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SwiftKey Emoji Report April 2015 ONE BILLION EMOJI SwiftKey analyzed more than one billion pieces

SwiftKey Emoji Report April 2015

ONE BILLION EMOJI SwiftKey analyzed more than one billion pieces of emoji data across a wide range of categories to learn how speakers of 16 different languages and regions use emoji. The findings in this report came from an analysis of aggregate SwiftKey Cloud data over a four month period between October 2014 and January 2015, and includes both Android and iOS devices.

This report will analyze languages and language variants (eg US vs Latin American Spanish) across 60 emoji categories. The first section identifies ‘language leaders’ for each category, then compares emoji usage between English language speakers, sentiment across emoji and languages, and lists the most over-indexed emoji for the US.

This is followed by a breakdown of the more interesting categories, including a look how the leaders of each category compare to the average, visual representations of the data, and additional data on other categories not yet mentioned.

Note: as there are over 800 emoji, the frequency of any individual emoji is often small. The numbers referenced below (e.g. 0.29%) represent how often each emoji is used out of all emoji usage.

Findings of note:

Canadians score highest in emoji categories some may consider to be more American (money, raunchy, violent, sports)

French use four times as many heart emoji than other languages, and it’s the only language for which a ‘smiley’ is not #1

● Flowers and plants emoji are used at more than 4X the average rate by Arabic speakers

Russian speakers use three times as much romantic emoji than the average

Australia’s emoji use characterizes it as the land of vice & indulgence, using double the average amount of alcohol-themed emoji, 65% more drug emoji than average and leading for both junk food and holiday emoji

Americans lead for a random assortment of emoji & categories, including skulls, birthday cake, fire, tech, LGBT, meat and female-oriented emoji

Background on SwiftKey:

SwiftKey Keyboard is the 'mind-reading' hit keyboard app for iPhone and Android known for learning and predicting your favorite words, phrases and emoji – sometimes with creepy accuracy. SwiftKey users have saved nearly two trillion keystrokes and more than 23,000 years in combined typing time. Founded in London in 2008, SwiftKey's technology is now found on more than 250M devices worldwide. Learn more at www.swiftkey.com.

Media may reach the SwiftKey PR team at press@swiftkey.com

Download SwiftKey here:

Download SwiftKey here: TABLE OF CONTENTS Section 1 : Category analysis - page 2 Section 2:

TABLE OF CONTENTS

Download SwiftKey here: TABLE OF CONTENTS Section 1 : Category analysis - page 2 Section 2:

Section 1: Category analysis - page 2 Section 2: Diversity & sentiment - page 5 Section 3: Category drill-down - page 8 Section 4: Additional category data - page 16

- page 8 Section 4: Additional category data - page 16 Emoji Report, April 2015 Section

Emoji Report, April 2015

Section 1: CATEGORY ANALYSIS

The emoji data was organized by the 60 categories listed below. When a particular emoji fit into more than one category, we chose the one whose context was closest to how we thought the emoji would most often be used.

Traditional emoji ‘faces’ dominate the top two categories, with nearly 60% of all emoji sent. Loving or romantic emoji, alongside hand gestures, round out the top five.

Emoji categories, from most to least used

1. Happy faces

11. Flowers

21. Symbols

31. Plants

41. Reptiles

51. Tech

2. Sad faces

12. Clocks

22. Junk food

32. Money

42. Buildings

52. LGBT

3. Hearts

13. Cats

23. Male

33. Clothing

43. Hot weather

53. Outer space

4. Hand gestures

14. Mammals

24. Funny

34. Pets

44. Sports

54. Baby

5. Romantic

15. Body parts

25. People

35. Food

45. Raunchy

55. Asian food

6. Other

16. Female

26. Stars

36. Female-oriented

46. Ocean creatures

56. Meat

7. Monkeys

17. Booze

27. Transport

37. Moons

47. Insects

57. Tools

8. Party

18. Religious

28. Bird

38. Wedding

48. Geography

58. Travel

9. Holiday

19. Music

29. Farm animals

39. Fruit

49. Drugs

59. Film

10. Violent

20. Cold weather

30. Words/letters

40. Royalty

50. Household

60. Reading materials

Emoji Report, April 2015 EMOJI CATEGORIES AS A PERCENT OF ALL EMOJI USAGE CATEGORY LEADERS

Emoji Report, April 2015

EMOJI CATEGORIES AS A PERCENT OF ALL EMOJI USAGE

April 2015 EMOJI CATEGORIES AS A PERCENT OF ALL EMOJI USAGE CATEGORY LEADERS      

CATEGORY LEADERS

         

