1.Visit www.netflix.com.

After browsing the website and

becoming more familiar with the companys offering ,assess the
macroenvironmental trends that have led to Netflixs success in
recent years.
Political Factors.
There are restriction from FCC on vertical integration and content
monopolies and congresss historical receptiveness to Hollywoods
lobbying . U.S. Postal Service also faced funding problems and this
situation increased the state taxation for online business.
Economic Factors.
Demand less negatively affected by economic downturns because people
prefer home-based entertainment rather than expensive activities outside
the home.Not to forget,box-office difficulties for content producers may
lead them to more compensation in post-theater distribution.
Social Factors.
Internet has increased instant gratification amongst comsumer and free
and ad-based content is creating expectations that this will continue.
Technological Factors.
Production is improved and distribution facilitates provide more viewing
options such as mobile view that relies on third party application.This
application increased the diversity and access to media through various
devices.