COMMUNICATION

SKILLS

THEIR PURPOSE &

IMPORTANCE
 Communication
DEFINITION:


0 Sending, giving, or exchanging information

and ideas, which is often expressed
nonverbally and verbally.
0 The activity of communicating or the activity
of conveying Information.
0 A collection of allowing access between
person or places.
0 Something that is communicated by or to or
between people.
 Communication
Communication is commonly defined as
 "the imparting or interchange of thoughts,

opinions, or information by speech, writing, or

signs". Although there is such a thing as one-
way communication, communication can be
perceived better as a two-way process in which
there is an exchange and progression of
thoughts, feelings or ideas (energy) towards a
mutually accepted goal or direction.
 Communication
0 Communication is a process whereby
information is enclosed in a package and is
channeled and imparted by a sender to a
receiver via some medium. The receiver
then decodes the message and gives the
sender a feedback. All forms of
communication require a sender, a
message, and a receiver.
 Purpose of
Communication
0 Communication is a method that allows
people to exchange information by one of
numerous methods. There are hearing
means, such as words or singing, and
nonverbal, material means, such as body
talking, sign language, paralanguage, feel
or eye contact. Communication is timothy
by which in sequence is exchanged flanked
by or among individuals through a ordinary
system of symbols, signs, and performance.
 Purpose of
Communication
0 As a course, communication has synonyms
such as expressing outlook, conversing,
verbal communication, corresponding,
inscription, listening and exchanging.
People communicate to satisfy needs in
together their work and non-work lives.
0 People want to be heard, to be appreciated
and to be wanted. They also desire to
complete tasks and to achieve goals.
Obviously, then, a major purpose of
communication is to help people feel good
about themselves and concerning their
friends, groups, and organizations.
 Purpose of
Communication
0 To Initiate some Actions.
0
0 Imparting Information.
0
0 Establishing Relations.
 Importance of
Communication
0 The importance of communication can be summed up
in only a few words :
0 Happiness
0 Success
0 Harmonious relationships with the people around you

Benefits of effective
communication :
0 Rewarding and harmonious relationships with others
0 Easily build rapport with clients, customers, friends,
new acquaintances
0 Getting what you want
0 More time for yourself and others
0 Satisfaction and success in life
 Importance of
Communication
Failing to communicate


effectively :
It is often our failure to communicate


effectively that leads to :

0 Professional setbacks
0 Personal disappointment
0 Breakdown of important relationships
0 Wasting energy and time on frustration and
dramas
0 Not reaching our full potential
0
TYPES OF COMMUNICATION
SKILLS:
There are four types of


communication skills:
0 Listening skill
0 Speaking skill
0 Reading skill
0 Writing skill
0
 Listening Skills
0 Listening is the ability to understand the
spoken words.
0 It involves understanding of a speech, accent
or pronunciation, grammar, vocabulary and
also grasping the meaning.
0 45% persons involve in listening.
 Listening Skill
0 Natural Skill:
Listening is a natural skill. For natural skills a


person need not to have a academic

background. A child or person learns these skill
through his natural interaction with the society.

 Listening Skill
0 Listening proceeds speaking because a child
first listens and then speaks. So,
0 Listening is input.
0 Speaking is output
 Kinds of listening:
0 Intensive listening.
0 Extensive listening.
 Intensive listening:
0 Intensive listening is concerned with just one
or two specific points.
 Extensive listening:
0 Extensive listening implies exposure to a
wide variety of structures and sounds. It is
also known as comprehension listening.
 Process of listening:
0 Hearing.
0 Understanding.
0 Judging.
 Hearing:
0 Just enough to catch words what the speaker
is saying.
 Understanding:
0 In your own way.
0 Meet to meet.
0 Sight to sight.
 Judging:
0 Which you hear is it make sense.
 Importance:
0 It is important because,
0 We listen praise of Allah for getting
spiritual satisfaction.
0 We listen with a purpose.
0 A child first listen then speak.
0 It may not need any academic career.
0 We listen to know each other ideas.
0 We listen while attending a lecture.
0 We listen to get information from T.V and
Radio.
0 We listen for getting professional advice
from doctors, psychologist and
professors.
 How can improve
listening skill:
0 Full attention.
0 Make sure your mind is focused.
0 Let the speaker finish before you begin
to speak.
0 Let yourself finish listening before you
begin to speak.
0 Listen for more ideas.
0 Ask queries.
0 Take notes.
0 Give feedback.
0
 Definition of Speaking

