The researcher is investigating Mobile Handset Buying Behavior

of Different Age and Gender Groups

Dear Respondents,
This survey is conducted for academic purpose; kindly provide your responses carefully. Thank
you for your corporation. Your confidentiality will be kept intact.
Q1. hat is your !ender"
1. #ale
$. %emale

Q$. hat is your current a!e"
1. &ess than 1'
$. 1' to $(
). )* to )(
+. +*,+(
-. -* or older
Q3. How often do you buy mobile phones ?
1. *,. months
$. . months,1 year
). 1,$years
+. $,) years
-. ),+years
Q4. The brand plays an essential role in my decision.
1. Strongly Disagree 2. Disagree 3 .eutral 4 .!gree " .Strongly !gree
Q". The physical appearance #Design$ is a big part of my decision.
%.Strongly Disagree 2. Disagree 3 .eutral 4 .!gree " .Strongly !gree
Q&. 'oney is an important consideration when ( buy a mobile phone
1. Strongly Disagree 2. Disagree 3 .eutral 4 .!gree " .Strongly !gree
Q). 'y decision is influenced by *eer recommendations when buying a new handset
1. Strongly Disagree 2. Disagree 3 .eutral 4 .!gree " .Strongly !gree
Q+ 'obile phones are more important as a socio,economic symbol rather than a
con-enience
1. Strongly Disagree 2. Disagree 3 .eutral 4 .!gree " .Strongly !gree
Q.. (t/s essential for me to always ha-e the latest model of mobile phones
1. Strongly Disagree 2. Disagree 3 .eutral 4 .!gree " .Strongly !gree
Q%0. The multimedia capabilities of the mobile phone are 1ust as important as the
basics#phone calls2 messaging$
1. Strongly Disagree 2. Disagree 3 .eutral 4 .!gree " .Strongly !gree
Q%%. 'y preference of mobile phones has changed with age
1. Strongly Disagree 2. Disagree 3 .eutral 4 .!gree " .Strongly !gree