LatAm

US English

Canada English

Australia English

Spain Spanish

US Spanish

Spanish

Female-oriented

Violent

Holiday

Party

Sad faces

Baby

Royalty

Body parts

Mammals

Monkeys

Tech

Money

Alcohol

LGBT

Sports

Junk food

Meat

Raunchy

Birds

Ocean creatures

Clothing

Pets

Brazilian

         

Portuguese

French

Turkish

Russian

Arabic

Malaysian

Cats

Hearts

Happy faces

Romance

Flowers

Hand gestures

Religious

Wedding

People

Cold weather

Clocks

Female

Music

Symbols

Funny

Moons

Male

Transport

Stars

Farm animals

Plants

Fruit

ENGLISH SPEAKING NATIONS

ENGLISH SPEAKING NATIONS Emoji Report, April 2015 ● Canada scores highest for interests some might consider

Emoji Report, April 2015

Canada scores highest for interests some might consider more ‘American’, including guns & violent emoji (1.52% vs .97% avg), money (.47% vs .25% avg) and raunchy humor (.28% vs . 14% avg).

Australia’s emoji use seems to characterize it as the land of vice and indulgence, scoring the highest for alcohol (twice the average - .80% vs .41% avg), drugs (70% more than average - . 17% vs .11% avg), holidays (60% more than average - 1.6% vs 1.1% avg) and junk food (nearly twice the average - .68% vs .35% avg).

The UK only overindexes for wine in this chart, but also stands out for its use of the winking face (twice the average - 2.1% vs 1.1% avg). The British also aren’t a fan of the ‘very American’ peace sign hand gesture (it’s used less than half as often as the average - .22% vs .56% avg).

DIVIDED BY A COMMON LANGUAGE (UK vs US vs Canada vs Australia English)

A COMMON LANGUAGE (UK vs US vs Canada vs Australia English) Percentage of total emoji used

Percentage of total emoji used in each language that represent the various depicted emoji

AMERICA

AMERICA Emoji Report, April 2015 America leads the world in use of these emoji Section 2:

Emoji Report, April 2015

America leads the world in use of these emoji
America leads the world in
use of these emoji

Section 2: DIVERSITY AND SENTIMENT

EMOJI DIVERSITY

Most emoji-savvy languages (those with the biggest emoji vocabulary)

Malaysian is most emoji-savvy - top 10 emoji make up 37% of all emoji used

Turkish is least savvy - top 10 emoji make up 57% of all emoji used

In the US, the top 10 emoji make up 40% of all emoji used

SENTIMENT

All languages are more positive than negative (in relation to emoji use) Overall 70% positive, 15% negative

French are the most positive with 86% positive - Malaysian least positive at 60% positive

US Spanish speakers are the most negative at 22% negative - French least negative at 7% negative

EMOJI SENTIMENT

EMOJI SENTIMENT Emoji Report, April 2015 Percentage of total emoji used in each language that represent

Emoji Report, April 2015

EMOJI SENTIMENT Emoji Report, April 2015 Percentage of total emoji used in each language that represent

Percentage of total emoji used in each language that represent various emotions

Top 5 overall emoji categories:

1. Happy faces (includes winks, kisses, smiles, grins) - 45%

2. Sad faces (includes sad and angry emoji) - 14%

3. Hearts (includes all colors of heart and the broken heart emoji) - 12.5%

4. Hand gestures (includes thumbs up, clapping hands, peace sign, etc) - 5.3%

5. Romantic (includes lipstick kiss mark, love letter, couple kissing) - 2.4%

TOP HAPPY FACES

TOP HAPPY FACES Emoji Report, April 2015 Percentage of total emoji used in each language that

Emoji Report, April 2015

TOP HAPPY FACES Emoji Report, April 2015 Percentage of total emoji used in each language that

Percentage of total emoji used in each language that represent various happy emotions

TOP SAD FACES

language that represent various happy emotions TOP SAD FACES Percentage of total emoji used in each

Percentage of total emoji used in each language that represent party activities

TOP HAND GESTURES

TOP HAND GESTURES Emoji Report, April 2015 Percentage of total emoji used in each language that

Emoji Report, April 2015

TOP HAND GESTURES Emoji Report, April 2015 Percentage of total emoji used in each language that

Percentage of total emoji used in each language that represent hand gestures

Section 3: CATEGORY DRILL-DOWN

that represent hand gestures Section 3: CATEGORY DRILL-DOWN HEARTS ● French speakers use heart emoji more

HEARTS

French speakers use heart emoji more than 4X the average, and 3X+ more than the next most ‘heart-y’ language; 55% of emojis sent in French are hearts (vs 8% in US English and

US Spanish). French is the only language for which the leading emoji category is not happy faces.

