A) Building Investment (1800 sq. ft.

) :
Rs. 100 per sq. ft. 180,000.00
Underground godown(@ Rs. 25 per sq. ft.) 45,000.00

Fixed Furniture 200,000.00

Initital office investment 100,000.00
Total A 525,000.00
B) Initial Stock 900,000.00
Total B 900,000.00
C) Working Capital 600,000.00
Total C 600,000.00
D) Development costs :
a) Colour and Painting 150,000.00
b) Electricity fitting 200,000.00
Total D 350,000.00
E) Other investments :
Open display rerigerator ( One, 12' x 6') 400,000.00
Freezer 100,000.00
Computer (3, two for store, 1 for godown) 75,000.00
Air Conditioner (5 units) 125,000.00
Close Circuit T. V (8 units) 100,000.00
Application software 50,000.00
Display racks 300,000.00
Vegetable racks 25,000.00
Crates 20,000.00
Baskets 20,000.00
Bar code machine(1) 20,000.00
Scanner(2, one for godown, one for store) 4,000.00
Printer(2, one for godown, one for store) 36,000.00
Weighing scale 25,000.00
Auto 120,000.00
Advertisement expenditure 100,000.00

Total E 1,520,000.00
F) Employee salaries :
i) Store
Cashier (1) 5,000.00
Weighing person(1) 5,000.00
Sales person (4) 20,000.00
Helper(3) 9,000.00
Gateman 3,000.00
Auto driver 3,000.00
Total i 45,000.00
ii) Godown
Accountant(1) 10,000.00
Computer operator(1) 5,000.00
Labour (5) 15,000.00
Total ii 30,000.00
Total F 75,000.00
Intial Investment
Furniture 200,000
Office Expences 100,000
Intial store and godown investment* 1,650,000.00
Motor expenditure** 120,000

*Colour and Painting 150,000.00

*Electricity fitting 200,000.00
*Open display rerigerator ( One, 12' x 6') 400,000.00
*Freezer 100,000.00
*Computer (3, two for store, 1 for godown) 75,000.00
*Air Conditioner (5 units) 125,000.00
*Close Circuit T. V (8 units) 100,000.00
*Application software 50,000.00
*Display racks 300,000.00
*Vegetable racks 25,000.00
*Crates 20,000.00
*Baskets 20,000.00
*Bar code machine(1) 20,000.00
*Scanner(2, one for godown, one for store) 4,000.00
*Printer(2, one for godown, one for store) 36,000.00
*Weighing scale 25,000.00
1,650,000.00
 Purchases (fruits & vegetables) 8800000
Purchases (Grossary) 3200000
12000000

Total Cost
Purchases (fruits & vegetables) 8800000
Purchases 3200000
Fixed Costs:
Rent of building 2,160,000
Underground godown 540,000
Depriciation on furniture* 20,000
Depriciation on operational equipments ** 165,000
Depriciation on office equipments*** 10,000
Depriciation on vehicle**** 12,000
Salary# 900,000
Total fixed cost
Variable Costs:
Telephone charges 48000
Electricity bill 480000
Fuel 36000
Stationary 14400
Maintainance 24000
Misc. 42000
Total variable cost
Total cost

* 2,00,000/10 = 20,000
** 16,50,000/10 = 1,65,000
*** 1,00,000/10 = 10,000
**** 1,20,000/10 = 12,000

#
Employee salaries :
i) Store
Cashier (1) 5,000.00
Weighing person (1) 5,000.00
Sales person (4) 20,000.00
Helper (3) 9,000.00
Gateman 3,000.00
Auto driver 3,000.00
Total i 45,000.00
ii) Godown
Accountant (1) 10,000.00
Computer operator (1) 5,000.00
Labour (5) 15,000.00
Total ii 30,000.00
Total 75,000.00
 Initial Investment
Furniture 200,000
Office expences 100,000
Intial store and godown investment ## 1,650,000
###
Motor expenditure 120,000
Advertisement expenses 100,000
Total 2,170,000

15,807,000
##
Colour and painting 150,000.00
##
Electricity fitting 200,000.00
##
Open display rerigerator ( One, 12' x 6') 400,000.00
##
Freezer 100,000.00
##
Computer (3, two for store, 1 for godown) 75,000.00
##
Air conditioner (5 units) 125,000.00
##
Close circuit T. V (8 units) 100,000.00
##
644400 Application software 50,000.00
##
16,451,400 Display racks 300,000.00
##
Vegetable racks 25,000.00
##
Crates 20,000.00
##
Baskets 20,000.00
##
Bar code machine(1) 20,000.00
##
Scanner(2, one for godown, one for store) 4,000.00
##
Printer(2, one for godown, one for store) 36,000.00
##
Weighing scale 25,000.00
##
Total 1,650,000.00

###
Auto 120,000.00
 Revenue (est.)
Fruits and vegetables turnover 16,425,000
Grossary turnover 5,475,000
Total turnover 21,900,000
*Profit before tax 5,448,600

* Profit = Total turnover - Total cost

Payback Period
Initial investment 2,170,000
Payback Period ( in years) 0.40
Payback Period ( in months) 5
Payback Period ( in days) 145
*Reliance fresh 3,080,000
**Fresh N Green 2,200,000
***National handloom 3,520,000
Total 8,800,000
 Year Fresh N Green Reliance Fresh
2006 Nil Nil
2007 Nil Nil
2008 18250000 25550000
Total

Estimated sales 2009

2010
2011

a= 24536111.1111
b= 304166.666667

Year Purchase Sales

2006 17793750 24231944.44
2007 19162500 24536111.11
2008 18250000 24840277.78
2009 18858333.33 25144444.44
2010 19086458.33 25448611.11
2011 19314583.33 25752777.78
Naitonal Handloom Avgerage sales (Y) X X2 XY YC = a+bx
23725000 23725000 -1 1 -23725000 24231944.44
25550000 25550000 0 0 0 24536111.11
29200000 24333333.3333333 1 1 24333333 24840277.78
73608333.3333333 0 2 608333.33

25144444.44
25448611.11
25752777.78