation and in it0s simplest description all you are doing is responding $ith attention $hen others are mo"ing in the emotional direction you $ant them and not gi"ing any response $hen they stopped heading in that direction.

999 1o$ ,et0s co"er the Traditional Elicitation method. The Traditional Elicitation "ethod. This relies more hea"ily on rapport than the conditioning method +ecause you $ill +e as&ing someone to return to a specific emotional state. That mean as&ing them the uestion 6Tell me a time $hen you felt :.6 or more su+tly /f / $ere to as& you What0s it li&e for you $hen you feel : $hat $ould say;6 ...and upon as&ing that uestion you 2H5T 5P. ,et them descri+e it. /f they are not $illing to descri+e it it0s li&ely +ecause you don0t ha"e enough rapport. This is $hy rapport is so important. 3s they descri+e it they $ill! to some degree! go into that state. /t0s up to you to use your sensory acuity to +e a$are of that. /f there is a pause or they thin& they0"e descri+ed it enough...+ut not enough to +ring on the state as& them just a fe$ other uestions or simply repeat $hat they said. 3s they descri+e the state...and this is "ery important...remem+er $hat it is they say. ,isten for their 6trance $ords6. Trance $ords are the $ords they use that ha"e "ery special meaning for them. <ou can notice the trance $ords +y ho$ their "oice emphasi=es certain $ords. Here is a recording of a tele%seminar $here / $as teaching and demonstrating this process. /t gi"es a good e)ample of $hat /0m descri+ing. 1o$ you can remem+er $hat / spo&e a+out from the 4onditioning method and use it. That means sho$ing interest $hen they mo"e into that state. 3 friend of mine calls if 6gi"ing them a coo&ie6. 2o re$ard them entering the state you0re tal&ing a+out +uy gi"ing them all of your attention. >2o! let0s gi"e an e)ample.../0d li&e to open this up for a "olunteer. ? .&ay so that is the Traditional Elicitation method. ,et0s go o"er it +riefly. @ 7no$ the state you $ant to elicit. @ as& the uestions 6Tell me a time $hen you felt :.6 or more su+tly /f / $ere to as& you $hat(s it li&e for you $hen you feel : $hat $ould say;6

@ @ @ @

,isten to their response Aepeat it +ac& to them using their trance $ords E:34T,<. 3s& them if they can remem+er ho$ that feels in the present tense. 1otice their change in state and re$ard them $ith attention $hen doing $ell.

99 nchoring .&ay! let0s no$ go to anchoring. 3nchoring follo$s "ery nicely into this +ecause as you are doing the conditioning method of state elicitation and using the same re$ard you are creating an anchor that re$ard. #ut let0s go into anchoring in more detail. 3nchoring is straight out of /"an Pa"lo" $ho trained a dog to sali"ate at the ringing of a +ell. /t is a triggered response to a stimulus. There are t$o aspect of anchoring $hich are setting the anchor and triggering or firing the anchor. 2etting the anchor is the training process. 3s you $atch a persons response and they +egin to reach the pea& of the state you set the anchor. That could +e a touch on the arm or +iting your lip so that they can see it or saying a specific $ord or a $ord. 1o$ for an anchor to +e strongly set there are se"eral things that ha"e to happen. /magine the onset of an emotion to +e li&e a +ell shaped cur"e. /t increases to a pea& and then it declines. The emotional state has to +e on the increase +ut not yet at the pea&. 2ome $ill tell you it has to +e right near the top of the emotional state $hile others $ill say it merely has to +e on the increase. 3t any rate that is $hen you set the anchor. 3"oid setting the anchor as the state su+siding. This is $hy your sensory acuity must +e $ell practiced. 2o that is setting the anchor. .nce the anchor is set you can fire it +y simple repeating the $ord! gesture or touch as you did it $hen you set the anchor. 1o$ a "ery important part that is o"erloo&ed here is that you $ill multiply your success at this $hen fire the anchor you are in the same state you $ere in $hen you set the anchor. That(s a lesson in mastering emotional state control for yourself. 2o that is +asically the $hole of anchoring. 3nd there are great opportunities that occur daily to practice anchoring you(re $ith people. B*i"e audio e)ample if possi+le or tell a story a+out anchoringC 2o! that the art of anchoring. /t(s not too difficult and you(ll find that $ith practice you(ll +ecome "ery s&illed at it. 9999