 Ability to express thoughts orally by using the
physical speaking apparatus (e.g., mouth,
teeth, tongue, vocal cords)
 More then just pronouncing words.
 Speaking Situations
 Interactive
This involves face-to-face conversations or

telephone calls, in which we speak alternatively

and can ask questions and clarifications.
 Partially interactive
Situations like giving a speech to a live

audience, where the audience does not interrupt

the speech. The speaker nevertheless can see
the audience and judge from their expression
how much they are interested they are.
 Non-interactive
Few speaking situations may be totally non-

interactive, such as when recording a speech for

a radio broadcast .
 Speaking Process
0
0 Forming:-
 Organizing your thoughts and ideas you want to
convey.
 Speaking Process
0
0 Analyzing:-
 Giving your ideas a logical sequence.
 Speaking Process
0
0 Producing meaningful speech:-
 Speaking all ideas in your mind in a logical
sequence to produce a meaningful speech for
audience to convey your message.
Definition of writing skill;
§ Writing is the representation of language in
a textual medium through the use of a set
of signs or symbols.
§ Writing is an extension of human language
across time and space.
§ Writing most likely began as a consequence
of political expansion in ancient cultures,
which needed reliable means for
transmitting information, maintaining
financial accounts, keeping historical
records, and similar activities.
0
Introduction of Writing;
§ Writing is the expression of language in the form
of letters, symbols, or words. The primary
purpose of writing is communication.
§ People have used many tools for writing including
paint, pencils, pens, typewriters, and
computers. The writing can be formed on the
wall of a cave, a piece of paper, or a computer
screen.
§ The writing process includes prewriting,
composing, revising, editing, and publishing.
There are many kinds of writing such as
expository, narrative, descriptive, imaginative,
and persuasive. Literature is a type of writing
that includes poetry, novels, plays, and short
stories.
 Writing Styles;
§ There are two styles of writing..


§ Formal


§ Informal


0
 Formal Writing;
§ Formal writing is less personal and more
objective than informal writing.
§ Formal writing is almost always targeted at
an audience that has existing knowledge on
a topic. Whether it is an academic paper or
a business report, the key is to know how
much existing knowledge those who are to
read the publication possess.
§ when writing in a formal style is to not use
contractions (e.g. 'don’t' or 'can’t'). Make
sure you fully expand your words, such as
‘do not’ or ‘cannot’.
§
 Cont.….
§ Formal styles dictate that writing should most
often be done in the third person;
§ Business and academic writing – two main styles
of formal writing – may seem similar, there are
distinct differences.
§ One of the major divergences between these two
writing styles is that often academic writing
takes place to convey findings, results, and
conclusions to other academics. Most often, the
publication is an invitation to other academics
to critically analyze or debate the findings.
§ In business, however, writing is often straight to
the point: here are the facts and this is what we
need to do. It makes for a more ‘to the point’
style of writing.
 Informal Writing;
§ In formal writing, it is important that you
steer clear of slang and colorful words that
you’d normally find in a creative writing
publication. These types of words, however,
are fine in an informal setting.
§ In informal writing, particularly online
content, it is acceptable – and sometimes
essential – to use short sentences.
§ In formal settings, complexity in writing is not
only fine but is often required.
 Cont.…..
§ In formal writing, it is generally necessary to
remain objective and not be seen as
emotive.
§ Instead of using an active voice, formal
writing sometimes requires that the passive
voice be used. For example, don’t write ‘we
are concerned that’, instead write ‘there has
been concern that’.
§ It can be difficult to know what is right and
what is wrong when writing for different
audiences. This is particularly the case
when you are constantly writing for different
audiences that require different writing
styles.
Introduction of Reading
Skills
0 Reading skills enable readers to turn writing
into meaning and achieve the goal of
independent, comprehension and fluency.
0 Reading skills are specific abilities which
enable a reader to reveal the written form
as meaningful language.
0 To mentally intact with the message.
 Styles Of Reading
0 There are two styles of reading which we use
in different situations.
 1. Scanning
0 scanning is a technique you often use when
looking up a word in the telephone book or
dictionary. you search for key word or ideas.
In most cases, you know what you are
looking for, so you are concentrating on
finding a particular answer.
 Cont.…
0 Scanning involves moving your eyes quickly
down the page seeking specific word or
phrases. once you have scanned the
document, you might go back and skim it.
 2. Skimming
0 Skimming is used to quickly identify the main
ideas of a text. Skimming is done at a speed
three to four times faster than normal
reading.
0
 Cont.…
0 People often skim when they have lots of
material to read in a limited amount of time.
Use skimming when you want to see if an
article may be of interest in your research.
0 Skimming works well to find dates, names,
and places. It might be used to review
graphs, tables, and charts.
 THE SQ3R techniques
 5 STEPS:
0
0 SURVEY
0 QUESTION
0 READ
0 RECITE
0 REVIEW
 THE SQ3R techniques
STEP 1 – SURVEY
Preview the article or chapter:

0 Study the title – a short summary

0 Read the first & last paragraphs
0 Look over headings and subheadings
0 Explore the text by briefly review pictures,
diagrams, and graphs.
0
 THE SQ3R techniques
STEP 2 – QUESTION
Convert the first heading in the selection into a

question or a series of questions



For example: If the heading is:

 “The Uses of Plants in Cities”
You could make that into:

 “What are the uses of plants in cities?”

 THE SQ3R techniques
STEP 3 – READ
As you read, make up more questions:

0 What is the main idea in this paragraph?

0 What are supporting examples?
0
Then read to find the answers to your

questions.
0
 THE SQ3R techniques
STEP4 – RECITE


0
0 After completing a section of reading, look
away and see if you can recite the answers
to your questions.
0 This will help you see exactly what you know
and what you don’t know
0
 THE SQ3R techniques
STEP 5 – REVIEW


0
0 After you complete all the sections, review
the entire selection.
0 See if you can recite the answers to your
questions
0