1. What gender are you?

What gender are you? Male

Female
Other, prefer not to specify

2. What age group are you?

What age group are you? 9 or less
10-17
18-25
26-33
34-41

3. What is you favourite colour?

What is you favourite colour? Blue
Green
Yellow
Orange
Red
Other
(please specify)

4. What flavour of biscuits do you usually eat? If more than one please
tick all that apply.
What flavour of biscuits do you usually eat? If more than one please tick all that apply. Chocolate
Mint
Orange
Caramel
Other
(please specify)

5. Would you eat biscuits as a mid-morning snack?

Would you eat biscuits as a mid-morning snack? Yes
No
Other

(please specify)

6. What would be your preferred amount of biscuits in a pack?

What would be your preferred amount of biscuits in a pack? 10 or less
11-20
21-30

7. How much would you be willing to pay for a 150g pack of the leading
biscuit brand? (pound sterling)

How much would you be willing to pay for a 150g pack of the leading biscuit brand? (pound
sterling) 49p or less
50p-70p
71p-90p
91p-1.10

8. What type of packaging would you prefer?

What type of packaging would you prefer? Plastic wrapper
Plastic Box
Other
(please specify)

9. Would you like to have organic and/or fair trade products, at a higher
price?
Would you like to have organic and/or fair trade products, at a higher price? Organic
Fair Trade

10. What shape of biscuit would you like?

What shape of biscuit would you like? Circle
Other