Roll No

M.I.E.T. ENGINEERING COLLEGE, TRICHY 620007

Time: 3 hrs

DEPARTMENT OF MANAGEMENT STUDIES (MBA)

CYCLE TEST I
BA 7012 Retail Management
Marks: 100

Semester: III

Date: 12-09-2015
Answer all the questions
Part A (10x2= 20)

1. Define retailing.
2. Mention the functions of retailing.
3. List the different types of retailers.
4. State the difference between organized and unorganized retail sector.
5. What is meant by retail format?
6. Explain the impact of internet in retail.
7. Define MNC.
8. What is meant by hypermarket?
9. What is retail branding?
10. List the emerging trends in retail formats.
PART-B (5x16=80)
11. (a) What are the Challenges and opportunities retailing.Give in detail about Retail trends
in India.
(Or)
12. What are Socio economic and technological Influences on retail management?
13. Explain the emerging trends in retail formats
(Or)
14. Explain the MNC's role in organized retail formats.
15. What are the Challenges and opportunities retailing.
(Or)
16. What are the Organized and unorganized formats available in retail sector?
17. Discuss in detail about the types of retail stores in India.
(Or)
18. Write in detail about online marketing. State the advantages of online marketing.
19. Discuss about the origin of retailing in India.
(Or)
20. Discuss about the advantages and dis-advantages of organized and un-organized retail
stores in India.