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Preparing a Compelling Pitch

Interest a customer
in requesting for
more information
about your product

Audience
Investors, Employees,

Customers

Medium
Email, Brochure,
Website, Presentation

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Customer Problem
Current Solution
Your solution
Solution difference / uniqueness
Value proposition of solution
Customer examples validation
Call to action for next steps

simple and plain


2. No buzzwords or acronyms
Have a different Point of View (POV)
4. Leverage visuals liberally
Have a clear call to action
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5.

Keep it

The core of the business idea


is to provide entertainment
& hospitality services to
the people in such way
that leads to the perfect
blend of the demand,
supply and purchasing
power so as to make sure
that the combination of
opportunity and people is
well positioned.

Customer can book tickets


for movies, music and
theater shows on our site.
We buy tickets in bulk, and
ensure lowest rates.

One-stop, entertainment
portal for all media types

Online ticket booking at


the lowest prices

Our CRM solution has PRM


(Partner), SCRM (Social)
and eCRM (eCommerce)
modules.The software is
deployed using the cloud
computing platform. This
ensures our SaaS value
proposition is available at
freemium pricing for our
customers.

Clients use our products to


manage their interactions
with their customers.
Our solution is hosted,
managed and serviced
remotely.
Clients access our software
using a web browser, with
no software to install on
their site

Patni is one of the leading


global providers of
Information Technology
services and business
solutions. Our vision is to
achieve global IT services
leadership in providing
value-added high quality IT
solutions to our clients in
selected horizontal and
vertical segments.

Unmatched customer service


- its the Cognizant way,
embedded in our culture
and embraced across the
entire organization. And
its codified in our
proprietary client
engagement model, called
Two-in-a-Box (TIB).

We index and collect data


from blogs, news sites,
forums, review sites, social
networks and video sites.
We help you analyze
information from these
sites to deliver insights
based on your business
needs.

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For <this type of customer>


Who has <this type of
problem>
We offer <this solution>
Which is <different in this way>
From <other competitors>

Mukund Mohan
mukund@thrisha.com
+91 998 054 2748

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