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2. Essential Parameters
3. Skills Exhibited
PARAMETERS
Total % - 100%
78
1.Overall
Campaign
Concept (20%)
1.Originality of
thought and
strategy (5%)
20%
16
25%
4
2. Innovation
(10%)
3. Practicality and
Viability of the
idea (10%)
8
1. Product
development
skills (5%)
2. Brand
marketing skills
(10%)
55%
3
3. Innovative
conceptualization
skills (10%)
8
4. Presentation
skills (10%)
8
5. Concise and
clear
understanding of
Product features
& target market
(10%)
8
6. Financial
Management &
Budgetary skills
(10%)
Comments
Campaign Name - I Aspire
#VALUE!
2. Essential Parameters
3. Skills Exhibited
PARAMETERS
1.Overall
Campaign
Concept (20%)
1.Originality of
thought and
strategy (5%)
Total % 100%
64
20%
14
25%
3
2. Innovation
(10%)
3. Practicality and
Viability of the
idea (10%)
7
1. Product
development
skills (5%)
2. Brand
marketing skills
(10%)
55%
3
3. Innovative
conceptualization
skills (10%)
6
4. Presentation
skills (10%)
7
5. Concise and
clear
understanding of
Product features
& target market
(10%)
8
6. Financial
Management &
Budgetary skills
(10%)
2. Essential Parameters
3. Skills Exhibited
PARAMETERS
1.Overall
Campaign
Concept (20%)
1.Originality of
thought and
strategy (5%)
Total % 100%
67
20%
14
25%
3
2. Innovation
(10%)
3. Practicality and
Viability of the
idea (10%)
8
1. Product
development
skills (5%)
2. Brand
marketing skills
(10%)
55%
3
3. Innovative
conceptualization
skills (10%)
6
4. Presentation
skills (10%)
6
5. Concise and
clear
understanding of
Product features
& target market
(10%)
8
6. Financial
Management &
Budgetary skills
(10%)