Average: 12.5%

Least: Malaysian, 4.8%

Emoji Report, April 2015 HAPPY FACE vs HEART EMOJI Percentage of total emoji used in

Emoji Report, April 2015

HAPPY FACE vs HEART EMOJI

Emoji Report, April 2015 HAPPY FACE vs HEART EMOJI Percentage of total emoji used in each

Percentage of total emoji used in each language that represent happy faces or hearts

used in each language that represent happy faces or hearts LGBT ● Americans use LGBT emoji

LGBT

Americans use LGBT emoji 30% more than the average, with .13% of all emojis sent one of either a rainbow, men holding hands or women holding hands. The US is followed by Canada (also .13% rounded) & Malaysian (.12%)

Average: .10%.

Least: Vietnamese .02% and French at .03%

ROMANCE.10%. ○ Least: Vietnamese .02% and French at .03% ● Russian speakers use 3X as much

Russian speakers use 3X as much romantic emoji ( kiss mark, love letter, couple kissing) than the average, and nearly twice as much as any other language, with 7% of all emoji ‘romantic’.

Average: 2.36%

Least: Vietnamese at 1.05% and Australian English at 1.4%

US is slightly less romantic than average at 1.9%

1.4% ○ US is slightly less romantic than average at 1.9% RELIGIOUS ● Brazilian’s use of

RELIGIOUS

Brazilian’s use of (Western) religious emoji (prayer hands, church, star in night sky) is more than double the average, with 1.1% of all emojis sent. French and Arabic speakers use religious emoji ¼ and ½ the average with 0.1% and 0.19%, respectively.

Average: .39%

Emoji Report, April 2015 ○ US Spanish, Latin American Spanish and US English use religious

Emoji Report, April 2015

US Spanish, Latin American Spanish and US English use religious emoji half as much as Brazilians, at .52%, .50% and 50% of the time, respectively.

, at .52%, .50% and 50% of the time, respectively. ROYALTY ● American English emoji users

ROYALTY

American English emoji users are more than twice as ‘royal’ (crown/princess emoji) as UK English emoji users, and nearly twice the average with .29%.

Average: .16%

UK is at .12%

SLEEPthe average with .29%. ○ Average: .16% ○ UK is at .12% ● Malaysians appear to

Malaysians appear to be twice as sleepy as the rest of us, using sleep emoji more than 2X the average at 1.4% of all emoji sent.

Average: .60%

US is slightly sleepier than average at .64%

Least: French and Russian with .20% and .27%, respectively

Least: French and Russian with .20% and .27%, respectively CLOTHING ● Australia uses clothing emoji nearly

CLOTHING

Australia uses clothing emoji nearly twice the average rate with .47%

Average: .25%

Arabic and Vietnamese speakers use bikini

Average: .25% ○ Arabic and Vietnamese speakers use bikini emoji more than 3X as much as

emoji more than 3X as much as

other languages, both at .14%, vs .04% avg (US is .05%).

as other languages, both at .14%, vs .04% avg (US is .05%). DRUGS ● Australian English

DRUGS

Australian English speakers use drug emoji (incl. cigarettes) 65% more than average, with .17%. The pills emoji is their most popular drug emoji.

Average: .11%

US is slightly below average for use of drug emoji - .08%

Least: French at .07%

Mushroom emoji are used most by Arabic speakers; needles are used most in Vietnamese (nearly 3X the average)

Vietnamese doesn’t register for cigarettes (0%)

○ Vietnamese doesn’t register for cigarettes (0%) VIOLENT ● Canadian English speakers are most violent in

VIOLENT

Canadian English speakers are most violent in their emoji usage (1.52%), which is more

than 50% higher than the average. Emoji include gun, knife, punching fist, fire, explosion, skull, bomb.

