LIST OF CONTENT

S.NO
I
II
1.1
1.2
1.3
1.4
1.5
1.6
2.1
2.2
2.3
3.1
3.2
3.3

PARTICULARS
LIST OF TABLES
LIST OF CHARTS
CHAPTER DESIGN
CHAPTER I
INTRODUCTION
COMPANY PROFILE
OBJECTIVE OF THE STUDY
SCOPE OF THE STUDY
LIMITATION OF THE STUDY
REVIEW OF LITERATURE
CHAPTER II
RESEARCH METHODOLOGY
DATA COLLECTION METHOD
DAT ANALYSIS & INTREPRETATION
CHAPTER III
FINDINGS
SUGGESTIO
CONCLUSION
APPENDIX
QUESTIONNAIRE
REFERENCE

PAGE NO
VI
VII
1
2
3
4
5
6
9
11
14
39
40
41
42
43

LIST OF TABLES
S.NO
2.3.1
2.3.2
2.3.3

PARTICULARS
AGE
SEX
EXPERIENCE LEVEL

2.3.4

OCCUPATION

2.3.5
2.3.6
2.3.7
2.3.8

INCOME
BRAND LAPTOP
PREFER BRANDED LAPTOPS
PURCHASING LAPTOP
5

PAGE NO
14
15
16
17
18
19
20
21

2.3.9
2.3.10
2.3.11
2.3.12
2.3.13
2.3.14
2.3.15
2.3.16

2.3.16
2.3.17
2.3.18
2.3.20
2.3.21
2.3.22
2.3.23
2.3.24

QUALITY
STYLE OF LAPTOP
TYPE OF PROCESSOR
BATTERY BACKUP
PRICE OF LAPTOP
SATISFACTION
RANGE OF LAPTOP
SLIM LAPTOP
UNBRANDED LAPTOP
ASSEMBLED PRODUCT
BRAND LAPTOP SPECIFIES REASON
SERVICE SATISFACTION
KNOWLEDGE TO BUY LAPTOP
RANK PERFERENCE
REASON FOR HAVING LAPTOP
SERVICE CHARGE

22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37

LIST OF CHARTS
S.NO
2.3.1
2.3.2
2.3.3
2.3.4
2.3.5
2.3.6
2.3.7
2.3.8
2.3.9
2.3.10
2.3.11
2.3.12
2.3.13
2.3.14

PARTICULARS
AGE
SEX
EXPERIENCE LEVEL

2.3.15
2.3.16
2.3.17
2.3.18
2.3.19
2.3.20

RANGE OF LAPTOP
SLIM LAPTOP
UNBRANDED LAPTOP
ASSEMBLED PRODUCT
BRAND LAPTOP SPECIFIES REASON
SERVICE SATISFACTION

OCCUPATION

INCOME
BRAND LAPTOP
PREFER BRANDED LAPTOPS
PURCHASING LAPTOP
QUALITY
STYLE OF LAPTOP
TYPE OF PROCESSOR
BATTERY BACKUP
PRICE OF LAPTOP
SATISFACTION

PAGE NO
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33

2.3.21
2.3.22
2.3.23
2.3.24

KNOWLEDGE TO BUY LAPTOP

RANK PERFERENCE
REASON FOR HAVING LAPTOP
SERVICE CHARGE

34
35
36
37