Frank Taylor

SU USA Board Chairman

Whitney T. Kuniholm
SU USA President

SU USA

Board of Directors

Dear Friend of Scripture Union,

Once a gain, the time has come t o formally d eclare G ods wondrous
works through the ministry of Scripture Union in our annual report for
the fiscal year July 1, 2014 to June 30, 2015. Enjoy browsing this summary
and highlights of Scripture Unions activities during that period.
Bible engagement, helping people of all ages to read and then live out the
truths from Gods Word, the Bible, is the focal point of all we do. The
main vehicles for promoting this engagement are the daily Bible reading
guides, Discovery a nd Encounter w ith G od, our n ewly launched
Facebook p ages a nd our C hildrens O utreach M inistries. SuperKids,
SUs s ummer outreach m inistry, h ad a record b reaking summer and
PrimeTime, our after school outreach, continues to g row and touch
many young lives for Gods glory.
Indeed, God blessed us in many ways, with financial provision and other
resources j ust as w e needed t hem. A n audited financial statement is
available on request.
So we present this report with grateful hearts to God for the successes of
the past year and for the continuing privilege of declaring his glory in the
year ahead.

Frank Taylor
SU USA Board Chairman

Whitney T. Kuniholm
SU USA President

EXECUTIVE
COMMITTEE:
Frank Taylor
Chairman
Steven Ross
Vice Chairman
E.J. Rittersbach
Secretary
Allen Swann
Treasurer
James J. Bowman
Bradley DeForest
Gordon Haresign
Paula George
Gil Peirce
Betty Purchase
Eduardo Ramirez
David Young

Scripture Union USA

P.O. Box 215
Valley Forge, PA 19481-0215
www.ScriptureUnion.org

Bible Engagement Resources.

Everything that we do at Scripture Union focuses on Bible engagement, the process of helping people of all ages
take in and live out Gods Word. In addition to the quality content that continues to be produced in our Encounter
with God, Discovery Bible guides, 2015 brought a new focus on Social Media ministry, which translates to a 27%
growth in the nation-wide reach of SUs ministry; a whopping 789,563 adults and children engaged with Gods
Word through SU programs.

Social Media

In 2014, SU launched several Facebook Pages beginning in October 2014 with I

Need Jesus, an i nspirational g raphics-based m inistry w ith wide appeal t o the
Christian demographic on Facebook. Worlds Largest Bible Study was next and
began w ith the New Year, going t hrough The E ssential 100 r eading p rogram.
Worlds Largest Prayer Group was added in the Spring with high-quality graphics,
in this case with inspirational prayers and calls to pray, while I Want My Kids to
Know Jesus reaches out to encourage parents. Each ministers with fresh graphics and Scriptural or inspirational quotes several times each day. Worlds Largest
Bible Study has enjoyed the greatest success, 2,300,000 were reached in the first
half of 2015.

Statistics are from January to June 2015

I NEED JESUS

Rev. Mark Brown came on board

as Vice President for Bible Ministries, October 2014. In this capacity Mark is responsible for growing SUs e xisting Bible engagement p rograms (Encounter w ith
God, Discovery and the
Essential Series) as well as developing n ew B ible e ngagement
programs, especially f or d igital
and social media.
I believe Mark is uniquely gifted
and prepared for the challenge of
helping people engage with Gods
Word i n a digital a ge, said S U
president Whitney T . Kuniholm.
This position is a key step in our
ministrys g rowth and effectiveness, both in t he U S and around
the world.

WORLD'S LARGEST
PRAYER GROUP

WORLD'S LARGEST
BIBLE STUDY

I WANT MY KIDS
KNOW JESUS

TOTAL

January

February

March

April

May

June

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

Year So Far

Year So Far

Year So Far

Year So Far

Year So Far

Year So Far

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

1,004,203

602,885

985,067

529,115

1,476,683

701,179

2,177,830

560,783

2,741,727

564,963

3,306,690

January

February

March

April

May

June

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

Year So Far

Year So Far

Year So Far

Year So Far

Year So Far

Year So Far

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

338,219

157,370

371,189

147,314

507,363

248,297

755,660

53,905

809,939

68,008

877,947

January

February

March

April

May

June

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

Year So Far

Year So Far

Year So Far

Year So Far

Year So Far

Year So Far

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

2,290,839

1,327,145

2,573,104

2,001,858

4,481,471

1,964,649

6,446,120

2,017,122

8,465,746

2,348,299

POST TOTAL REACH

10,814,045

January

February

March

April

May

June

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

Year So Far

Year So Far

Year So Far

Year So Far

Year So Far

Year So Far

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

308,750

458,717

770,547

1,229,264

740,910

1,974,927

472,494

2,447,421

January

February

March

April

May

June

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

Year So Far

Year So Far

Year So Far

Year So Far

Year So Far

Year So Far

POST TOTAL REACH

POST TOTAL REACH

POST TOTAL REACH

2,987,037

6,924,234

3,684,672

POST TOTAL REACH

10,608,874

3,372,720

POST TOTAL REACH

13,992,339

3,453,764

POST TOTAL REACH

17,446,103

Bible Guides:

Backbone of Bible Engagement Ministry

I just wanted to say that I have been using your

magazine for 5 years this coming summer. I love it! A
friend got me hooked when I was 32 and I got a few
others to join with me.
Encounter With God is the best daily devotional I have
ever had. I am so glad I discovered it. I appreciate the
history background to the passage as well as the
spiritual application.