Average: .97%

US is 50% higher than average at 1.48%

Emoji Report, April 2015 ○ Least: German, .46% ○ US is #1 for the skull

Emoji Report, April 2015

Least: German, .46%

US is #1 for the skull emoji (.20% vs .07% average) and fire emoji (.38% vs .17% average)

ALCOHOL(.20% vs .07% average) and fire emoji (.38% vs .17% average) ● Australia uses double the

Australia uses double the average amount of alcohol-themed emoji, with .80% of total usage either beer, wine, or cocktail emoji.

Average: .41%

US is slightly higher than average at .50%

Least - Turkish with .09% and Arabic with .11%

Brazil and US Spanish are the #1 in beer (emoji) consumption, with .39% each

ALCOHOL EMOJI

#1 in beer (emoji) consumption, with .39% each ALCOHOL EMOJI Percentage of total emoji used in

Percentage of total emoji used in each language that represent alcohol

MEATof total emoji used in each language that represent alcohol ● The US is twice as

The US is twice as meaty in its emoji usage, with double the average (.12%)

Average: .06%

Least: French at .02%

JUNK FOODEmoji Report, April 2015 ● Australia uses nearly twice as much junk food emoji as

JUNK FOOD Emoji Report, April 2015 ● Australia uses nearly twice as much junk food emoji

Emoji Report, April 2015

Australia uses nearly twice as much junk food emoji as any other language, with .68% of

all emoji something sinfully delicious. The most popular Australian junk food emoji - by far - is the lollipop, using 5X as many lollipops than the average (.15% - vs an average of .03%).

Avg: .35%

US is slightly higher than average at .52%

Least: @ .23%: German, Arabic and Turkish

Canada really loves pizza, as they use more than double the average

The US’ most popular junk food emoji is also pizza at .10%

(Non junk food emoji) Canada and Australia use the coffee

(Non junk food emoji) Canada and Australia use the coffee emoji more than all other languages,

emoji more than all other

languages, with .09% (more than double the average)

US is slightly higher than average for coffee emoji, at .08%

Average: .05%

Least: French, US Spanish and Vietnamese with 1-2%

JUNK FOOD

Least: French, US Spanish and Vietnamese with 1-2% JUNK FOOD Percentage of total emoji used in

Percentage of total emoji used in each language that represent junk food

RAUNCHYtotal emoji used in each language that represent junk food ● Canadians are twice as raunchy

Canadians are twice as raunchy as all other languages, according to emoji. They use 2X as many (.28%) raunchy humor emoji (banana, raised fist, eggplant, peach, cherries, Cancer

astrological symbol

).
).

Average: .14%

Emoji Report, April 2015 ○ US is raunchier than average at .23% ○ Vietnamese and

Emoji Report, April 2015

US is raunchier than average at .23%

Vietnamese and French are half as raunchy as the average

US English speakers are the top users of the eggplant emoji (more than double the average rate - .05% vs .02% avg)

Italians use the banana most (.11% vs .05% avg)

Latin American Spanish is the top user of the ‘raised fist’ emoji

RAUNCHY

is the top user of the ‘raised fist’ emoji RAUNCHY FUNNY ● Funny emoji (farts and
is the top user of the ‘raised fist’ emoji RAUNCHY FUNNY ● Funny emoji (farts and
is the top user of the ‘raised fist’ emoji RAUNCHY FUNNY ● Funny emoji (farts and

FUNNY

Funny emoji (farts and poop) are used by Malaysian speakers at nearly double the average rate. (.68%).

Average: .33% avg

Russian is least ‘funny’ with .16%

The US is funnier than average with .44% of all emojis sent in the funny category

Most of Malay’s win comes from the fart emoji, which they use .47% of the time, vs a . 07% average

Canadian (.48%) and Vietnamese (.45%) use the poop emoji most (US is slightly higher than average in its poop emoji usage at .26%, average is .21%)

PARTYEmoji Report, April 2015 ● Spain Spanish speakers use ‘party time’ emoji 72% more often

PARTY Emoji Report, April 2015 ● Spain Spanish speakers use ‘party time’ emoji 72% more often

Emoji Report, April 2015

Spain Spanish speakers use ‘party time’ emoji 72% more often than the average, 2.2% of the time.

Average: 1.6%,

US is higher than average in party emoji use - 1.91%

Least- French, .6%

US is #1 for birthday cake with .36%

Arabic uses 4X as many ‘dancing lady in red dress’ emoji (which is a John Travolta-like character in Android emoji) as other languages; .79% (avg is .18%)

(avg.

.27%)

PARTY EMOJI

other languages; .79% (avg is .18%) (avg. .27%) PARTY EMOJI Percentage of total emoji used in

Percentage of total emoji used in each language that represent party activities

SPORTSemoji used in each language that represent party activities ● Canada is nearly 3X as sporty

Canada is nearly 3X as sporty in its emoji usage than average, with .39% of all emoji referencing sports or activity.

Average: .14%

US uses sports emoji at twice the average rate - .27%

Least: Vietnamese (7X lower than average) - .02%

US uses the basketball more than any other language - .07%

Emoji Report, April 2015 ○ The most common sports emoji for Canada is cycling with
Emoji Report, April 2015 ○ The most common sports emoji for Canada is cycling with

Emoji Report, April 2015

The most common sports emoji for Canada is cycling with .16% - average is .01% (US is average in bike emoji used with .1%)

Malaysian uses the soccer ball 3X more than other languages (.15%, next highest is Latin American Spanish with .8%, avg is 5%)

MONEY

Canadians use money-related emoji nearly twice as much as other languages (.47% of the time).

Average: .25%

US is also higher than average with its money emoji use with .45%

Least: German and French are tied at .12% each

TECH.45% ○ Least: German and French are tied at .12% each ● The US uses 50%

The US uses 50% more tech emoji than the average with .15% of all emojis sent

Average: 10%

Australia follows the US closely

Least - German - .7%

PLANTS & FLOWERS

Flowers and plants emoji are used more than 4X the average rate by Arabic speakers with 4.14% of all emoji sent.

Average: .89%

US is below average in its use of flora emoji with .75%

In Arabic, the favorite flower is the rose - by FAR - at nearly 8X the average rate - (2.23% of all emojis), vs an average of .28%

Plants: Arabics use 4X the average amount of plant emoji (1.0% of all emoji sent, vs .26% average, US is .34%)

The sprout

emoji sent, vs .26% average, US is .34%) ■ The sprout is the most popular plant

is the most popular plant (9X avg use), followed by the palm tree

most popular plant (9X avg use), followed by the palm tree (4.6X average use) HOT WEATHER

(4.6X average use)

HOT WEATHER(9X avg use), followed by the palm tree (4.6X average use) ● Arabic speakers use 2/3

Arabic speakers use 2/3 more sun/hot weather emoji than other languages (.25%)

Average: .15%

Followed closely by Australia (.25%) and Brazilian Portuguese (.23%)

US is just about average in its hot weather emoji usage at .16%

COLD WEATHERis just about average in its hot weather emoji usage at .16% ● Snow/rain/cold weather emoji

Snow/rain/cold weather emoji is used twice as often by Russian speakers (.80%)

Average: .38% avg

Emoji Report, April 2015 ○ Least: Brazilian (.14%) ○ US is slightly above average in

Emoji Report, April 2015

Least: Brazilian (.14%)

US is slightly above average in its hot weather emoji use - .52%

WEATHER EMOJI

average in its hot weather emoji use - .52% WEATHER EMOJI Percentage of total emoji used

Percentage of total emoji used in each language that represent weather

Section 4: ADDITIONAL CATEGORY DATA

PEOPLE

Most stereotypically female-oriented emoji (lipstick, high heels, pink bow, manicure, etc) is used by the US at 0.29%; overall average is .20%

Least are Italian and German at 0.13%

Most happy faces - Turkish at 60.1% followed by Russian at 52.9%. The least happy faces were Malaysian at 39.7% and LA Spanish at 40.8%

Spain Spanish uses the face-blowing-a-kiss emoji significantly more than average (11.09% vs 7.33% avg)

Canada English, at 1.68%, overindexes for the whistling face (avg of .40%).

