Name

East Glendalough School

Business

Enterprise

13.4a
EducaPrint Ltd is a business publishing schoolbooks in Ireland. John OLeary, the Production Manager,
suggested introducing some of its traditional print books in eBook format. He wanted to tap into the
improvements in broadband speed and the major developments in mobile devices. The eBooks were
launched onto the market in 2013 to great success. EducaPrint Ltd operated in a matrix organisation
structure for the development of the eBook products.
i.
ii.

Explain the term intrapreneurship

Outline methods of promoting intrapreneurship in Educaprint Ltd.

(20)

11.4a
Read the information supplied and answer the question which follows.
Colm has decided to form a tidy towns committee in his local village and enter the tidiest village category
of the National Tidy Towns competition in 2013.
Discuss four entrepreneurial skills that Colm will require in developing this local community initiative.(20)
08.a
Being decisive, creative and being prepared to take risks are personal characteristics often associated with
entrepreneurs.
Discuss these characteristics and support your answer with examples. (15 marks)
06.c
Using examples analyse the important of four different enterprising skills and relate two to business and two to
the community. (15)
03
A
B
C

Describe your understanding of the term Entrapreneurship.(10)

Identify the personal characteristics normally associated with entrepreneurial business people. (20)
Illustrate how entrepreneurial skills might be used to enhance either the local community, or a government
department. (30)

Applied Business Questions

15a
Do you think that Martin Harte displayed enterprising skills/characteristics? Explain your answer with reference
to the text of the ABQ. (20)
14a
Illustrate what it means to be an entrepreneur with reference to Atlantic Surf. (20)
10a
(i)
(ii)

Explain the term intrapreneur.

Illustrate, using examples from the above text, how intrapreneurship benefits Castlewest Hotel and
Conference Centre. (20)

09a
Illustrate, using examples from the above text, four enterprising characteristics/skills shown by Liam.
(20 marks)
05a
Explain, using examples, the enterprising characteristics/skills shown by Tom. (20 marks)
04a
Explain with illustrations from the above information, four enterprising skills and/or characteristics shown by
Peter. (20 marks)
00a
Illustrate, from the above information, the enterprising characteristics shown by Paddy. (20 marks)

M. Galligan
B. Reid

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Name

East Glendalough School

Business

Enterprise

99a
Outline the enterprise skills employed by Barry and Marian in the above situation. (20)

M. Galligan
B. Reid

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