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Comparative Study Between

IDEA and AIRTEL


Submitted by
-Ratan Upadhyay
Praveen Kumar
Varun SinghSamrat DasVikrant Awad
Submitted to-
Rishu Bhardwaj
Introduction-

Telecom Industry in India

The telecom industry is one of the fastest growing industries in India.

With a growth rate of 45%, Indian telecom industry has the highest growth rate in the
world.
•India„s mobile phone subscriber base is growing at a rate of 82.2%.
•India‟s low mobile penetration offers huge scope for growth History of Indian
Telecommunications

Started in 1851 when the first operational land lines were laid by the government near
Calcutta (seat of British power).

Telephone services were introduced in India in 1881.

Ministry of Communication ran Monopoly and all the foreign Telecommunication were
nationalized after Independence in 1947.

Telecommunications sector reforms began in 1980s

In 1985, Department of Telecommunications (DOT) was established.

In 1997, Telecom Regulatory Authority of India (TRAI) was
created. Classification of Telecommunication services:

Basic services

Cellular services

Internet Service Provider (ISP)The Key players in the Telecom Market in India

Airtel

Idea

Vodafone

Reliance

Bsnl

Tata indicomCompany Profile
“Bharti Airtel” formerly known as Bharti Tele
-Ventures Limited (BTVL) is among India's largest mobile phone and Fixed Network
operators.

It also offers its mobile services under the Airtel brand and is headed by Sunil Mittal.

Airtel is the largest cellular service provider in India in terms of number of subscribers.

Bharti Airtel owns the Airtel brand and provides the following services under the brand
name Airtel:
1.
Mobile Services (using GSM Technology),
2.
Broadband & Telephone Services (Fixed line, Internet Connectivity(DSL) and Leased
Line),
3.
Long Distance Services and Enterprise Services (Telecommunications Consulting for
corporates).IDEA CELLULAR LIMITED

Idea Cellular is a part of Aditya Birla Nuvo, a flagship company of the Aditya Birla
Group.

It is a wireless telephony company operating in various states in india
It initially started in 1995 as a joint venture among the Texas,Aditya
Birla Group & At and T by merging “Wings Cellular” operating in
M.P,U.P and Rajasthan.

In terms of subscribers Idea is the market leader in Maharashtra, Goa,
U.P(west),M.P and Chttisgarh.
Idea covers around 1000 towns along with a
total highway connectivity of over 10,000 k.m.

Idea offers roaming across 560 operations in
India and around the world.

Idea offers a wide range of services for both prepaid and postpaid.foreg.1.
Voice coupons
-Subscribers can send
messages on their own voice within the
country.2
. M-chat

An instant messaging service which
enables the subscribers to chat with their
friends in MSN,Yahoo& ICQ through idea mobile.3.SMS in different
languages-Bengali,
Hindi,Gujrati,Marathi,Telugu,Tamil,
malayalam,Punjabi in addition to English.4.
GPRS
-It allows the subscriber to access internet through the mobile phone.

Idea have arranged ambulencefacility for its
customers in Indore.
Idea have won the GSM association award for
bill flash i,efor best customer services by this
Idea have became first cellular operator in international level.

Comparative Study Between


IDEA and AIRTEL
Submitted by
-Ratan Upadhyay
Praveen Kumar
Varun SinghSamrat DasVikrant Awad
Submitted to-
Rishu Bhardwaj
Introduction-

Telecom Industry in India

The telecom industry is one of the fastest growing industries in India.

With a growth rate of 45%, Indian telecom industry has the highest growth rate in the
world.
•India„s mobile phone subscriber base is growing at a rate of 82.2%.
•India‟s low mobile penetration offers huge scope for growth History of Indian
Telecommunications

Started in 1851 when the first operational land lines were laid by the government near
Calcutta (seat of British power).

Telephone services were introduced in India in 1881.

Ministry of Communication ran Monopoly and all the foreign Telecommunication were
nationalized after Independence in 1947.

Telecommunications sector reforms began in 1980s

In 1985, Department of Telecommunications (DOT) was established.

In 1997, Telecom Regulatory Authority of India (TRAI) was
created. Classification of Telecommunication services:

Basic services

Cellular services

Internet Service Provider (ISP)The Key players in the Telecom Market in India

Airtel

Idea

Vodafone

Reliance

Bsnl

Tata indicomCompany Profile
“Bharti Airtel” formerly known as Bharti Tele
-Ventures Limited (BTVL) is among India's largest mobile phone and Fixed Network
operators.

It also offers its mobile services under the Airtel brand and is headed by Sunil Mittal.

Airtel is the largest cellular service provider in India in terms of number of subscribers.

Bharti Airtel owns the Airtel brand and provides the following services under the brand
name Airtel:
1.
Mobile Services (using GSM Technology),
2.
Broadband & Telephone Services (Fixed line, Internet Connectivity(DSL) and Leased
Line),
3.
Long Distance Services and Enterprise Services (Telecommunications Consulting for
corporates).IDEA CELLULAR LIMITED

Idea Cellular is a part of Aditya Birla Nuvo, a flagship company of the Aditya Birla
Group.

It is a wireless telephony company operating in various states in india
It initially started in 1995 as a joint venture among the Texas,Aditya
Birla Group & At and T by merging “Wings Cellular” operating in
M.P,U.P and Rajasthan.

In terms of subscribers Idea is the market leader in Maharashtra, Goa,
U.P(west),M.P and Chttisgarh.
Idea covers around 1000 towns along with a
total highway connectivity of over 10,000 k.m.

Idea offers roaming across 560 operations in
India and around the world.

Idea offers a wide range of services for both prepaid and postpaid.foreg.1.
Voice coupons
-Subscribers can send
messages on their own voice within the
country.2
. M-chat

An instant messaging service which
enables the subscribers to chat with their
friends in MSN,Yahoo& ICQ through idea mobile.3.SMS in different
languages-Bengali,
Hindi,Gujrati,Marathi,Telugu,Tamil,
malayalam,Punjabi in addition to English.4.
GPRS
-It allows the subscriber to access internet through the mobile phone.

Idea have arranged ambulencefacility for its
customers in Indore.
Idea have won the GSM association award for
bill flash i,efor best customer services by this
Idea have became first cellular operator in international level.

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