Dr.

Antoine Maurice Roussety Has

Researched On 'Goodwill In
Franchisee-Operated Businesses'

Franchising is well developed in Australia which is

growing at a high rate across major industries such as
retail trade, accommodation and food as well as
administration and support services. Presently,
Australia boasts an estimated 1,180 homegrown
business format systems with over 73,000 franchisees.
Some franchise models comprise a blend of innovative
structures that inevitably create contractual and
relational complexities. One of the complexity is
franchise-operated business goodwill; why does it
arise, and why it needs to be identified.

To solve this problem, Dr. Antoine Maurice Roussety

has undertaken extensive research along with other
experts highlighting the problems of goodwill in
franchisee-operated businesses, in context of the
Australian contractual and regulatory framework. Dr
Roussetys research paper contributes to new
knowledge and stimulates interest in the development
of economic models for the valuation of goodwill of
franchisee-operated businesses.

These models serve as valuable tools in matters such as

due diligence of franchisee-operated businesses
engaged in mergers and acquisitions, valuation of
inheritance and wills, valuation of business assets in
matrimonial disputes, value-creation based executive
compensation schemes, identification of value drivers
in growing businesses and, strategic decision making as
to whether to grow, merge, or divest.

Dr. Antoine Maurice Roussety is an Executive

Consultant at DST Advisory Pty Ltd and Lecturer in
Small Business, Franchising and Entrepreneurship at
Griffith University in Queensland, Australia. He has a
passion for organisational best practice and a proven
track record as an analyst, strategist, change agent, and
franchising expert.

He has worked closely with leading organisations such as

Queensland Transport, IAG, Westpac, Australia Post, Coles
Myer Red Rooster, Commonwealth Bank, ACCC, and
Optus. Maurice holds a PhD from the Griffith University in
Intellectual Property and Franchise Goodwill Valuation. He
also holds a Masters degree in Leadership and in Business
Administration.