IB Niuule Yeais Piogiamme

Ciiteiion A: Reseaiching anu Analyzing Specialty Neuia - Auveitising

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The stuuent uoes not ieach a stanuaiu uesciibeu by any of the uesciiptois given below.
345

Stuuent .1'%6#7) %80,7$(. the neeu foi a piouuct
Stuuent analyzes a .1'% existing piouucts that may solve the pioblem
94:

Stuuent .1'%6#7) %80,7$(. the neeu foi a piouuct foi a specifieu taiget maiket
Stuuent analyzes a 7) ,%7.) 94: existing piouucts that may solve the pioblem
Stuuent .;''7/$<%. the finuings ielevant to the uevelopment of the specialty items
=4>

Stuuent %80,7$(. the neeu foi a piouuct foi a specifieu taiget maiket
Stuuent analyzes : )1 = existing piouucts that may solve the pioblem. Each piouuct
incluues piicing, uesciiption of piouuct, company oi website, anu scieen shot showing
item.
Stuuent .;''7/$<%. the finuings fiom 7 /7(?% 1@ .1;/"%.A ielevant to the uevelopment of
the specialty items
B4C

Stuuent D;.)$@$%. the neeu foi a piouuct foi a specifieu taiget maiket
Stuuent analyzes = existing piouucts that may solve the pioblem in E%)7$,F Each piouuct
incluues piicing, uesciiption of piouuct, company oi website, anu scieen shot showing
item.
Stuuent .;''7/$<%. the finuings fiom 7 G/17E /7(?% 1@ .1;/"%.A ielevant to the
uevelopment of the specialty items
What level uo you
think you shoulu
get.
What uiu you uo well. What uo you think you coulu have uone bettei.


Level awaiueu by
youi teachei:
Comments:


Ciiteiion B: Besigning Specialty Neuia - Auveitising
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2 The stuuent uoes not ieach a stanuaiu uesciibeu by any of the uesciiptois given below.
345

Stuuent piesents ,%.. )#7( 9 uesign iueas foi the iequiieu piouucts anu a plan foi each uesign
,7"H$(? E%)7$,
Stuuent .1'%6#7) piesents the final chosen uesign
94:

Stuuent piesents 7) ,%7.) : uesign iueas foi the iequiieu piouucts anu a plan foi each uesign with
'$($'7, E%)7$,
Stuuent piesents the final chosen uesign with iefeience to the uesign specification
=4>

Stuuent piesents :4= uesign iueas foi the iequiieu piouucts anu a plan foi each uesign Each
piouuct incluues: company name, logo, slogan, any company infoimation (website, phone numbei
etc.) coloi options, size etc.
Stuuent piesents anu D;.)$@$%.A the final chosen uesign with iefeience to the uesign specification
B4C

Stuuent piesents 7 /7(?% 1@ @%7.$G,% uesign iueas (= 1/ '1/%I foi the iequiieu piouucts anu a
E%)7$,%E plan foi each uesign. Each piouuct incluues: company name, logo, slogan, any company
infoimation (website, phone numbei etc.) coloi options, size etc.
Stuuent piesents anu D;.)$@$%.A @;,,J 7(E "/$)$"7,,JA the final chosen uesign with iefeience to the
uesign specification
What level uo you
think you shoulu
get.
What uiu you uo well. What uo you think you coulu have uone bettei.


Level awaiueu by
youi teachei:
Comments:







Ciiteiion C: Realizing the Solution Specialty Neuia - Auveitising
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2 The stuuent uoes not ieach a stanuaiu uesciibeu by any of the uesciiptois given below.
345

Stuuent incluues '$($'7, iequiiements in the maiketing plan
Stuuent 7))%'0). to constiuct a maiketing plan
Stuuent uemonstiates '$($'7, technical skills when ueveloping the maiketing plan
94:

Stuuent incluues '1.) iequiiements in the maiketing plan
Stuuent constiucts a maiketing plan, which .1'%6#7) uesciibes the efficient use of iesouices
Stuuent uemonstiates 7E%K;7)% technical skills when ueveloping the maiketing plan
=4>

Stuuent incluues 7,, iequiiements in the maiketing plan
Stuuent constiucts a maiketing plan, which E%."/$G%. )#% %@@$"$%() ;.% of iesouices
Stuuent uemonstiates 0/1@$"$%() technical skills when ueveloping the maiketing plan
B4C

Stuuent incluues 7,, iequiiements in the maiketing plan with ?/%7) E%)7$,
L%K;$/%'%(). $(",;E%M 345 07?% 070%/
- Company Name
- Taiget Naiket
- Specialty meuia items - why you chose them
- Piice bieak uown foi each item
- Numbei of people to be ieacheu with auveitising
- Show exactly how you aie spenuing the $1,uuu
Stuuent constiucts a E%)7$,%E 7(E ,1?$"7, maiketing plan, which E%."/$G%. )#% %@@$"$%() ;.% of
iesouices
Stuuent uemonstiates %8"%,,%() technical skills when ueveloping the maiketing plan
What level uo you
think you shoulu
get.
What uiu you uo well. What uo you think you coulu have uone bettei.


Level awaiueu by
youi teachei:
Comments:


Ciiteiion B: Evaluating Specialty Neuia - Auveitising
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2
The stuuent uoes not ieach a stanuaiu uesciibeu by any of the uesciiptois given below.
345

Stuuent %&7,;7)%. less than half of the stuuent piesentations
Stuuent 7))%'0). )1 %80,7$( how the maiketing plan coulu be impioveu
94:

Stuuent 7))%'0). to piesent maiketing plan.
Stuuent %&7,;7)%. the majoiity of stuuent piesentations
Stuuent .1'%6#7) %80,7$(. how the maiketing plan coulu be impioveu
=4>

Stuuent piesents maiketing plan.
Stuuent %&7,;7)%. all stuuent piesentations
Stuuent %80,7$(. how the maiketing plan coulu be impioveu
B4C

Stuuent piesents maiketing plan with ?/%7) E%)7$,
Stuuent "/$)$"7,,J %&7,;7)%. all stuuent piesentations with ?/%7) E%)7$,
Stuuent %80,7$(. how the maiketing plan coulu be impioveu with ?/%7) E%)7$,
What level uo you
think you shoulu
get.
What uiu you uo well. What uo you think you coulu have uone bettei.


Level awaiueu by
youi teachei:
Comments: