Beruflich Dokumente
Kultur Dokumente
TABLE OF CONTENTS
PRE-CHALLENGE
December 1 February 28
Email description Suggested date Page
Recruit Participants
Recruitment 1 As needed 1
Recruitment 2 As needed 2
Last Day to Register February 28 3
Welcome to the Challenge February 28 4
DURING CHALLENGE
March 1 May 31
Email description Suggested date Page
Challenge begins March 1 6
Choose a prize if havent As needed 7
Logging Reminders
One week in March 8 8
Bi-weekly reminder 1 March 15 9
Bi-weekly reminder 2 March 29 10
Nonstarter dropout reminder April 6 11
Bi-weekly reminder 3 April 12 12
Bi-weekly reminder 4 April 26 13
Bi-weekly reminder 5 May 10 14
Bi-weekly reminder 6 May 24 15
Progress Updates
Monthly update 1 March 31 16
Monthly update 2 April 30 17
Monthly update 3 May 31 18
POST-CHALLENGE
Email description Suggested date Page
Congratulations June 1 19
Last day to log reminder June 8 20
PRE-CHALLENGE
RECRUITMENT EMAIL 1
Suggested send date: As your program is ready
Send to: Potential participants
Purpose of email: To raise awareness of the upcoming Challenge and encourage participation.
If you are offering any perks, prizes or benefits associated with a wellness program, be sure to
mention them.
PRE-CHALLENGE
RECRUITMENT EMAIL 2
Suggested send date: As your program is ready
Send to: Potential participants
Purpose of email: To remind group of Challenge and the approaching registration deadline.
PRE-CHALLENGE
LAST DAY TO REGISTER EMAIL
Suggested send date: Early on February 28
Send to: Potential participants
Purpose of email: To encourage last-minute participants to sign up
DURING CHALLENGE
WELCOME TO THE CHALLENGE EMAIL
Suggested send date: late in the day on February 28
Send to: Participants who have registered
Purpose of email: To explain
Points and leaderboard
How to form teams (2 methods, only relevant if you set up your group to create teams
Teams
If you feel like friendly competition, you can create or join a sub-team.
To form a new team:
1.
2.
3.
4.
5.
WINNING
To complete the Challenge, you need 30 points. Thats basically 30 minutes of moderate exercise
3x a week for the 3-month contest.
However, since you can earn up to 2 points per day, the maximum number of points is 184. That
means theres no reason to stop at 30! You can keep logging to help [Team] climb the leaderboard.
The leaderboard is where we see how we rank based on participation and points. The team in our
size category with the most points at the end of the Challenge is the winnershouldnt that be
us?!
Prizes
[Explain the prizes your team receives, if any].
Thats it! You guys are ready. Now rest up for the big day tomorrow!
blueandyoufitnesschallenge-ark.com
DURING CHALLENGE
CHALLENGE BEGINS EMAIL
Suggested send date: March 1
Send to: Participants who have registered
Purpose of email: Announce the Challenges launch.
Subject: #BYFC Game on!
Message:
[Team],
Today marks the start of the three-month Fitness
Challenge. Lets make the most of this competition by
moving more than we ever have before!! Dont forget to
log at least one March workout before April 6 otherwise
youll be dropped from the competition.
Good luck out there!
blueandyoufitnesschallenge-ark.com
DURING CHALLENGE
CHOOSE PRIZE IF HAVENT EMAIL
Suggested send date: As your program is ready
Send to: Participants
Purpose of email: Only send this email if
1. you are offering a choice of prizes to participants AND
2. prizes were NOT entered into the website until after participants started registering
(meaning they did not have a chance to select a prize during their registration process
DURING CHALLENGE
LOGGING REMINDER ONE WEEK IN EMAIL
Suggested send date: March 8
Send to: Participants
Purpose of email: Encourage participation and logging.
Subject: #BYFC One week in!
Message:
[Team],
Hows it going out there? Feel good? Havent started yet?
As they say, the hardest part is putting your shoes on.
If any of you are worried about your current fitness level,
dont be!!! Put your heart into it (and your shoes on) and
give it a chance. Just trying will put you in the gameand
help your team earn points! We need you! You need you!
Dont forget to log by April 6.
blueandyoufitnesschallenge-ark.com
DURING CHALLENGE
LOGGING BIWEEKLY REMINDER 1 EMAIL
Suggested send date: March 15
Send to: Participants
Purpose of email: Encourage participation and logging.
Subject: #BYFC Its all good!
Message:
[Team],
Great job on logging! Remember, if you cant find your
activity on the list, you can choose the one that most
closely resembles it. Make your sweat count!
Log at: blueandyoufitnesschallenge-ark.com
DURING CHALLENGE
LOGGING BIWEEKLY REMINDER 2 EMAIL
Suggested send date: March 29
Send to: Participants
Purpose of email: Encourage participation and logging.
Subject: #BYFC What time is it?
Message:
[Team],
Alright guys, were almost one month inwhat have
you learned? One thing is for sure: you have to make
time to exercise. It doesnt just happen, does it? Kudos
to everyone prioritizing their health and making the time.
You are the bedrock of this team!!
Dont forgetApril 6 is a logging deadline. If participants
dont log at least one March workout by April 6, theyll be
dropped from the contest. Lets have a 100% retention
rate!!!
blueandyoufitnesschallenge-ark.com
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DURING CHALLENGE
NONSTARTER DROPOUT REMINDER EMAIL
Suggested send date: April 6
Send to: People who signed up for the Challenge but who have not logged. Refer to the Setup
Guide for how to run reports on members checkpoint status.
Purpose of email: To encourage logging and avoid being dropped.
Subject: #BYFC You are not a quitter.
