Why is this a communicative activity?

One of the aims of a communicative activity is to develop aural skills such as

listening and speaking. That means that students will be able to understand
and comprehend the knowledge to put it into practice when necessary.
For that reason, the activities that have been explained in my lesson plan are
communicative, due to the fact that, first of all, the pupils are going to list some
words with the help of the teacher, thinking of them, relating them to their
pictures and pronouncing them properly. Secondly, pupils will need to establish
a conversation between them to make an agreement about where the different
clothes should be placed on the "paper boy". (and again review and think of the
vocabulary and its correct pronunciation and intonation). Lastly, playing "Bingo"
they will have to relate the word pronounced by the teacher with its picture,
through listening and comprehension and, after that, in small groups, some
children, will also have to play the teacher's role to carry out the Bingo game.