Routing public transport buses- an analysis of route, load and frequency of key bus services in greater Coimbatore

Objective of the Study:

The objective of this report is to synthesize knowledge from existing literature relating to the interpretation and measurement of transit service quality from a customer- oriented perspective. How to improve the customer oriented perspective that can increase ridership and consequently leads to profit generation in the transportation industry.

Concepts: CUSTOMER Perceived Value Creating Customer value, satisfaction, loyalty

Working Model
Bus Stop Convenience ee Bus Fare Parking Difficulty

Demand Private Fleet Competition Service Quality Customer Satisfaction Profitability

Reliability & Safety

Staff Behavior

Market Share

Cleanliness

Urban Population Density Job Density Staff Bus Ratio Planned Bus Schedules

Efficiency of Transport Services

Repurchase Intension ROI

Driving Efficiency

Fleet Utilization Monetary Cost : Bus Fare

Drivers Working hours Time Cost : Efficiency of Transport Services

Energy Cost : Bus Stop Conveniencee Image value : Reliability and Safety Personnel Value : Staff Behaviour Services Value : Service Quality Otrher Environmental Factors