Since 1959, Scripture Union Bible Guides, originally known

as N otes, have helped i ndividuals meet G od every day
through the Bible and prayer.
In 2015, our Bible guides found a new print home with Freeport Press, which brought a $350,000 annual cost savings
and revolutionary new UV techniques for printing the color
covers and shorter turnaround times on a high speed press.
The transition went off without a blip to our readers sense of
quality of the guides.

CHILDRENS MINISTRY
Bible Engagement for Children

SuperKids Volunteer Wanda Novales declared, The Recreation

Center Director said that he had never such energy at the Rec. Center.
Many of the parents stayed to wait for their children. Four of the
moms received salvation. We had five families attend church on Sunday.
All of them went up to receive salvation.

Engaging children with t he B ible has been t he i nspiration f or S cripture U nion

since i ts i nception the summer of 1867. That was w hen a young B ritish o ffice
worker, Josiah Spiers, took children from his Sunday School to a special meeting
of hundreds o f children. The children were lively and enjoying t hemselves and
seemed t o understand t he B ible t eachings. S piers was greatly i mpressed w ith
this i nformal and e ffective approach t o ministry t o children. H e soon began
holding regular services of his own for children with attendance in the hundreds
as The C hildrens Special S ervice M ission ( CSSM), w hich l ater became
ScriptureUnion.

SuperKids Programs
Pastor Florence Freeman told Lisa Williams, our Mid Atlantic Regional
Director, A young boy chose to miss baseball practice in order to
attend SuperKids. His father and grandfather came out [to SuperKids]
to see what was so important to him that he would choose
church over ball practice.
SuperKids Missions meet for 5 to 10
days t o reach k ids with t he G ood
News of Jesus using our SuperKids
curriculums. I n the summer of 2014,
SuperKids programs reached 6,851
kids at 125 program sites and volunteers were trained t o teach Good
News t o
You t hrough t he
SuperKids Gospel of Luke.

Lisa Williams with a SuperKid!

A SuperKids survey w as commissioned summer 2014 as a follow-up

to the 2010-2011 Barna Survey. The
2014 findings r evealed t hat 92% o f
children surveyed f elt that w hat t hey
liked the most about SuperKids was
that they felt more loved by God and
that t hey had learned new t hings
about Jesus ( 77%). E ven m ore
encouraging, 85% described t hat
because o f SuperKids t hey want t o
read the Bible and that they believe
the Bible is true (62%). None of the
children thought t he B ible w as
boring.

Dr. Michael S taples was

promoted f rom Regional
Director t o National F ield
Director this year and a s is
responsible for building an
effective and profitable Field
Ministries unit within SU
USA.
Michael brings a b road
background of experience to
this position as a missionary,
educator, community development d irector and mobilizer of church volunteers to
work with youth and children
over a 25+ year span i n
multiple continents and
dozens of countries.
Michael is passionate about
seeing t he churches i n the
US not only connect to God
through the Scriptures but
develop a passion and heart
to r each t heir communities;
in particular the children.
He looks forward to working
with
various m
inistry
partners t o achieve that
mission.

Sonia Dobson, Northeast Regional Director, tells

us that Tina came to SuperKids in Brooklyn, New
York for the first time. She was very excited and
quite active. She was having a great time with the
activities even though they were new to her. Tina
took part in every activity. When it was time for
the Bible verses she struggled with her speech but
tried real hard to say the verses and sang all the
songs. Each day she was able to say her bible
verses. On the final day of the SuperKids Tina got
up in her excitement, raised her hands in the air
and shouted out Jesus is my great big
wonderful God, I love him so much.

Thanks t o everyone t hat m ade t his

summer a super success. S uperKids was
conducted as part of various sports camps,
apartment outreach Bible Clubs, leadership
camps and community centers. Most sites
provided t he k ids with b reakfast, lunch
and/or snacks.

PrimeTime Program

Sonja Samuel, South Central Regional Director, center, at a PrimeTime.

PrimeTime is a faith-based after school program jointly developed with The Salvation Army. Aimed at children 6-12
years old, the uniqueness o f this childrens Bible engagement p rogram i s that i t was carefully w ritten f or r eaching
children who are not familiar with the Bible.
During 2014 - 2015, PrimeTime after-school outreach programs expanded its reach to at-risk children. Programs were
added i n Pennsylvania, M assachusetts, New Jersey, N ew York, F lorida, S outh Carolina, Texas and C olorado and
resulted in 84 programs ministering to 3,482 children between 1st and 6th grades.

