April 14, 2015

Contact:
Dr. Doug Swanson, APR

Professor, College of Communications

Supervisor, PRactical ADvantage
Communications
www.practicaladvantagecomm.org
dswanson@fullerton.edu

CSUF Student-Run Agency Hosts Annual Open House

Featuring a Public Relations Speaker Panel
FULLERTON, Calif., (April 14, 2015)- On Thursday, April 23, 2015, PRactical ADvantage
Communications, California State University, Fullertons only student-run agency, will be hosting
its second annual Agency Open House that will feature a professional PR speaker panel. The
event will take place at the CSUF Irvine Campus on April 23 at 2:30 p.m. in room 209. The panel
discussion will be broadcast to the Fullerton Campus in Langsdorf Hall room 322. Students from
both campuses will be given the opportunity to ask questions and engage in conversation with
professionals.
The theme of the panel will be gaining the professional knowledge you need before you
graduate and will focus on providing students with industry advice that cannot be taught in the
classroom. The event is open to the public and its main purpose is to generate awareness for the
PR concentration, as well as the PRactical ADvantage Communications Agency. In September
2013, PRactical ADvantage Communications was the only collegiate firm honored as one of PR
News Magazine's list of the nation's "Agency Elite."
PRactical ADvantage Communications provides students the opportunity to learn beyond the
classroom setting. Its as close to real world as possible. It allows them to work in an agencylike environment with real clients, allowing them to gain experiences that set them apart in the
workforce after they graduate, said Douglas Swanson, APR and Supervisor, PRactical ADvantage
Communications.
The main event is the Agency Open House and will be held before and after the panel at the
Irvine campus. The Agency Open House will showcase work that students have implemented for
real clients such as Mazda Motor Sports, The Growler Station, and Fit Fix Studio. The Open House
will also feature a Polaroid picture booth, as well as complimentary food and drinks for those in
attendance.
The interactive speaker panel will spotlight PR professionals: Erin Glover, Social Media
Coordinator for Disneyland Resort; Anthony Magani, Account Manager at Luxury Brand Group;
Andrea Carpena, Client Services Coordinator at Working Wardrobes and CSUF Alumna; and Bill
Kolberg with over 25 years of experience as a partner at Porter Novelli. The interactive discussion
will provide students with tips and advice for starting their career path in PR by supplying them
with professional insight and experiences in the industry.
PRactical ADvantage Communications was established in 2011 and is housed at the CSUF
campus in Irvine. The agency is a collaborative effort of students in capstone courses in the three
concentrations of advertising, public relations and entertainment and tourism. The agency has
also conducted over 65 successful campaigns for on- and off-campus nonprofits and businesses.
PRactical ADvantage Communications allows students to develop and implement advertising and

public relations campaigns and/or events for local businesses, non-profit organizations, and
student organizations at CSUF.

###