Case Study Assignment Feedback

6. Case: RFID at the Metro Group

Question (a)
The answer is required to cover a brief introduction of Metro Group, a brief
description of RFID technology, and a detailed examination of the
advantages and disadvantages of using the RFID technology, with specific
reference to Metro Group.
The answer briefly describes the RFID technology and examines the
advantages and disadvantages of using the RFID technology.
While the answer has many relevant points, it could have indicated the
advantages/disadvantages with specific reference to Metro Group, as
sought in the question.
Question (b)
The answer is required to cover a brief background of the Future Store
Initiative, and a detailed critical analysis of the Future Store Initiative at the
Metro Group.
The answer briefly describes the background of the FSI, and discusses the
essential technical developments tried by FSI.
While the answer has many relevant points, it could have also indicated the
public response to the FSI, the sales, customer service, customer
satisfaction etc. at the FSI, so as to make the answer more comprehensive.