Omar, 14, is excited about what God is doing in his life. He came into our program hurt emotionally and
depressed, but recently he accepted Jesus Christ as his personal Savior. Now he is a lead singer and musician at the
church. He brought his mother and family, and they are now attending regular services. Also I have a young lady
named Violet. She is 10 years old and was very shy. She accepted Jesus Christ and now is one of the girls on the
Praise Dance Team! She was so excited about what she is doing, that it caused her mother to come and see
what she was so excited about. Now Violet, her mother and 7 more siblings are attending church and
participating in our daily programs. God is doing something spectacular.
Lisa Williams, Mid-Atlantic Regional Director

U.S. Ministry Overview

4 Quarters Ending June 30, 2015

Bible Guides 5.7%

Other Programs
30.0%

7/1/14 to 6/30/15
People Reached By Program

Childrens
Programs
1.7%

Bible Guides

36,868

Essential Programs

405,037

Childrens Programs

10,839

Other Programs

194,066

Essential Programs
62.6%

Digital Vs. Print

Bible Guides, Essential Programs, Email
Subscribers, Website & Blog
Print 45.6%
Digital

345,804

Print

290,167

Social Media Activity excluded and presented separately

Total # of People Reached in 12 months = 646,810

=
Digital 54.4%

Scripture Union is supported by the prayers and financial support of its members and partners. As such,
we submit to the highest standards of financial management, integrity and ethical conduct as a charter
member in the Evangelical Council for Financial Accountability (ECFA) for over 30 years and conduct an
annual independent financial audit.
SU's audited financial statements are available on request by emailing
info@scriptureunion.org or by calling 800-621-LAMP (5267).
Scripture Union ended the fiscal year June 30, 2015 in the red by $55,408
due to changing vendors.

Income for Fiscal Year Ending June 30, 2015

$2,334,224

41%

International

$439,217

Constituent and
Member Gifts

$970,395

Bible and
Program Sales

$208,698

Field

$345,012

Grants and
Special Projects

$370,902

TOTAL INCOME

$2,334,224

16%
15%

9%

19%

Expenses for Fiscal Year Ending June 30, 2015

$2,389,632

39%

Bible Engagement

$932,525

Field

$617,037

21%
26%

7%

International

$510,098

7%

Fundraising

$175,582

General and
Admin

$154,390

TOTAL EXPENSES

$2,389,632

(Photo) Scripture Union International Council & Guests, Jacksons Point, Canada, September 2014

The Living Hope global initiative entered its final phase in 2014.
During the p revious three years Scripture Union International went
through a process of listening to the Spirits voice and setting priorities
as it moves toward our 150th anniversary in 2017. Creative ministries
and initiatives emerged around the world as a result of Living Hope.
Consultations r egarding s tructural r eview began i n 2013 w ith final
discussions taking place at an expanded SU InternationalCouncil meeting in Jacksons Point, Canada, in September 2014. Changes in SU
global structures and operations were agreed and summarized in the
Jacksons Point Accord. Following t his the transition toward a new
structure or framework that is appropriate to this time in SU history
and the nature of our Movement began in early 2015.

From the Chair of Council

& International Director
It is our privilege to present to you the SU
International Annual Report for 2014. In
developments around the world in the past
year. This was also the year when Scripture
Union globally began the process of structural
change.
We pray that you will be encouraged and join us
in thanking God for the ministries of Scripture
Union. We value your prayers for 2015.
Colin Sinclair
Chair of Council
Janet Morgan
International
Director

We are...

Scripture Union is a non-denominational,

international movement, founded in 1867,
working in partnership with churches across
the world.

Aims...

Working with the churches, Scripture Union

aims:
to make Gods Good News known to
children, young people and families; and
to encourage people of all ages to meet God
daily through the Bible and prayer

Scripture Union International Council

Limited Company in England & Wales
Reg No. 3678243
Registered Charity No. 1072964

(not for general correspondence):

Bourbon Court, Nightingales Corner

Little Chalfont, Bucks, HP7 9QS
United Kingdom

so that they may come to personal faith in our

Lord Jesus Christ, grow in Christian maturity,
and become both committed church members
and servants of a world in need.
A copy of the Aims, Belief, and
Working Principles is available on
www.su-international.org

REACH
them after-school

Millions of children are left alone and unsupervised each

day a fter school. Thats w hy a fter school i s the Prime
Time for reaching t hese children with t he life-changing
love of Jesus Christ.
PrimeTimeis a faith-basedafter school program aimed at
children 6-12 years old who are not familiar with the Bible.
www.primetimeafterschool.com or
800-621-LAMP (5267), Option 3