Questionnaire

Name.
Age:
Address .
1. What is the cleaning soap / detergent you use for utensils?
-

Dish Wash Cake

Dish Wash Powder
Dish Wash Liquid
Fly Ash

2. What are the problems you are facing during utensils wash?
-

Heavy Grease
Burnt stuff which stick badly on the surface of the pan
Unhygienic
Other

3. Which is the better washing/ cleaning agent?

-

Cake
Powder
Liquid
Fly Ash

4. Which is the most comfortable to use in utensils wash?

-

Cake
Powder
Liquid
Fly Ash

5. Which brand you actually use?

-

Vim
Nip
Xpert
Axion
Prill
Nirma Powder
Ghari Powder
Wheel Powder
Others________________

Liquid
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Bar
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6. What are the problems you are facing from the present brand you use?
-

Easily Dissolves / Dissolve too much

Doesnt remove burnt layer satisfactorily
Doesnt remove heavy grease
Not hygienic to use
Need to rub vigorously
Affects burns your hand
Needs lot of water to wash
Needs warm water to actually remove grime
Any Other________________________________________

Powder
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7. Do you think any other brand can solve any of the mentioned problems?
-

Problems
Easily Dissolves / Dissolve too much
Doesnt remove burnt layer satisfactorily
Doesnt remove heavy grease
Not hygienic to use
Need to rub vigorously
Affects burns your hand
Needs lot of water to wash
Needs warm water to actually remove grime
Any Other________________________________________

Brand Name

8. Which add on values you require from your existing brand?

-

Does not dissolve quickly

Gives hygienic & Cleaning
Germs protection
More lather for better wash
Other
Xpert vs. Your Existing Brand

Washing Quality
-

Hygienic
Removes Greasy
Removes Burnt Layer
Germs Protection
More Lather
Doesnt Rub Vigorously
Doesnt need lot of water

Existing Brand

Xpert

------------------------------------------------------------------------------------------------------------------------

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Existing Brand

Xpert

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Existing Brand

Xpert

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Product Quality
-

Longer Lasting
Less Dissolves
Gives fragrance
Packaging

Brand Emotional
-

Price
Accessible in Market
Soft to your hand
Convenient

Do you find any different between lemon power dish bar & Xpert dish bar
If yes
Perception
-

Helps to remove grease

Helps to remove burnt layer
Easy to wash
Gives shine

Lemon Vs Orange
Lemon Power
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Orange Power
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