Vietnamese scores very high for the grimacing face, or awkward grin emoji (7.84% vs 1.97% avg)

Emoji Report, April 2015 ○ US uses happy faces 46% of the time vs a

Emoji Report, April 2015

US uses happy faces 46% of the time vs a 44% overall avg

More sad faces are used by US Spanish speakers with 21.9% and LA Spanish at 20.6%. The least sad faces are French at 6.4% and German at 9.1%

US uses sad faces 13.9% of the time, overall avg is 14.3%

Most hand gestures - Malaysian wins with 10.5% vs 5.3% avg; least is French at 2.6% and Turkish at 3.1%; US is 5.2%

Malaysian loves the thumbs up - using it 5.76% of the time vs an avg of 1.6%, the thumbs down also with .22% vs .11% avg

Brazil loves the peace sign (1.0% vs .56% avg); UK uses it least (.22%)

The US’ favorite hand gestures are the thumbs up (1.4%) and OK symbol (1.11% vs .

81%)

Most male emoji - Arabic and Malaysian are on top with .79% and .67% (interestingly, nearly

half of these numbers - in both languages - come from the running man emoji ), average is .

33%

US is at .36% German is lowest at .12%

Most female emoji - Malaysian actually leads this, too with .74%, Arabic is .50%, US is .46%; average is .42%

Least: French @ .15%

Malaysian really loves the ‘woman raising hand’ emoji with .31% vs .14% avg (this is the US’ favorite female emoji as well with .12%)

Babies - Leaders with .12% is a 3-way tie between US Spanish, Latin American Spanish and Malaysian, avg is .08%

US is .10%, Germany is .05%, Vietnam is .03%

FUN

Most music emoji - Brazil at .82%, average is .39%

Russians use it the least with .13%; US is .50%

US uses the guitar the most (.03% vs .02% average)

Most holiday emoji (Xmas tree, jack-o-lantern, gift, Santa, snowman, 4-leaf-clover) - Australia wins with 1.6% vs 1.05% average

US is 1.45%; Turkish is lowest at .38%

US and Canada use most Halloween pumpkins (.13% each vs .05% avg)

Malaysian use Christmas tree emoji the least (.09% vs .41% avg)

Most wedding emoji - French @ .39%, average .19%

The vast majority of the French wedding emoji used are the diamond and diamond ring emojis (.36% together)

Vietnamese lowest at .10%; US is .25%

NATURE

○ Vietnamese lowest at .10%; US is .25% NATURE Emoji Report, April 2015 ● Most (cartoon)

Emoji Report, April 2015

Most (cartoon) cat emoji - Brazil leads significantly with 2.21%

US is .63%, German is .36%

Most fruit emoji - Arabic is top with .43%, vs avg of .17%

Vietnam is least with .06%.

US is .18%

Russian loves oranges and Australians love strawberries and watermelon

Most moon emoji - Brazil with .56% vs .19% avg

Vast majority of Brazil’s moon emoji is the dark/black moon (.35% vs .13% avg)

Most star emoji - Arabic wins with .59% vs .30% avg

Most pets emoji - Australia with .38%, average is .22%

Followed by Canada at .36%; US is at .30% (lowest: Turkish @.11%)

Canada loves (realistic) cats the most - .07% vs .02% avg

Most insect emoji - Arabic leads with .26%, average is .12%

Ants were by far the most commonly used insect in Arabic with .10% vs .02% avg

US is .12%; lowest is Vietnamese with .03%

Most ocean creatures emoji - Canada with .23% vs .14% avg, least is French at .07%

Canada particularly loves octopus with .06%, vs .02% avg

Most farm animals - .58% Malaysia; .22% US and Turkish is lowest at .11%); .26% is average

Most of Malaysian’s farm emoji used are pigs (.41%) vs .16% avg; they also use a lot of rams

Most mammals - Australian wins with .78% vs .58% avg, the rabbit emoji being the most common with .09% vs .04% avg

Germans lead for mice with .08% (vs .03% avg), Arabic wins for camel with .05% (vs .01% avg)

The most commonly used mammal emoji in the US is the bear at .06% vs .05% avg

Most outer space emoji - Canada leads at .16%, and most of this is the alien face emoji at . 08% (avg for all outer space emoji is .08%)

US is .11%

Most reptiles & amphibians - Malaysian leads at .30% vs .15% avg, lowest is French @ .06%

Malaysia has the most frogs and turtles

Canada has the most snakes

US is .20%

and turtles ○ Canada has the most snakes ○ US is .20% Emoji Report, April 2015

Emoji Report, April 2015

How this research was conducted These findings were taken from the SwiftKey Cloud database, which we occasionally analyze to identify aggregate, anonymized trends about how people use words - and emoji. This also helps make sure our predictions are as accurate and personalized as possible. You can learn more about our data and SwiftKey Cloud here.