Beruflich Dokumente
Kultur Dokumente
hyperbole
examples:
- "I am trying to do one million
things at once today!"
- "As I Walked One Evening" by explanation: Hyperboles are
employed in day-to-day speech,
W.H. Auden
and are used for emphasis.
euphemism
examples:
- "He was becoming a little thin
on top." (bald)
- "She has recently passed
away." (died)
litotes
definition: employs an
understatement that can use a
double negative to avoid saying
a specific word or phrase.
examples:
- "He is not unlike his father."
- "You are not doing badly at
all!"
logos
definition: statement or
argument used to persuade
audience with logic and
reasoning
example:
"Of Studies" by Francis Bacon"Reading maketh a full man;
conference a ready man; and
writing an exact man."
pathos
definition: statement or
argument that employs
emotions, sympathy and pity to
convince an audience.
examples:
- ASPCA commercials
- propaganda referring to a
country as the "Motherland"
ethos
definition: statement or
argument that utilizes ethics or
moral facts to play into the
audience's sense of morality, or
the credibility of the author.
example:
- "Doctors all over the world
recommend this treatment.
understatement