.&ay! no$ let0s sa"e the +est for the last. The Whammy...that0s $hat / call it any$ay and it is a great follo$%up to $hat /0"e already co"ered +ecause as you gain the s&ills of elicitation and anchoring The Whammy +ecomes the pentacle of 1,P Persuasion. 3nd this can +e done "ery co"ertly. #y simply saying 64an / sho$ you something a+out ho$ the mind $or&s;6 and it can +e used to help people achie"e ne$ positi"e states and o"ercome some real o+stacles. The !hammy With The Whammy you are eliciting and anchoring t$o "ery po$erful states. .ne is 6things that are true6 and the other is 6things that are no longer true +ut used to +e true6. 1o$ there has to +e a $ay to set%up the situation so you can get this information. The simplest $ay to do this is to! first! of course! *ET A3PP.AT then as& the uestion 4an / sho$ you something interesting a+out ho$ your mind $or&s; Why they say 2ure. <ou $ill as& the elicitation uestions for the first 6things that are true6 $hich is 6/f / $ere to as& you $hat is something you a+solutely &no$ is true! could you come up $ith it; / don0t e"en ha"e to &no$ $hat it is.6 6Ha"e you got it;6 ,et them thin& a+out it until they ha"e a idea. /t(s important to ma&e sure that $hat they choose has no emotional content to it so you can suggest . . . the sun appears e"ery day. .r . . . +reathing is a good idea. 1o$ you(re going to as& them ma&e a picture of that. 3nd from that picture you $ill $ant to get $hat are called su+%modalities of that picture. 2u+%modalities are the specifics of the picture! its distance relati"e to their position! its location and its si=e! color or +lac& and $hite! $hether it(s mo"ing or a still picture. 2o you(ll as& could you point to $here that picture(s projected;... Ho$ far a$ay is it;... Do you see it in color or +lac& and $hite;... and is it a mo"ing picture or still; <ou don(t ha"e to +ut at this point in the uestioning you can set an anchor for this state that is things that are true. / $ould recommend that you anchor it $ith a touch on the arm in a specific location and simply saying True. <ou can also simply put your hand in that area of space $here they see that picture. /f you do that ma&e sure you are not standing right in front of them +ecause you $ould tend to +loc& their picture so stand slightly off to the side. 1o$ you ha"e +oth a location in space and an anchor set for things that are True. This in itself is "ery useful +ecause $hen an idea! reaction or emotion comes up that you can use you can simply loc& it in and ma&e it true! >For e)ampleD ? #ut this is only half of The Whammy and you(ll see as / e)plain it $hy this is one of the most po$erful 1,P techni ues anyone can use. For The second part of The Whammy you elicit a second state of things that used to +e true.

Ho$ you $ould do $ould go li&e thisD 2o! no$ you &no$ $here you &eep things that are TA5E >anchor? isn(t it; ,et me sho$ you something else. Thin& of something that used to +e true for you +ut isn(t any longer . . . and let it +e something that doesn(t ha"e any emotional content to it! li&e you used to li"e in one place no$ you don(t. .r you used to dri"e a certain car +ut not any more.. . and $hen you ha"e that just ma&e a picture of the that. 3nd again once they ha"e it you are going to get all the specifics of it! the su+modalites! location! distance from them! si=e! color or +lac& and $hite! still or in motion. <ou do this just li&e you did for the The True place and you(ll call this place 1o ,onger True. Ha"ing that information you can anchor 1o ,onger True in a similar $ay as +efore this time setting the anchor +y touching a different place on the arm or +y gesturing to the 1o ,onger True place $hile saying 1o ,onger True. .&ay! let(s re"ie$ e"erything from the top +efore / sho$ you ho$ to use this as a P.WEAF5, tool of persuasion. @ <ou &no$ ho$ 2tate Elicitation $or&s +oth the 4onditioning model and the Traditional model. 5sing 2tate Elicitation you can create in anyone any state that you need! /nterest! 4uriosity! Want! Desire! ,o"e. . . anything. @ <ou("e learned a+out anchoring $or&s. .nce you("e set the anchor you can +ring +ac& 31< emotional state that you $ant $hene"er you fire that anchor. @ <ou("e learned ho$ to anchor a state for things that are TA5E and for a state of things that are 1. ,.1*EA TA5E. 1o$ if you(re not seeing the po$er of this already let me sho$ you ho$ to put this all together into $hat / call The Whammy. The Whammy is as simple as ta&ing your suggestion and putting it in the place that is true +y simply suggesting it to them $hile you fire the anchor the TA5E. Then "ery uic&ly suggesting that they put their o+jection into the place 1. ,.1*EA TA5E $hile firing that anchor. ,et me tell you a story a+out $hen / first learned this. BTell the story of the guy in Eegas / did this to.C B*i"e li"e e)ampleC These are so po$erful $hen /(m using hypnosis $ith someone /(m coaching or training / 3,W3<2 create these places of things that are TA5E and 1. ,.1*EA TA5E. /f you(re using hypnosis $ith a client and $ant to incorporate this let me gi"e you a fe$ pointers that /("e disco"ered that ma&e this different from a more con"ersational approach. First in hypnosis people are much more suggesti+le so instead of eliciting the places that are TA5E and 1. ,.1*EA T5AE / simple descri+e it to them. /n hypnosis they are much more $illing to create these places in the mind and it $ill sound something li&e thisD Bgi"e e)ampleC.

/ also find that once these places in the mind are created / don(t ha"e to use anchors. / simply tell them to place their $orries! hesitations! dou+ts or $hate"er into the place that is 1. ,.1*EA TA5E. 3nd! at the same time /(ll tell them to +egin to create positi"e changes that they desire and put them in the place that is TA5E and to 2EE THE- A/*HT THEAE. 1o$ there are al$ays a fe$ uestions / get as&ed $hen /(m doing this. .ne of them is When $on(t this $or&; There are t$o times $hen this $on(t $or& for you. The first is $hen you don(t ha"e rapport $ith the person you(re $or&ing $ith. That is $hy / so strongly emphasi=e rapport. /f you thin& you need to freshen up on your rapport s&ills / encourage you to turn to my product Foundations of Persuasion or my complete persuasion training course Po$er Persuasion. The other time it $on(t $or& is $hen the person you(re $or&ing $ith is complete dead set against $hate"er you are suggesting. /n other $ords they ha"e a preset outcome firmly in mind +efore hand. The other uestion / get as&ed is can this +e missed used to harm someone and regretta+ly / ha"e to ans$er yes it can. /t is possi+le though challenging to mo"e someone(s hopes! "alues and aspirations into the 1. ,.1*EA TA5E place and / ha"e to gi"e you a fe$ $arnings a+out this. The first one is simply D.1(T D. /T. These s&ills are meant to +e use to empo$er people not hurt them. The second $arning is that $hen you $or& $ith people using these s&ills there is at some le"el al$ays something that is e)changed. 4all it energy if you li&e. 5sing these s&ills to harm someone at some le"el $ill ta&e something out of you. 1o one endures "ery long using these s&ills in a malicious $ay. .n top of that if you $ere to do that and the person disco"ers $hat you("e done it is highly li&ely that you $ill ha"e created someone $ho $ill compulsi"ely $ant to see& re"enge and hurt you. <ou $ill ha"e created an enemy for life $hom may $ell +e $illing to de"ote huge amounts of energy to your demise. <ou $ill ne"er gain +ac& their trust or rapport. <ou $ill al$ays +e regarded highly $ith suspicion and they $ill eagerly only refer to you $ith contempt to others. 2o D.1(T D. /T! The other uestion is Ho$ can / pre"ent this from +eing used on me; and the ans$er yes. The only $ay to pre"ent this from +eing use on you Bor against youC is to &no$ The Whammy $hen you hear it. When you hear someone as&ing you to thin& of something that is TA5E or 1. ,.1*EA TA5E step +ac&! e)amine $hat they are saying and +rea& the rapport at once. This $ill gi"e you greater o+jecti"ity to $hat they are suggesting. .&ay! so there you ha"e it. <ou no$ &no$ the top three 1,P 2ecret Weapons 3nyone can use to Entrance! enchant and empo$er. 3nd $hile / do consider these to +e po$erful they are +y no means the end. /("e made it my passion to learn as much as / can a+out the po$er of persuasion so much so that /("e reali=ed there is no limit to ho$ much you can learn to persuasion and / $ant you to reali=e that too. Put that understanding $here you &eep e"erything that you &no$ is true. Dedicate your self! li&e me! to learning ne$ s&ills of influence and persuasion. There are an unlimited amount of other po$erful persuasion tools still to learn and master li&e em+edded commands that allo$ you to gi"e suggestion directly to the unconscious mind. There is also 2light of mouth patterns that can easily eliminate anyone(s o+jection in just seconds. 3nd there(s e"en more.

/n ma&ing that commitment to ongoingly learn more a+out persuasion you $ill ha"e more ,o"e! more po$er! more confidence and more control in your life and free yourself from $orries a+out money! lac& of security and fears of failure. /n $anting to learn more of these s&ills go to my $e+ site po$er%persusaion.com and determine $hat products are going to help you e)cel in your persuasion s&ills. ,astly! / $ant to deeply than& you for ta&ing the time to listen learn and apply these s&ills /("e taught you in your life.