Creative Commons

Licensing
and its Role in Social
Media
Andy Kaplan-Myrth, M.A., LL.B.
Joint Project Lead
Creative Commons Canada
IT.Can – The Canadian IT Law Association
Roundtable
January 22, 2008
Standard form licences
Creative Commons
is not
anti-copyright!
©
© All Rights Reserved
One-to-Many (offline) production

Many-to-One (online) production

Larry Lessig
Some Rights Reserved
©
Attribution

NonCommercial

NoDerivatives

ShareAlike
Attribution

NonCommercial

NoDerivatives

ShareAlike
Attribution

NonCommercial

NoDerivatives

ShareAlike
Attribution

NonCommercial

NoDerivatives

ShareAlike
Attribution-NonCommercial-
NoDerivatives

Attribution-NonCommercial-
ShareAlike

Attribution-NonCommercial

Attribution-NoDerivatives

Attribution-ShareAlike

Attribution
© Some Rights Reserved
This work is licensed under the Creative Commons
Attribution-NonCommercial-NoDerivatives Canada
2.5 Licence. To view a copy of this license, visit
http://creativecommons.org/licenses/by-nc-sa/2.5/ca/
by-sa
by-nc-nd
by-nc-sa

Generic licence stats as of January

2008
 by

by-nc-sa
by-nc-nd

Canadian licence stats as of January

2008
“Social Media”
Short term: Increased sales

Long term: Market intelligence

Medium term: Increase profile

Short term: Increased sales

Long term: Market intelligence

Medium term: Increase profile

Short term: Increased sales

Long term: Market intelligence

Medium term: Increase profile

Short term: Increased sales

Long term: Market intelligence

Medium term: Increase profile

 Creative Commons
Licensing
and its Role in Social Media

Andy Kaplan-Myrth, M.A.,

LL.B.
Joint Project Lead
Creative Commons
Canada