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Defensive Warfare
8 - Pick your battles carefully: The perfect-economy strategy
9 - Turn the tables: The counterattack strategy
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All Marketers Are Liars By Seth Godin
Offensive Warfare
12 - Lose battles but win the war: Grand strategy
13 - Know your enemy: The intelligence strategy
14 - Overwhelm resistance with speed and suddenness: The blitzkrieg strategy
15 - Control the dynamic: Forcing strategies
16 - Hit them where it hurts: The center-of-gravity strategy
17 - Defeat them in detail: The divide-and-Conquer strategy
18 - Expose and attack your opponent's soft flank: The turning strategy
19 - Envelop the enemy: The annihilation strategy
20 - Maneuver them into weakness: The ripening-for-the-sickle strategy
21 - Negotiate while advancing: The diplomatic-war strategy
22 - Know how to end things: The exit strategy
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