Zurich master mark - centered

For use at 8mm and above, measured across the ‘z’ symbol.
To ensure visual consistency, you must always reproduce the elements from the
master artworks. They must never be redrawn in any way.
The clear space indicated by a dotted keyline, should be free of any graphics
and should not be reproduced.

Z symbol
Single uncolored version “prints

Name
Single uncolored version “prints

BUILDING LONG LASTING AND MUTUALLY

SUCCESSFUL BUSINESS RELATIONSHIPS
ZURICH IS CONSTANTLY LOOKING TO SUPPORT ITS NETWORK OF BROKERS AND ASKED US
TO PRODUCE COLLATERAL THAT MADE BROKERS FEEL SPECIAL

CHALLENGE STRATEGY RESULTS

Daemon were asked to develop high quality
communications for Zurich UK Commercial’s most
valued brokers, detailing the support available for
their annual contract. In addition we were asked to
consider the new brand guidelines, being introduced
to the Zurich Group.
We developed three campaigns aimed at the
different levels and expertise of the brokers. Each
used a strong photographic theme and used
innovative materials and formats to both engage
with the audience and make them feel valued.
The collateral has allowed Zurich Commercial
to retain the confidence and trust of their key
broker teams, enhancing business relationships
in a highly competitive market. The client was
especially pleased with the support and expertise
we provided and the innovative use of materials.

Daemon Group – Case Study

 Zurich master mark - centered
For use at 8mm and above, measured across the ‘z’ symbol.
To ensure visual consistency, you must always reproduce the elements from the
master artworks. They must never be redrawn in any way.
The clear space indicated by a dotted keyline, should be free of any graphics
and should not be reproduced.

Z symbol
Single uncolored version “prints

Name
Single uncolored version “prints

Mutual expertise

May 2004
Mutual strength
3 w/c Technical training invitations from Zurich
3 Bank Holiday
21 APE reporting date
31 Bank Holiday

M T W TH F S S
1 2 March 2004
3 4 5 6 7 8 9
1w/c Shine course invitations from Zurich
10 11 12 13 14 15 16 17 Bank Holiday (St. Patrick’s Day – N Ireland)
19 APE reporting date
17 18 19 20 21 22 23
24 25 26 27 28 29 30
31
M T W TH F S S
1 2 3 4 5 6 7
8 9 10 11 12 13 14
15 16 17 18 19 20 21
22 23 24 25 26 27 28
29 30 31

Daemon Group – Case Study