Message:
TODAY IS DROP DAYIF YOU DONT LOG, YOU GET
DROPPED
Hey! I know the competition can seem like a lot of work.
Like just another thing to do or check off. Maybe you
feel like youre too far behind to catch up
NOT TRUE! You still have six weeks to earn points and
you only need 30 to complete the Challenge. Just 30! You
have it in you, I know you do.
Log one of your March workouts TODAY and live to fight
another day!
blueandyoufitnesschallenge-ark.com
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DURING CHALLENGE
LOGGING BIWEEKLY REMINDER 3 EMAIL
Suggested send date: April 12
Send to: Participants
Purpose of email: Encourage participation and logging.
Subject: #BYFC What do you see?
Message:
[Team],
Were halfway through! Are you noticing any changes in
the way you feel or look? How are your energy levels?
Results come with consistency, so keep it up!
Be sure to log so everyone else can notice our teams
improvements, too!
blueandyoufitnesschallenge-ark.com
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DURING CHALLENGE
LOGGING BIWEEKLY REMINDER 4 EMAIL
Suggested send date: April 26
Send to: Participants
Purpose of email: Encourage participation and logging.
Subject: #BYFC Guess whos watching
Message:
No really, think about whos looking to you during this
Challenge. Maybe theres someone who didnt sign up,
who wasnt ready for the Challenge Someone who
needs to see what its all aboutand that it CAN be done.
Youre showing the way!
Keep grooving and logging, youre doing great!
blueandyoufitnesschallenge-ark.com
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DURING CHALLENGE
LOGGING BIWEEKLY REMINDER 5 EMAIL
Suggested send date: May 10
Send to: Participants
Purpose of email: Encourage participation and logging.
Subject: #BYFC In full stride!
Message:
[Team],
Youve probably learned a lot in the last two months about
what does and doesnt work for you. Hopefully youve
settled into a routine that will help you define your stride
and make real advancements.
Now dig deep and push yourself. Eek out that little bit
extra for a just a little bit longer!
And dont forget to log your routines!
blueandyoufitnesschallenge-ark.com
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DURING CHALLENGE
LOGGING BIWEEKLY REMINDER 6 EMAIL
Suggested send date: May 24
Send to: Participants
Purpose of email: Encourage participation and logging.
Subject: #BYFC Glisten up!
Message:
[Team],
One more week until the Challenge ends on May 31. Be
sure to finish strong because every activity and point
matters!
Log now!
blueandyoufitnesschallenge-ark.com
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DURING CHALLENGE
MONTHLY PROGRESS UPDATE 1 EMAIL
Suggested send date: March 31
Send to: Participants
Purpose of email: To inform your team of its standing against competitors and motivate them to
log. You may want to take a screenshot of the leaderboard to share with your team and focus on a
positive aspect of it (such as high participating percentage or high average number of points).
Subject: #BYFC First months progress
Message:
[Team],
Great job on your first month of moving! Were currently in [rank, i.e. third, eighth] place with
[average # of points] average number of points. Remember to log oftenit helps our stats and
shows other teams that we mean business! Also be sure to log a March workout before April 6 if
you havent. If you dont, youll be dropped from the competition and we NEED YOU!
blueandyoufitnesschallenge-ark.com
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DURING CHALLENGE
MONTHLY PROGRESS UPDATE 2 EMAIL
Suggested send date: April 30
Send to: Participants
Purpose of email: To inform your team of its standing against competitors and motivate them to
log. You may want to take a screenshot of the leaderboard to share with your team and focus on a
positive aspect of it (such as high participating percentage or high average number of points).
Subject: #BYFC Second months progress
Message:
[Team],
We are on our way! Were currently in [rank, i.e. third, eighth] place with [average # of points]
average number of points.
Dont forget the key to being on top: moving and logging often! Stats are calculated in real-time, so
the more often we update, the more accurate the stats are.
blueandyoufitnesschallenge-ark.com
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DURING CHALLENGE
MONTHLY PROGRESS UPDATE 3 EMAIL
Suggested send date: May 31
Send to: Participants
Purpose of email: To inform your team of its standing against competitors and motivate them to
log. You may want to take a screenshot of the leaderboard to share with your team and focus on a
positive aspect of it (such as high participating percentage or high average number of points).
Subject: #BYFC Final months progress
Message:
[Team],
You guys have done a great job the last three months! Were currently in [rank, i.e. third, eighth]
place with [average # of points] average number of points.
Please be sure that all of your workouts are accounted for at blueandyoufitnesschallenge-ark.com.
We have until June 8 to enter any remaining workouts, receive points and move up!
THANKS EVERYONE!
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POST-CHALLENGE
CONGRATULATIONS EMAIL
Suggested send date: June 1
Send to: Participants
Purpose of email: Congratulate participants for their efforts and encourage continued activity.
Subject: #BYFC Its not over til its over
Message:
[Team],
The Blue & You Fitness Challenge officially ended yesterday. We have until June 8 to log all of our activities prior
to May 31st. Be sure to add your entries and get those
points!
Hopefully youve noticed improvements in your physical
and mental health. Just because the contest is over, you
dont have to give that up. Fitness should be a lifetime
pursuit. Its never over.
Stay active and your goals will become accomplishments.
Log before June 8.
blueandyoufitnesschallenge-ark.com
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POST-CHALLENGE
LAST DAY TO LOG REMINDER EMAIL
Suggested send date: June 8
Send to: Participants
Purpose of email: Remind participants of last day to log.
Subject: #BYFC Last day to log!
Message:
[Team],
Dont forget now and regret later!
Log any unaccounted activities from before May 31st
TODAY at blueandyoufitnesschallenge-ark.com. Your team
needs your participation points!
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